How the score works

8 signals, weighted from 26 points down to 5, rescored each time this business is scanned.

Beverly Hills financial planners run 22 to 33. Fair starts at 45, good at 65.

27 comes from the 88 points below that have a reading, rescaled to 100.

Retrieval grounding26 of 100
0
Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.
Off-property attestation20 of 100
41
Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.
AI visibility14 of 100
33
Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.
Named in 1 of 3 answers that recommended anyone. See the prompts
Reviews & response12 of 100Does not apply
The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.
This signal reads reviews, and the record holds none.
Backlink & citation authority8 of 100
53
Domain authority and editorial quality of the sources that attest to you.
Google Business Profile8 of 100
79
Required and recommended fields; update cadence. The listing AI pulls from first.
Speed & mobile7 of 100
59
Core Web Vitals at the 75th percentile, on a real phone.
Content freshness & schema5 of 100
40
Crawl recency, intent alignment, valid JSON-LD, canonicals.

12 of the 100 points were not scored for this record: reviews & response. The weights that were left were rescaled, so the score is still out of 100.

The same method scores every business on the registry, and it is published in full: how the AI Score is built.

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The score is AI search optimization for local business, measured on every scan. Claim the page to get the ranked fix list; it opens on the two weakest signals here.

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