# Nordstrom, San Mateo CA: Reviews

Source: Local AI Registry, https://localairegistry.com/biz/ca/san-mateo/nordstrom-san-mateo-ca. Free to reuse with a link back.

By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-09-14.

Canonical: https://localairegistry.com/biz/ca/san-mateo/nordstrom-san-mateo-ca

## Photos

- ![Photo 1](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18whrx0jbtyexv89r52hvf%2F0.jpg)
- ![Photo 2](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18whrx0jbtyexv89r52hvf%2F1.jpg)
- ![Photo 3](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18whrx0jbtyexv89r52hvf%2F2.jpg)
- ![Photo 4](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18whrx0jbtyexv89r52hvf%2F3.jpg)
- ![Photo 5](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmu18whrx0jbtyexv89r52hvf%2F4.jpg)


## In short

Nordstrom is a department store in San Mateo, CA. Its AI Score is 44 of 100, which is poor.

What each mark on this page means: https://localairegistry.com/methodology#marks


## Key facts

| Fact | Value |
| --- | --- |
| Type | Department store |
| Address | 130 Hillsdale Shopping Center, San Mateo, CA 94403, USA |
| Hours | Mon to Sat 10 AM to 9 PM · Sun 11 AM to 7 PM |
| Phone | (650) 570-5111 |
| Rating | 4.3 across 1,019 reviews on Google |
| Quietest time | Wednesday |
| Updated | September 14, 2026 |


## All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

| Group | Fact | Value | Mark | Evidence |
| --- | --- | --- | --- | --- |
| Location info | Address | 130 Hillsdale Shopping Center, San Mateo, CA 94403, USA | Confirmed | Google Business Profile |
| Location info | Description | Nordstrom Hillsdale Shopping Center in San Mateo is open. Located at 130 Hillsdale Shopping Center near Hillsdale Caltrain Station and the Bay Meadows district, this full-service Nordstrom offers clothing, shoes, beauty, and accessories for women, men, and kids. Shop Nike, Madewell, Topshop, Zella, BP, and more. Dine-in and to-go available at our restaurants and eBars. Personal stylists, alterations, and free in-store pickup available. Call (650) 570-5111 or visit us today. | Confirmed | Google Business Profile |
| Location info | Hours | Mon to Sat 10:00 AM to 9:00 PM · Sun 11:00 AM to 7:00 PM | Confirmed | Google Business Profile |
| Location info | Name | Nordstrom | Confirmed | Google Business Profile |
| Location info | Phone | (650) 570-5111 | Confirmed | Google Business Profile |
| Hours | Monday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Tuesday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Friday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Saturday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Sunday | 11:00 AM to 7:00 PM | Confirmed | Google Business Profile |
| Services | Service | Accessory sales | AI guess |  |
| Services | Service | Alterations | AI guess |  |
| Services | Service | Beauty product sales | AI guess |  |
| Services | Service | Clothing sales | AI guess |  |
| Services | Service | Dine-in restaurant | AI guess |  |
| Services | Service | In-store pickup | AI guess |  |
| Services | Service | Personal stylist services | AI guess |  |
| Services | Service | Shoe sales | AI guess |  |
| Services | Service | To-go food service | AI guess |  |
| Links | Website | https://www.nordstrom.com/store-details/nordstrom-hillsdale-shopping-center?utm_source=google&utm_medium=organic&utm_campaign=fls&utm_content=420&utm_channel=low_nd_seo_local&sp_source=google&sp_campaign=fls | Confirmed | Google Business Profile |


## Services and prices

Add your services so AI can say what you offer


### Known for

Share your review link so AI can say what you're known for


## The team

Add your team so AI can name who works here


## Visiting Nordstrom

Address: 130 Hillsdale Shopping Center, San Mateo, CA 94403, USA. Phone: (650) 570-5111. Hours: Mon to Sat 10 AM to 9 PM · Sun 11 AM to 7 PM. (Confirmed, Google Business Profile.)


### Location info from Google Business Profile

From Google Business Profile: "Nordstrom Hillsdale Shopping Center in San Mateo is open. Located at 130 Hillsdale Shopping Center near Hillsdale Caltrain Station and the Bay Meadows district, this full-service Nordstrom offers clothing, shoes, beauty, and accessories for women, men, and kids. Shop Nike, Madewell, Topshop, Zella, BP, and more. Dine-in and to-go available at our restaurants and eBars. Personal stylists, alterations, and free in-store pickup available. Call (650) 570-5111 or visit us today."


### When to go

Quietest day: Wednesday. Busiest day: Saturday. From the popular times on its Google listing.


### Parking and getting in

Add your parking so AI can tell people where to park

Add how to find your door so AI can walk people in


### Nearby

| Place | Type | Distance |
| --- | --- | --- |
| Marketplace Cafe at Nordstrom | American restaurant | 1 min walk |
| Nordstrom Espresso Bar | Coffee shop | 1 min walk |
| California Pizza Kitchen | Pizza restaurant | 1 min walk |
| Andersen Bakery | Bakery | 1 min walk |
| Wetzel's Pretzels | Fast food restaurant | 1 min walk |
| Sarku Japan | Japanese restaurant | 1 min walk |


## Reputation

4.3 average across 1,019 reviews: Google 1,019. (Confirmed, read September 14, 2026.)

 (AI guess, from 1,019 reviews.)


### What people like

- Dannia P.'s attentive bra fitting
- Timely tailoring services


### What people do not like

- Rude or unhelpful staff
- Long waits in the shoe department
- Poor customer service in fragrance department
- Disappointing experiences with personal stylists
- Challenging return process


### Press

Add a press story so AI can say who's written about you


### Awards

Add an award so AI can name it


### Directories

Listed on 7 of the 19 directories we checked.

| Directory | Listed |
| --- | --- |
| Apple Maps | Listed |
| BBB | Listed |
| Birdeye | Not listed |
| Chamber of Commerce | Not listed |
| Cylex | Listed |
| DexKnows | Not listed |
| Facebook | Listed |
| Foursquare | Not listed |
| Hotfrog | Not listed |
| Manta | Listed |
| MapQuest | Listed |
| MerchantCircle | Not listed |
| Superpages | Not listed |
| Thumbtack | Not listed |
| Trustpilot | Not listed |
| Tupalo | Not listed |
| Yellowbook | Not listed |
| Yellow Pages | Not listed |
| Yelp | Listed |


## Questions people ask


### what time does Nordstrom in San Mateo actually open?


### Whereabouts is Nordstrom?


### cheaper than the shop in San Mateo without it being sketchy?


### What items do shoppers most often buy here?


### the good stuff about the shop, what is it?


### reviews all look glowing, what are the real complaints?


### quietest day to hit Nordstrom?


### anything good on Hillsdale Shopping to kill time near Nordstrom?


### first visit at Nordstrom, what do I need to bring?


### does Nordstrom ever have cancellations


### discounts for coming back, is that a thing


### which one, Nordstrom or Macy's?


### is there a socials account worth following


### best department store in San Mateo


### are prices in San Mateo higher than everywhere else


## What AI gets wrong about Nordstrom

We ask Gemini and ChatGPT about Nordstrom. These are the answers that don’t match this page.

ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026.

| Fact | What AI says | What this page says |
| --- | --- | --- |
| Address | ChatGPT, read by Local AI Registry on Sep 20, 2026: 130 E Sailer Dr | 130 Hillsdale Shopping Center, San Mateo, CA 94403, USA |


## The AI Score: 44 of 100

It measures how likely AI engines are to recommend a business, and how accurately. San Mateo department stores run 26 to 44. Fair starts at 45, good at 65. Nordstrom scores 44, above the San Mateo average of 32. The same method scores every business on the registry.

| Signal | Weight | Score | What it measures | Nordstrom |
| --- | --- | --- | --- | --- |
| Retrieval grounding | 26 | 25 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 90 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Good |
| Reviews & response | 12 | 90 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 70 | Domain authority and editorial quality of the sources that attest to you. | Good |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 34 | Core Web Vitals at the 75th percentile, on a real phone. | Poor |
| Content freshness & schema | 5 | 0 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Poor |

Full method: https://localairegistry.com/methodology

How AI decides what to say about a department store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business


## Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

| Entity | Type | ID on this page | Same as | Relationship to Nordstrom |
| --- | --- | --- | --- | --- |
| Nordstrom | LocalBusiness | #business | https://www.nordstrom.com/store-details/nordstrom-hillsdale-shopping-center?utm_source=google&utm_medium=organic&utm_campaign=fls&utm_content=420&utm_channel=low_nd_seo_local&sp_source=google&sp_campaign=fls | Subject of this page |
| San Mateo, California | City | #city |  | City Nordstrom is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |


## Topical map

Where this page sits in the registry. It's one profile among the department stores in San Mateo, linked to the lists and towns around it.


### Lists

- Best department stores in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo/department-store
- Best businesses in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo


### Nearby

- /san-jose: https://localairegistry.com/leaderboards/ca/san-jose
- /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles
- /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco
- /san-diego: https://localairegistry.com/leaderboards/ca/san-diego
- /irvine: https://localairegistry.com/leaderboards/ca/irvine
- /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view


### Every list

- Every leaderboard in California: https://localairegistry.com/leaderboards/ca


## References


### Sources cited

- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJc984RgOfj4ARtet4-jPqsks (accessed Sep 14, 2026)
- [2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026, https://localairegistry.com/methodology (accessed Sep 20, 2026)