local ai registry · agent view · /biz/ia/marshalltown/mcfarland-eye-center-marshalltown-ia

# McFarland Eye Center

Eye Care Center — Marshalltown, Iowa. Registry entry: https://localairegistry.com/biz/ia/marshalltown/mcfarland-eye-center-marshalltown-ia

**AI Score: 64/100** (Mixed, verified July 21, 2026) — methodology: https://localairegistry.com/methodology

## What AI assistants say (named by 1 of 3)

### ChatGPT — not named
Asked: "best eye care center in Marshalltown" (checked July 16, 2026)
> ChatGPT answered with other businesses; McFarland Eye Center was not mentioned.

### Perplexity — named
Asked: "best eye care center in Marshalltown" (checked July 21, 2026)
> Completed 2 steps McFarland Eye Center 4.9 C Eye Care 4.8 Wolfe Eye Clinic 4.8 The Optical Center 5.0 Eyecare Associates 4.7 Eyemart Optical Outlet - Marshalltown 4.8 Dr.

### Gemini — not named
Asked: "best eye care center in Marshalltown" (checked July 16, 2026)
> Gemini answered with other businesses; McFarland Eye Center was not mentioned.

## What reviews say

> Customers at McFarland Eye Center often describe their experiences as thorough and informative, particularly highlighting the detailed explanations provided by Dr. Scrimger and her assistant Mallory. Many feel a personal connection, noting the staff's attentiveness to their eye care needs and concerns.

Consistently praised:
- Dr. Scrimger's thorough eye exams
- Mallory's detailed explanations
- Friendly and professional staff
- Efficient handling of appointments

Recurring complaints:
- Issues with accepting new patients
- Delayed glasses orders and pricing discrepancies

Bottom line: McFarland Eye Center is distinguished by the thoroughness and clarity of Dr. Scrimger's eye exams and the attentive service from her staff.

## Score breakdown

| Signal | Weight | Score /100 |
| --- | --- | --- |
| Retrieval grounding | 26% | 100 |
| Off-property attestation | 20% | 40 |
| AI visibility | 14% | 33 |
| Reviews & response | 12% | 97 |
| Backlink & citation authority | 8% | 61 |
| Google Business Profile | 8% | 84 |
| Speed & mobile | 7% | 72 |
| Content freshness & schema | 5% | 57 |

## Others on record in Marshalltown

- Wolfe Eye Clinic — AI Score 63
- C Eye Care — AI Score 62
- Eyemart Optical Outlet - Marshalltown — AI Score 47

McFarland Eye Center ranks 1 of 4 in its category here.

## Facts

- Address: 421 E Merle Hibbs Blvd, Marshalltown, IA 50158, USA
- Phone: (641) 753-5585
- Website: mcfarlandclinic.com
- Hours Mon: 8:00 AM – 12:00 PM, 1:00 – 5:00 PM
- Hours Tue: 8:00 AM – 12:00 PM, 1:00 – 5:00 PM
- Hours Wed: 8:00 AM – 12:00 PM, 1:00 – 5:00 PM
- Hours Thu: 8:00 AM – 12:00 PM, 1:00 – 5:00 PM
- Hours Fri: 8:00 AM – 12:00 PM, 1:00 – 5:00 PM
- Hours Sat: Closed
- Hours Sun: Closed

## Questions

### What are the operating hours of McFarland Eye Center?
The clinic is open Monday through Friday from 8:00 AM to 12:00 PM and 1:00 PM to 5:00 PM. They are closed on Saturdays and Sundays.

### Does McFarland Eye Center accept reservations?
The clinic does not require reservations for appointments, allowing patients to walk in as needed.

### What is McFarland Eye Center known for?
The clinic is known for its thorough eye examinations and friendly, knowledgeable staff who take the time to explain procedures and address patient concerns.

### Is there parking available at McFarland Eye Center?
Yes, there is parking available at the clinic for patients visiting for their appointments.

### What special features does McFarland Eye Center offer?
The clinic offers a welcoming environment with a focus on patient care, ensuring that all questions are answered and that patients feel comfortable during their visits.

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Source: Local AI Registry (https://localairegistry.com). The registry re-checks every entry.