# Marshalls, San Mateo CA: Reviews

Source: Local AI Registry, https://localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca. Free to reuse with a link back.

By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-09-14.

Canonical: https://localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca

## Photos

- ![Photo 1](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18w7dd0j6uyexv3uvm8wh0%2F0.jpg)
- ![Photo 2](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18w7dd0j6uyexv3uvm8wh0%2F1.jpg)
- ![Photo 3](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18w7dd0j6uyexv3uvm8wh0%2F2.jpg)
- ![Photo 4](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18w7dd0j6uyexv3uvm8wh0%2F3.jpg)
- ![Photo 5](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18w7dd0j6uyexv3uvm8wh0%2F4.jpg)


## In short

Marshalls is a department store in San Mateo, CA. Its AI Score is 33 of 100, which is poor.

What each mark on this page means: https://localairegistry.com/methodology#marks


## Key facts

| Fact | Value |
| --- | --- |
| Type | Department store |
| Address | 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA |
| Hours | Mon to Sun 9:30 AM to 9:30 PM |
| Phone | (650) 573-9770 |
| Rating | 4.2 across 676 reviews on Google |
| Quietest time | Monday |
| Updated | September 14, 2026 |


## All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

| Group | Fact | Value | Mark | Evidence |
| --- | --- | --- | --- | --- |
| Location info | Address | 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA | Confirmed | Google Business Profile |
| Location info | Description | Retail chain offering brand-name clothing, accessories, shoes & housewares. | Confirmed | Google Business Profile |
| Location info | Hours | Mon to Sun 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Location info | Name | Marshalls | Confirmed | Google Business Profile |
| Location info | Phone | (650) 573-9770 | Confirmed | Google Business Profile |
| Hours | Monday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Tuesday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Friday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Saturday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Sunday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Services | Service | Accessories sales | AI guess |  |
| Services | Service | Clothing sales | AI guess |  |
| Services | Service | Housewares sales | AI guess |  |
| Services | Service | Shoe sales | AI guess |  |
| Links | Website | https://www.marshalls.com/ | Confirmed | Google Business Profile |


## Services and prices

Add your services so AI can say what you offer


### Known for

Share your review link so AI can say what you're known for


## The team

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## Visiting Marshalls

Address: 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA. Phone: (650) 573-9770. Hours: Mon to Sun 9:30 AM to 9:30 PM. (Confirmed, Google Business Profile.)


### Location info from Google Business Profile

From Google Business Profile: "Retail chain offering brand-name clothing, accessories, shoes & housewares."


### When to go

Quietest day: Monday. Busiest day: Saturday. From the popular times on its Google listing.


### Parking and getting in

Add your parking so AI can tell people where to park

Add how to find your door so AI can walk people in


### Nearby

| Place | Type | Distance |
| --- | --- | --- |
| Armadillo Willy's BBQ | Barbecue restaurant | 2 min walk |
| Pizza Hut Express | Pizza restaurant | 2 min walk |
| Lazy Dog Restaurant & Bar | American restaurant | 2 min walk |
| Starbucks Coffee Company | Coffee shop | 2 min walk |
| BJ's Restaurant & Brewhouse | Restaurant | 3 min walk |
| California Fish Grill | Seafood restaurant | 3 min walk |


## Reputation

4.2 average across 676 reviews: Google 676. (Confirmed, read September 14, 2026.)

Marshalls offers a variety of merchandise but struggles with customer service and safety concerns, impacting the overall shopping experience. (AI guess, from 676 reviews.)


### What people like

- Better organized than Ross next door
- Great variety of finds
- Fantastic deals on clothes and home decor


### What people do not like

- Aggressive behavior from other customers
- Rude customer service and management
- Difficulties with returns and refunds


### Press

Add a press story so AI can say who's written about you


### Awards

Add an award so AI can name it


### Directories

Get listed in directories so AI can tell you're real


## Questions people ask


### how much is a first visit around here


### walking in for a first visit, what happens


### address for the shop, anyone have it?


### Any membership pricing at Marshalls?


### budget options in San Mateo, what is decent


### What do shoppers most often mention buying at the shop?


### best department store in San Mateo


### what else is on Bridgepointe around Marshalls?


### Busiest day at Marshalls, anyone know?


### where does the shop post updates


### the good stuff about Marshalls, what is it?


### Downsides nobody puts in a five star review?


### opening hours at Marshalls in San Mateo, what are they these days?


### Marshalls or Nordstrom?


### walk ins, or is it booked solid


## The AI Score: 33 of 100

It measures how likely AI engines are to recommend a business, and how accurately. San Mateo department stores run 26 to 44. Fair starts at 45, good at 65. Marshalls scores 33, below the San Mateo average of 35. The same method scores every business on the registry.

| Signal | Weight | Score | What it measures | Marshalls |
| --- | --- | --- | --- | --- |
| Retrieval grounding | 26 | 0 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 42 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor |
| Reviews & response | 12 | 77 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 68 | Domain authority and editorial quality of the sources that attest to you. | Good |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 81 | Core Web Vitals at the 75th percentile, on a real phone. | Good |
| Content freshness & schema | 5 | 38 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Poor |

Full method: https://localairegistry.com/methodology

How AI decides what to say about a department store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business


## Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

| Entity | Type | ID on this page | Same as | Relationship to Marshalls |
| --- | --- | --- | --- | --- |
| Marshalls | LocalBusiness | #business | https://www.marshalls.com/ | Subject of this page |
| San Mateo, California | City | #city |  | City Marshalls is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |


## Topical map

Where this page sits in the registry. It's one profile among the department stores in San Mateo, linked to the lists and towns around it.


### Lists

- Best department stores in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo/department-store
- Best businesses in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo


### Nearby

- /san-jose: https://localairegistry.com/leaderboards/ca/san-jose
- /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles
- /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco
- /san-diego: https://localairegistry.com/leaderboards/ca/san-diego
- /irvine: https://localairegistry.com/leaderboards/ca/irvine
- /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view


### Every list

- Every leaderboard in California: https://localairegistry.com/leaderboards/ca


## References


### Sources cited

- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJH3rs4sOej4ARqWiirUOOT8g (accessed Sep 14, 2026)
- [2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026, https://localairegistry.com/methodology (accessed Sep 20, 2026)