# Butler/Till, Rochester: a marketing agency in Rochester (2026 guide)

Source: Local AI Registry, https://localairegistry.com/biz/ny/rochester/butler-till-rochester-ny. Free to reuse with a link back.

By Steve Lee, founder and CEO of Local AI Registry. Fact-checked against 4 sources. Updated 2026-08-19. Owner review: not yet.

Canonical: https://localairegistry.com/biz/ny/rochester/butler-till-rochester-ny

## Photos

- ![Photo 1](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmsze7umk00gqyeizxftsksex%2F0.jpg)
- ![Photo 2](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmsze7umk00gqyeizxftsksex%2F1.jpg)
- ![Photo 3](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmsze7umk00gqyeizxftsksex%2F2.jpg)
- ![Photo 4](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmsze7umk00gqyeizxftsksex%2F3.jpg)
- ![Photo 5](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmsze7umk00gqyeizxftsksex%2F4.jpg)


## In short

Butler/Till is a marketing agency in Rochester, NY. Its AI Score is 52 of 100, which is fair.

Every fact on this page carries one of three marks: Confirmed (from their website, Google Business Profile, review sites, licensing boards, or measured by Local AI Registry), Visitor submitted (added by a person, with a date and how they know), or AI guess (what AI engines like Gemini and ChatGPT are saying, not confirmed by anyone). Every mark points to a reference at the end of this page.


## Key facts

| Fact | Value |
| --- | --- |
| Type | Marketing agency |
| Address | 260 E Broad St, Rochester, NY 14604, USA |
| Hours | Mon to Fri 8 AM to 5 PM · Closed Sat to Sun |
| Phone | (585) 274-5100 |
| Owner | Nothing found |
| Rating | 4.2 across 27 reviews |
| Known for | Butler/Till is best known for its strong presence as a leading marketing agency in Rochester, specializing in innovative advertising and tailored marketing solutions. |
| Prices | Nothing found |
| Quietest time | Nothing found |
| Parking | Nothing found |
| Last verified | September 19, 2026, 3:05 AM |


## All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

| Group | Fact | Value | Mark | Evidence |
| --- | --- | --- | --- | --- |
| Location info | Address | 260 E Broad St, Rochester, NY 14604, USA | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Location info | Description | Create connections and make a difference. We are a results-driven marketing agency that is proudly independent, women-owned, 100% employee-owned, and a certified B Corporation. | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Location info | Hours | Mon to Fri 8:00 AM to 5:00 PM · Sat to Sun Closed | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Location info | Name | Butler/Till | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Location info | Phone | (585) 274-5100 | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Monday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Tuesday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Wednesday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Thursday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Friday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Saturday | Closed | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Hours | Sunday | Closed | Confirmed | Google Business Profile, checked Aug 18, 2026 |
| Services | Service | Branding | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Campaign creative | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Content marketing | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Content strategy | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Copywriting | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Dynamic creative | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Graphic design | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Healthcare | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Hyperlocal | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Motion design | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Organic social media content | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Package design | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Social creative | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Social platform audits | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Video production | Confirmed | Business website, checked Sep 19, 2026 |
| Links | Facebook | https://facebook.com/butlertill | AI guess | Our record |
| Links | Instagram | https://instagram.com/butlertill | AI guess | Our record |
| Links | Website | https://butlertill.com/ | Confirmed | Google Business Profile, checked Aug 18, 2026 |


## Services and prices

These are the 15 services Butler/Till offers, with the price where we have one and where it came from.

| Service | Price | Price mark | Price evidence | Service mark |
| --- | --- | --- | --- | --- |
| Content marketing |  |  |  | Confirmed |
| Content strategy |  |  |  | Confirmed |
| Copywriting |  |  |  | Confirmed |
| Healthcare |  |  |  | Confirmed |
| Video production |  |  |  | Confirmed |
| Dynamic creative |  |  |  | Confirmed |
| Graphic design |  |  |  | Confirmed |
| Hyperlocal |  |  |  | Confirmed |
| Organic social media content |  |  |  | Confirmed |
| Package design |  |  |  | Confirmed |
| Social creative |  |  |  | Confirmed |
| Campaign creative |  |  |  | Confirmed |
| Social platform audits |  |  |  | Confirmed |
| Motion design |  |  |  | Confirmed |
| Branding |  |  |  | Confirmed |


### Known for

Butler/Till is best known for its strong presence as a leading marketing agency in Rochester, specializing in innovative advertising and tailored marketing solutions.


## The team

Nothing found


## Visiting Butler/Till

Address: 260 E Broad St, Rochester, NY 14604, USA. Phone: (585) 274-5100. Hours: Mon to Fri 8 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile, checked August 18, 2026 at 9:08 PM.)


### Location info from Google Business Profile

Business description, written by Butler/Till on its Google Business Profile: "Create connections and make a difference. We are a results-driven marketing agency that is proudly independent, women-owned, 100% employee-owned, and a certified B Corporation."


### When to go

Busy times not read yet, back on Scan Day.


### Parking and getting in

Nothing found


### Nearby

| Place | Type | Distance |
| --- | --- | --- |
| Clinton & Broad | Bus stop | 1 min walk |
| Patron Saint | Restaurant | 1 min walk |
| Farmhouse Table Midtown | Restaurant | 1 min walk |
| Clock of Nations | Tourist attraction | 1 min walk |
| The Acorn Exchange | Restaurant | 2 min walk |
| Branca Midtown | Italian restaurant | 2 min walk |


## Reputation

4.2 average across 27 reviews.


### What people like

Nothing found


### What people do not like

Nothing found


### Press

No press story about Butler/Till found yet.


### Awards

None named yet.


### Directories

Directory listings not read yet.


## Recent updates from Butler/Till

Butler/Till hasn't posted an update here yet.


## Questions people ask


### paying in instalments, is that possible here

No answer yet


### people keep recommending Butler/Till, what for?

No answer yet


### is TGW Studio any better for Innovative advertising strategies in Rochester

No answer yet


### Somewhere to park near Butler/Till?

No answer yet


### do I need to book this firm or can I just turn up?

No answer yet


### opening hours at Butler/Till in Rochester, what are they these days?

No answer yet


### anyone tell me what a first meeting here involves

No answer yet


### Any membership pricing at Butler/Till?

No answer yet


### killing time on Broad, any ideas

No answer yet


### are prices in Rochester higher than everywhere else

No answer yet


### Open Saturdays here?

No answer yet


### cheaper than Butler/Till in Rochester without it being sketchy?

No answer yet


### Butler/Till, any chance to get in this week?

No answer yet


### Calling this firm, or is there a better way?

No answer yet


### best marketing agency in Rochester

No answer yet


## What AI gets wrong about Butler/Till

We ask Gemini and ChatGPT about Butler/Till. These are the answers that disagree with the record.

ChatGPT and Gemini, read by Local AI Registry on Aug 18, 2026.

No capture has disagreed with the record yet.


## The AI Score: 52 of 100

The AI Score measures how likely AI engines are to recommend a business, and how accurately. Rochester marketing agencies run 22 to 52. Fair starts at 45, good at 65. Butler/Till scores 52, above the Rochester average of 30. The same method scores every business on the registry.

| Signal | Weight | Score | What it measures | Butler/Till |
| --- | --- | --- | --- | --- |
| Retrieval grounding | 26 | 50 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Fair |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 50 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Named in 1 of 1 answer that recommended anyone. 1 more named nobody, which is not a loss and is not scored. |
| Reviews & response | 12 | 40 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Poor |
| Backlink & citation authority | 8 | 58 | Domain authority and editorial quality of the sources that attest to you. | Fair |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 71 | Core Web Vitals at the 75th percentile, on a real phone. | Good |
| Content freshness & schema | 5 | 84 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Good |

Full method: https://localairegistry.com/methodology


## How AI decides what to tell you about a marketing agency

When you ask ChatGPT, Gemini or Google about a local business, the AI doesn't visit it. It reads what's already written about it: the business's website, its Google Business Profile, review sites, news stories and directories like this one. Then it repeats what those sources agree on.

That's why AI gets small facts wrong. If Yelp says a place is open Mondays and the website says it isn't, the AI has to pick one. The table above shows the answers that disagree with the record today.

The more sources agree, and the more specific they are, the more confidently AI recommends a business. A review that names who helped and what they did tells an AI far more than one that says "great place."


## How to choose a marketing agency in New York, with or without AI

A few checks take ten minutes and tell you more than any rating.

- Check that the hours and phone number match on Google, Yelp and the business's own website. Mismatches are how people end up at a locked door.
- Read reviews that name a person and what they did. Vague praise is easy to fake.
- Look for recent reviews and recent posts. A page nobody has touched in a year may not match the business today.
- Ask for the price before you go, and ask what it includes.
- Where the work needs a license, ask whose license it is and look it up with New York.


## How to read the marks on this page

- Confirmed (solid circle): from a known source. The business website, its Google Business Profile, review sites like Yelp, Healthgrades and RealSelf, a licensing board, or measured by Local AI Registry.
- Visitor submitted (hollow circle): added or corrected by a person, with the date and how they know, like a phone call or a visit.
- AI guess (hollow triangle): what AI engines are saying right now. Nobody has confirmed it.


## About the author

Steve Lee is the founder and CEO of Local AI Registry and sets its editorial standards. He is a former Google executive in Search and a former Microsoft executive, with more than 20 years in digital: search, local discovery, and how people find businesses online. He is based in Irvine.

- Expertise: search at Google and Microsoft, AI search, answer engine optimization, generative engine optimization, local SEO, structured data and entity mapping.
- Industry: medical aesthetics, injectables, med spa operations and marketing.
- Disclosure: Local AI Registry sells services to business owners, including Butler/Till if it claims this page. That does not change what this page says. Every fact carries its source.


## Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

| Entity | Type | ID on this page | Same as | Relationship to Butler/Till |
| --- | --- | --- | --- | --- |
| Butler/Till | LocalBusiness | #business | https://butlertill.com/ | Subject of this page |
| Rochester, New York | City | #city | Nothing found | City Butler/Till is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team | Author of this page |


## Topical map

Where this page sits in the registry. It's one profile among the marketing agencies in Rochester, linked to the lists and towns around it.


### Lists

- Best marketing agencies in Rochester: https://localairegistry.com/leaderboards/ny/rochester/marketing-agency
- Best businesses in Rochester: https://localairegistry.com/leaderboards/ny/rochester


### Nearby

- /new-york: https://localairegistry.com/leaderboards/ny/new-york
- /poughkeepsie: https://localairegistry.com/leaderboards/ny/poughkeepsie
- /middletown: https://localairegistry.com/leaderboards/ny/middletown
- /flushing: https://localairegistry.com/leaderboards/ny/flushing
- /kingston: https://localairegistry.com/leaderboards/ny/kingston
- /huntington: https://localairegistry.com/leaderboards/ny/huntington


### Every list

- Every leaderboard in New York: https://localairegistry.com/leaderboards/ny


## Frequently asked questions


### What is AI search optimization for local business?

Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it.


### What is Local AI Registry?

The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free.


### How does this page help a business get recommended by AI?

Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next.


### Who writes the answers here?

Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so.


### I own Butler/Till. How do I fix something or rank higher?

Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work.


## References


### Sources cited

- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJSchKsvNK0YkR3cjI_aFO4I4 (accessed Aug 18, 2026)
- [2] butlertill.com, https://butlertill.com/what-we-do (accessed Sep 19, 2026)
- [3] butlertill.com, https://butlertill.com/healthcare (accessed Sep 19, 2026)
- [4] butlertill.com, https://butlertill.com/hyperlocal (accessed Sep 19, 2026)