McFarland Eye Care

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McFarland Eye Care, Little Rock, Arkansas[Photo 1]
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Eye care center in Little Rock, AR

4.8 · 974 reviewsOpens today at 8 AM

McFarland Eye Care in Little Rock, AR, is dedicated to providing top-quality eye care services including LASIK eye surgery, refractive lens exchange, and cataract surgery. Our experienced team prioritizes the well-being of our patients by offering cutting-edge treatments and personalized care tailored to individual needs. With a commitment to excellence and a focus on patient satisfaction, McFarland Eye Care stands out as a trusted provider in the Little Rock community. Visit us today for comprehensive eye care that you can rely on for improved vision and overall eye health.

Eligible to offer 20% cashback to customers who shop here.OrbitBack

AI ScoreChatGPT and Perplexity mention McFarland Eye and Gemini doesn't.Scored from 8 signals across search and AI.

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Unclaimed · Replies to reviews · Add the year you opened so AI can say how long you've been open

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ConfirmedVisitor submittedAI guess

Updated Oct 28, 2026Last activity 1 month ago, a question from rock_nell.

Services

What McFarland Eye offers, what it costs, and what people come for.

The menu

  • Dry eye syndromeFrom their websiteEye care center
  • Refractive lens exchange RLEFrom their websiteEye care center
  • Macular degenerationFrom their websiteEye care center
  • Oculoplastic surgeryFrom their websiteEye care center
  • LASIK self testFrom their websiteEye care center
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Team

Who you'll see, and whether their licenses check out.
Add your team so AI can name who works here
Today8 AM to 4:30 PM

Reputation

What reviews, press and directories say about McFarland Eye.

4.8from 974 reviews on Google

McFarland Eye Care stands out for its successful cataract surgeries and attentive, knowledgeable staff. Customers describe McFarland Eye Care as a welcoming and professional environment where they feel well cared for. Many highlight successful cataract surgeries and the expertise of doctors like Dr. Newbolt and Dr. Hoffman, who provide thorough consultations and follow-up care.

  • 5100%
  • 40%
  • 30%
  • 20%
  • 10%
Would go back100%100% of reviews give the visit 4 or 5 stars.Positive 100%, 4 or 5 stars · Neutral 0%, 3 stars · Negative 0%, 1 or 2 stars
The good
  • Dr. Newbolt's cataract surgery
  • Dr. Hoffman's emergency care
  • The kindness of the staff
  • LASIK surgery experience
  • Optics department's helpfulness

Press and awards

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How AI sees McFarland Eye

The AI Score is out of 100, read from 8 signals across search and AI.

71out of 100

63 Little Rock avg

What the score is made of

Signal and how much it countsMcFarland Eye

  • Retrieval grounding 26%Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.100
  • Off-property attestation 20%Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.41
  • AI visibility 14%Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.67
  • Reviews & response 12%The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.97
  • Backlink & citation authority 8%Domain authority and editorial quality of the sources that attest to you.58
  • Google Business Profile 8%Required and recommended fields; update cadence. The listing AI pulls from first.90
  • Speed & mobile 7%Core Web Vitals at the 75th percentile, on a real phone.71
  • Content freshness & schema 5%Crawl recency, intent alignment, valid JSON-LD, canonicals.60

Every business is scored the same way, and nobody can pay for a better score.

McFarland Eye’s full AI report

See exactly what AI says about you, and how to get picked

McFarland EyeSpeed & mobileGoogle Business ProfileContent freshness & schemaBacklink & citation authorityRetrieval groundingReviews & responseOff-property attestationAI visibility

McFarland Eye, as AI sees it. Blue signals help McFarland Eye, and red ones hold it back.

  • The questions people ask ChatGPT, Perplexity and Gemini about eye care centers in Little Rock, and who they name instead of you
  • What AI gets wrong about you, next to what’s true
  • What to change first so AI names you
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What AI reads

The page ChatGPT, Gemini, Perplexity and Google read about McFarland Eye. The code version is exactly what their crawlers get.

Local AI Registry · Eye care centers in Little Rock, AR · Editorial

McFarland Eye Care, Little Rock AR: Reviews

Steve Lee

By Steve Lee, founder and CEO of Local AI Registry. Updated October 28, 2026.

Published July 10, 2026 · Updated October 28, 2026 · Machine-readable version below

In short

McFarland Eye Care is an eye care center in Little Rock, AR. Its AI Score is 71 of 100, which is good.

What each mark on this page means: https://localairegistry.com/methodology#marks

Key facts

FactValue
TypeEye care center
Address10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA
HoursMon to Thu 8 AM to 4:30 PM · Fri 8 AM to 3 PM · Closed Sat to Sun
Phone(501) 830-2020
Rating4.8 across 974 reviews on Google
UpdatedOctober 28, 2026

All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

GroupFactValueMarkEvidence
Location infoAddress10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USAConfirmedGoogle Business Profile
Location infoDescriptionMcFarland Eye Care in Little Rock, AR, is dedicated to providing top-quality eye care services including LASIK eye surgery, refractive lens exchange, and cataract surgery. Our experienced team prioritizes the well-being of our patients by offering cutting-edge treatments and personalized care tailored to individual needs. With a commitment to excellence and a focus on patient satisfaction, McFarland Eye Care stands out as a trusted provider in the Little Rock community. Visit us today for comprehensive eye care that you can rely on for improved vision and overall eye health.ConfirmedGoogle Business Profile
Location infoHoursMon to Thu 8:00 AM to 4:30 PM · Fri 8:00 AM to 3:00 PM · Sat to Sun ClosedConfirmedGoogle Business Profile
Location infoNameMcFarland Eye Care - Little RockConfirmedGoogle Business Profile
Location infoPhone(501) 830-2020ConfirmedGoogle Business Profile
HoursMonday8:00 AM to 4:30 PMConfirmedGoogle Business Profile
HoursTuesday8:00 AM to 4:30 PMConfirmedGoogle Business Profile
HoursWednesday8:00 AM to 4:30 PMConfirmedGoogle Business Profile
HoursThursday8:00 AM to 4:30 PMConfirmedGoogle Business Profile
HoursFriday8:00 AM to 3:00 PMConfirmedGoogle Business Profile
HoursSaturdayClosedConfirmedGoogle Business Profile
HoursSundayClosedConfirmedGoogle Business Profile
ServicesServiceAdult strabismusFrom their websiteBusiness website
ServicesServiceCataract self testFrom their websiteBusiness website
ServicesServiceCataract surgeryFrom their websiteBusiness website
ServicesServiceDry eye syndromeFrom their websiteBusiness website
ServicesServiceGlaucomaFrom their websiteBusiness website
ServicesServiceLasikFrom their websiteBusiness website
ServicesServiceLASIK eye surgeryConfirmedGoogle Business Profile
ServicesServiceLasik self testFrom their websiteBusiness website
ServicesServiceMacular degenerationFrom their websiteBusiness website
ServicesServiceMyopia managementFrom their websiteBusiness website
ServicesServiceOculoplastic surgeryFrom their websiteBusiness website
ServicesServiceOptical shopsFrom their websiteBusiness website
ServicesServicePediatric ophthalmologyFrom their websiteBusiness website
ServicesServiceRefractive lens exchangeAI guess
ServicesServiceRefractive lens exchange rleFrom their websiteBusiness website
ServicesServiceSven hipp lasik storyFrom their websiteBusiness website
ServicesServiceTimie yanceys lasik storyFrom their websiteBusiness website
LinksFacebookhttps://facebook.com/mcfarlandeyecareAI guessOur record
LinksInstagramhttps://instagram.com/mcfarlandeyecareAI guessOur record
LinksWebsitehttps://www.mcfarlandeye.com/locations/little-rock/?y_source=1_MjAxNzM0NDItNzE1LWxvY2F0aW9uLndlYnNpdGU%3DConfirmedGoogle Business Profile

Services and prices

These are the 16 services McFarland Eye offers, with the price where we have one and where it came from.

ServicePricePrice markPrice evidenceService mark
Dry eye syndromeFrom their website
Refractive lens exchange RLEFrom their website
Macular degenerationFrom their website
Oculoplastic surgeryFrom their website
LASIK self testFrom their website
LASIK eye surgeryConfirmed
Timie yanceys LASIK storyFrom their website
Cataract self testFrom their website
Cataract surgeryFrom their website
GlaucomaFrom their website
LASIKFrom their website
Optical shopsFrom their website
Pediatric ophthalmologyFrom their website
Sven hipp LASIK storyFrom their website
Adult strabismusFrom their website
Myopia managementFrom their website

Known for

The team

Visiting McFarland Eye

Address: 10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA. Phone: (501) 830-2020. Hours: Mon to Thu 8 AM to 4:30 PM · Fri 8 AM to 3 PM · Closed Sat to Sun. (Confirmed, Google Business Profile.)

Location info from Google Business Profile

From Google Business Profile: "McFarland Eye Care in Little Rock, AR, is dedicated to providing top-quality eye care services including LASIK eye surgery, refractive lens exchange, and cataract surgery. Our experienced team prioritizes the well-being of our patients by offering cutting-edge treatments and personalized care tailored to individual needs. With a commitment to excellence and a focus on patient satisfaction, McFarland Eye Care stands out as a trusted provider in the Little Rock community. Visit us today for comprehensive eye care that you can rely on for improved vision and overall eye health."

Parking and getting in

Nearby

PlaceTypeDistance
Cafe De Crepe and Infusion Resto Bar LoungeBar2 min walk
Guillermo's Gourmet CoffeeCoffee shop2 min walk
Bleu Monkey GrillRestaurant2 min walk
Battle StBus stop3 min walk
Battle StBus stop3 min walk
Olive Garden Italian RestaurantItalian restaurant4 min walk

Reputation

4.8 average across 974 reviews: Google 974. (Confirmed, read July 10, 2026.)

McFarland Eye Care stands out for its successful cataract surgeries and attentive, knowledgeable staff. (AI guess, from 974 reviews.)

What people like

  • The kindness of the staff
  • LASIK surgery experience
  • Optics department's helpfulness

Press

Awards

Directories

Questions people ask

walking in for a consult, what happens

Coffee near McFarland Eye on Rodney Parham?

is there parking at McFarland Eye or is it street only?

best eye care center in Little Rock

anywhere cheaper than McFarland Eye in Little Rock that is still good?

medical staff at McFarland Eye, or is it techs?

walk in here, or is it appointment only?

last update from here was when?

are prices in Little Rock higher than everywhere else

do regulars get anything here

Worth the hype at McFarland Eye?

Anything this place is known for doing well?

Why do people rate McFarland Eye?

what time does McFarland Eye in Little Rock actually open?

numbing here, do you have to ask for it?

anyone been to both here and Little Rock Eye?

planning a Saturday visit, is that a wasted trip

What AI gets wrong about McFarland Eye

We ask ChatGPT, Perplexity and Gemini about McFarland Eye. These are the answers that don’t match this page.

ChatGPT, Perplexity and Gemini, read by Local AI Registry on Jul 10, 2026.

FactWhat AI saysWhat this page says
AddressPerplexity, read by Local AI Registry on Jul 10, 2026: 9 Progressive Eye Center10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA

The AI Score: 71 of 100

It measures how likely AI engines are to recommend a business, and how accurately. Little Rock eye care centers run 49 to 73. Fair starts at 45, good at 65. McFarland Eye scores 71, above the Little Rock average of 63. The same method scores every business on the registry.

SignalWeightScoreWhat it measuresMcFarland Eye
Retrieval grounding26100Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.Good
Off-property attestation2041Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.Poor
AI visibility1467Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.Good
Reviews & response1297The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.Good
Backlink & citation authority858Domain authority and editorial quality of the sources that attest to you.Fair
Google Business Profile890Required and recommended fields; update cadence. The listing AI pulls from first.Good
Speed & mobile771Core Web Vitals at the 75th percentile, on a real phone.Good
Content freshness & schema560Crawl recency, intent alignment, valid JSON-LD, canonicals.Fair

Full method: https://localairegistry.com/methodology

How AI decides what to say about an eye care center: https://localairegistry.com/methodology#how-ai-decides-eye-surgery. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-eye-surgery

Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

EntityTypeID on this pageSame asRelationship to McFarland Eye
McFarland Eye CareMedicalBusiness#businesshttps://www.mcfarlandeye.com/locations/little-rock/?y_source=1_MjAxNzM0NDItNzE1LWxvY2F0aW9uLndlYnNpdGU%3DSubject of this page
Little Rock, ArkansasCity#cityCity McFarland Eye is in
Local AI RegistryOrganization#publisherhttps://localairegistry.comPublisher of this page
Steve LeePerson#authorhttps://localairegistry.com/team/steve-leeAuthor of this page

Topical map

Where this page sits in the registry. It's one profile among the eye care centers in Little Rock, linked to the lists and towns around it.

Lists

  • Best eye care centers in Little Rock: https://localairegistry.com/leaderboards/ar/little-rock/eye-care-center
  • Best businesses in Little Rock: https://localairegistry.com/leaderboards/ar/little-rock

Every list

  • Every leaderboard in Arkansas: https://localairegistry.com/leaderboards/ar

References

Show references (17)

Sources cited

  • [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJ0VphEieh0ocRIpbcP9BQIto (accessed Jul 10, 2026)
  • [2] mcfarlandeye.com, https://www.mcfarlandeye.com/cataract-surgery/refractive-lens-exchange/ (accessed Sep 18, 2026)
  • [3] mcfarlandeye.com, https://www.mcfarlandeye.com/sven-hipp-lasik-story/ (accessed Sep 18, 2026)
  • [4] mcfarlandeye.com, https://www.mcfarlandeye.com/timie-yanceys-lasik-story/ (accessed Sep 18, 2026)
  • [5] mcfarlandeye.com, https://www.mcfarlandeye.com/services/adult-strabismus/ (accessed Sep 18, 2026)
  • [6] mcfarlandeye.com, https://www.mcfarlandeye.com/cataract-surgery/cataract-self-test/ (accessed Sep 18, 2026)
  • [7] mcfarlandeye.com, https://www.mcfarlandeye.com/cataract-surgery-little-rock/ (accessed Sep 18, 2026)
  • [8] mcfarlandeye.com, https://www.mcfarlandeye.com/dry-eye-syndrome/ (accessed Sep 18, 2026)
  • [9] mcfarlandeye.com, https://www.mcfarlandeye.com/glaucoma/ (accessed Sep 18, 2026)
  • [10] mcfarlandeye.com, https://www.mcfarlandeye.com/lasik/ (accessed Sep 18, 2026)
  • [12] mcfarlandeye.com, https://www.mcfarlandeye.com/lasik-eye-surgery/lasik-self-test/ (accessed Sep 18, 2026)
  • [13] mcfarlandeye.com, https://www.mcfarlandeye.com/macular-degeneration/ (accessed Sep 18, 2026)
  • [14] mcfarlandeye.com, https://www.mcfarlandeye.com/myopia-management/ (accessed Sep 18, 2026)
  • [15] mcfarlandeye.com, https://www.mcfarlandeye.com/oculoplastic-surgery/ (accessed Sep 18, 2026)
  • [16] mcfarlandeye.com, https://www.mcfarlandeye.com/eyeglasses-hot-springs/ (accessed Sep 18, 2026)
  • [17] mcfarlandeye.com, https://www.mcfarlandeye.com/services/pediatric-ophthalmology/ (accessed Sep 18, 2026)
  • [18] AI engine output: ChatGPT, Perplexity and Gemini, read by Local AI Registry on Jul 10, 2026, https://localairegistry.com/methodology (accessed Sep 18, 2026)

The code behind this page

This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.

1. HTTP response headers

Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.

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2. Head tags

Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.

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3. Structured data (JSON-LD)

One connected graph. Every person and service has its own @id and links to the business, and a licensed person links to the license and the board that issued it.

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4. Markdown copy of this page (mcfarland-eye-care-little-rock-ar.md)

The article as plain text: the same headings, facts, marks and sources.

# McFarland Eye Care, Little Rock AR: Reviews

Source: Local AI Registry, https://localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar. Free to reuse with a link back.

By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-10-28.

Canonical: https://localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar

## Photos

- ![Photo 1](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmrejaug80316oqy047np8uxx%2F0.jpg)
- ![Photo 2](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmrejaug80316oqy047np8uxx%2F1.jpg)
- ![Photo 3](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmrejaug80316oqy047np8uxx%2F2.jpg)
- ![Photo 4](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmrejaug80316oqy047np8uxx%2F3.jpg)
- ![Photo 5](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmrejaug80316oqy047np8uxx%2F4.jpg)


## In short

McFarland Eye Care is an eye care center in Little Rock, AR. Its AI Score is 71 of 100, which is good.

What each mark on this page means: https://localairegistry.com/methodology#marks


## Key facts

| Fact | Value |
| --- | --- |
| Type | Eye care center |
| Address | 10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA |
| Hours | Mon to Thu 8 AM to 4:30 PM · Fri 8 AM to 3 PM · Closed Sat to Sun |
| Phone | (501) 830-2020 |
| Rating | 4.8 across 974 reviews on Google |
| Updated | October 28, 2026 |


## All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

| Group | Fact | Value | Mark | Evidence |
| --- | --- | --- | --- | --- |
| Location info | Address | 10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA | Confirmed | Google Business Profile |
| Location info | Description | McFarland Eye Care in Little Rock, AR, is dedicated to providing top-quality eye care services including LASIK eye surgery, refractive lens exchange, and cataract surgery. Our experienced team prioritizes the well-being of our patients by offering cutting-edge treatments and personalized care tailored to individual needs. With a commitment to excellence and a focus on patient satisfaction, McFarland Eye Care stands out as a trusted provider in the Little Rock community. Visit us today for comprehensive eye care that you can rely on for improved vision and overall eye health. | Confirmed | Google Business Profile |
| Location info | Hours | Mon to Thu 8:00 AM to 4:30 PM · Fri 8:00 AM to 3:00 PM · Sat to Sun Closed | Confirmed | Google Business Profile |
| Location info | Name | McFarland Eye Care - Little Rock | Confirmed | Google Business Profile |
| Location info | Phone | (501) 830-2020 | Confirmed | Google Business Profile |
| Hours | Monday | 8:00 AM to 4:30 PM | Confirmed | Google Business Profile |
| Hours | Tuesday | 8:00 AM to 4:30 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 8:00 AM to 4:30 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 8:00 AM to 4:30 PM | Confirmed | Google Business Profile |
| Hours | Friday | 8:00 AM to 3:00 PM | Confirmed | Google Business Profile |
| Hours | Saturday | Closed | Confirmed | Google Business Profile |
| Hours | Sunday | Closed | Confirmed | Google Business Profile |
| Services | Service | Adult strabismus | From their website | Business website |
| Services | Service | Cataract self test | From their website | Business website |
| Services | Service | Cataract surgery | From their website | Business website |
| Services | Service | Dry eye syndrome | From their website | Business website |
| Services | Service | Glaucoma | From their website | Business website |
| Services | Service | Lasik | From their website | Business website |
| Services | Service | LASIK eye surgery | Confirmed | Google Business Profile |
| Services | Service | Lasik self test | From their website | Business website |
| Services | Service | Macular degeneration | From their website | Business website |
| Services | Service | Myopia management | From their website | Business website |
| Services | Service | Oculoplastic surgery | From their website | Business website |
| Services | Service | Optical shops | From their website | Business website |
| Services | Service | Pediatric ophthalmology | From their website | Business website |
| Services | Service | Refractive lens exchange | AI guess |  |
| Services | Service | Refractive lens exchange rle | From their website | Business website |
| Services | Service | Sven hipp lasik story | From their website | Business website |
| Services | Service | Timie yanceys lasik story | From their website | Business website |
| Links | Facebook | https://facebook.com/mcfarlandeyecare | AI guess | Our record |
| Links | Instagram | https://instagram.com/mcfarlandeyecare | AI guess | Our record |
| Links | Website | https://www.mcfarlandeye.com/locations/little-rock/?y_source=1_MjAxNzM0NDItNzE1LWxvY2F0aW9uLndlYnNpdGU%3D | Confirmed | Google Business Profile |


## Services and prices

These are the 16 services McFarland Eye offers, with the price where we have one and where it came from.

| Service | Price | Price mark | Price evidence | Service mark |
| --- | --- | --- | --- | --- |
| Dry eye syndrome |  |  |  | From their website |
| Refractive lens exchange RLE |  |  |  | From their website |
| Macular degeneration |  |  |  | From their website |
| Oculoplastic surgery |  |  |  | From their website |
| LASIK self test |  |  |  | From their website |
| LASIK eye surgery |  |  |  | Confirmed |
| Timie yanceys LASIK story |  |  |  | From their website |
| Cataract self test |  |  |  | From their website |
| Cataract surgery |  |  |  | From their website |
| Glaucoma |  |  |  | From their website |
| LASIK |  |  |  | From their website |
| Optical shops |  |  |  | From their website |
| Pediatric ophthalmology |  |  |  | From their website |
| Sven hipp LASIK story |  |  |  | From their website |
| Adult strabismus |  |  |  | From their website |
| Myopia management |  |  |  | From their website |


### Known for

Share your review link so AI can say what you're known for


## The team

Add your team so AI can name who works here


## Visiting McFarland Eye

Address: 10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA. Phone: (501) 830-2020. Hours: Mon to Thu 8 AM to 4:30 PM · Fri 8 AM to 3 PM · Closed Sat to Sun. (Confirmed, Google Business Profile.)


### Location info from Google Business Profile

From Google Business Profile: "McFarland Eye Care in Little Rock, AR, is dedicated to providing top-quality eye care services including LASIK eye surgery, refractive lens exchange, and cataract surgery. Our experienced team prioritizes the well-being of our patients by offering cutting-edge treatments and personalized care tailored to individual needs. With a commitment to excellence and a focus on patient satisfaction, McFarland Eye Care stands out as a trusted provider in the Little Rock community. Visit us today for comprehensive eye care that you can rely on for improved vision and overall eye health."


### Parking and getting in

Add your parking so AI can tell people where to park

Add how to find your door so AI can walk people in


### Nearby

| Place | Type | Distance |
| --- | --- | --- |
| Cafe De Crepe and Infusion Resto Bar Lounge | Bar | 2 min walk |
| Guillermo's Gourmet Coffee | Coffee shop | 2 min walk |
| Bleu Monkey Grill | Restaurant | 2 min walk |
| Battle St | Bus stop | 3 min walk |
| Battle St | Bus stop | 3 min walk |
| Olive Garden Italian Restaurant | Italian restaurant | 4 min walk |


## Reputation

4.8 average across 974 reviews: Google 974. (Confirmed, read July 10, 2026.)

McFarland Eye Care stands out for its successful cataract surgeries and attentive, knowledgeable staff. (AI guess, from 974 reviews.)


### What people like

- The kindness of the staff
- LASIK surgery experience
- Optics department's helpfulness


### Press

Add a press story so AI can say who's written about you


### Awards

Add an award so AI can name it


### Directories

Get listed in directories so AI can tell you're real


## Questions people ask


### walking in for a consult, what happens


### Coffee near McFarland Eye on Rodney Parham?


### is there parking at McFarland Eye or is it street only?


### best eye care center in Little Rock


### anywhere cheaper than McFarland Eye in Little Rock that is still good?


### medical staff at McFarland Eye, or is it techs?


### walk in here, or is it appointment only?


### last update from here was when?


### are prices in Little Rock higher than everywhere else


### do regulars get anything here


### Worth the hype at McFarland Eye?


### Anything this place is known for doing well?


### Why do people rate McFarland Eye?


### what time does McFarland Eye in Little Rock actually open?


### numbing here, do you have to ask for it?


### anyone been to both here and Little Rock Eye?


### planning a Saturday visit, is that a wasted trip


## What AI gets wrong about McFarland Eye

We ask ChatGPT, Perplexity and Gemini about McFarland Eye. These are the answers that don’t match this page.

ChatGPT, Perplexity and Gemini, read by Local AI Registry on Jul 10, 2026.

| Fact | What AI says | What this page says |
| --- | --- | --- |
| Address | Perplexity, read by Local AI Registry on Jul 10, 2026: 9 Progressive Eye Center | 10700 N Rodney Parham Rd Ste C-1A, Little Rock, AR 72212, USA |


## The AI Score: 71 of 100

It measures how likely AI engines are to recommend a business, and how accurately. Little Rock eye care centers run 49 to 73. Fair starts at 45, good at 65. McFarland Eye scores 71, above the Little Rock average of 63. The same method scores every business on the registry.

| Signal | Weight | Score | What it measures | McFarland Eye |
| --- | --- | --- | --- | --- |
| Retrieval grounding | 26 | 100 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Good |
| Off-property attestation | 20 | 41 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 67 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Good |
| Reviews & response | 12 | 97 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 58 | Domain authority and editorial quality of the sources that attest to you. | Fair |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 71 | Core Web Vitals at the 75th percentile, on a real phone. | Good |
| Content freshness & schema | 5 | 60 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Fair |

Full method: https://localairegistry.com/methodology

How AI decides what to say about an eye care center: https://localairegistry.com/methodology#how-ai-decides-eye-surgery. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-eye-surgery


## Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

| Entity | Type | ID on this page | Same as | Relationship to McFarland Eye |
| --- | --- | --- | --- | --- |
| McFarland Eye Care | MedicalBusiness | #business | https://www.mcfarlandeye.com/locations/little-rock/?y_source=1_MjAxNzM0NDItNzE1LWxvY2F0aW9uLndlYnNpdGU%3D | Subject of this page |
| Little Rock, Arkansas | City | #city |  | City McFarland Eye is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |


## Topical map

Where this page sits in the registry. It's one profile among the eye care centers in Little Rock, linked to the lists and towns around it.


### Lists

- Best eye care centers in Little Rock: https://localairegistry.com/leaderboards/ar/little-rock/eye-care-center
- Best businesses in Little Rock: https://localairegistry.com/leaderboards/ar/little-rock


### Every list

- Every leaderboard in Arkansas: https://localairegistry.com/leaderboards/ar


## References


### Sources cited

- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJ0VphEieh0ocRIpbcP9BQIto (accessed Jul 10, 2026)
- [2] mcfarlandeye.com, https://www.mcfarlandeye.com/cataract-surgery/refractive-lens-exchange/ (accessed Sep 18, 2026)
- [3] mcfarlandeye.com, https://www.mcfarlandeye.com/sven-hipp-lasik-story/ (accessed Sep 18, 2026)
- [4] mcfarlandeye.com, https://www.mcfarlandeye.com/timie-yanceys-lasik-story/ (accessed Sep 18, 2026)
- [5] mcfarlandeye.com, https://www.mcfarlandeye.com/services/adult-strabismus/ (accessed Sep 18, 2026)
- [6] mcfarlandeye.com, https://www.mcfarlandeye.com/cataract-surgery/cataract-self-test/ (accessed Sep 18, 2026)
- [7] mcfarlandeye.com, https://www.mcfarlandeye.com/cataract-surgery-little-rock/ (accessed Sep 18, 2026)
- [8] mcfarlandeye.com, https://www.mcfarlandeye.com/dry-eye-syndrome/ (accessed Sep 18, 2026)
- [9] mcfarlandeye.com, https://www.mcfarlandeye.com/glaucoma/ (accessed Sep 18, 2026)
- [10] mcfarlandeye.com, https://www.mcfarlandeye.com/lasik/ (accessed Sep 18, 2026)
- [12] mcfarlandeye.com, https://www.mcfarlandeye.com/lasik-eye-surgery/lasik-self-test/ (accessed Sep 18, 2026)
- [13] mcfarlandeye.com, https://www.mcfarlandeye.com/macular-degeneration/ (accessed Sep 18, 2026)
- [14] mcfarlandeye.com, https://www.mcfarlandeye.com/myopia-management/ (accessed Sep 18, 2026)
- [15] mcfarlandeye.com, https://www.mcfarlandeye.com/oculoplastic-surgery/ (accessed Sep 18, 2026)
- [16] mcfarlandeye.com, https://www.mcfarlandeye.com/eyeglasses-hot-springs/ (accessed Sep 18, 2026)
- [17] mcfarlandeye.com, https://www.mcfarlandeye.com/services/pediatric-ophthalmology/ (accessed Sep 18, 2026)
- [18] AI engine output: ChatGPT, Perplexity and Gemini, read by Local AI Registry on Jul 10, 2026, https://localairegistry.com/methodology (accessed Sep 18, 2026)

The files every page on the registry shares, and how to copy this code for your own site, are here: https://localairegistry.com/developers

References, including locals

Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.

  1. walking in for a consult, what happens Question by rock_nell, Sep 14, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-should-i-know-before-a-consult-at-mcfarland-eye-care-little-rock
  2. Coffee near McFarland Eye on Rodney Parham? Question by parham_zadie, Sep 11, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-is-around-mcfarland-eye-care-little-rock-on-rodney-parham
  3. is there parking at McFarland Eye or is it street only? Question by rodney_and_parham, Sep 10, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/is-there-parking-available-at-mcfarland-eye-care
  4. best eye care center in Little Rock Question by careful_on_rodney, Sep 9, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/best-eye-care-center-in-little-rock
  5. anywhere cheaper than McFarland Eye in Little Rock that is still good? Question by undecided_in_lr, Sep 8, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/is-there-anywhere-cheaper-than-mcfarland-eye-care-little-rock-in-little
  6. medical staff at McFarland Eye, or is it techs? Question by weekend_only_on_rodney, Sep 4, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/is-mcfarland-eye-care-little-rock-run-by-medical-staff-or-by-technicians
  7. walk in here, or is it appointment only? Question by rock_hazel, Sep 3, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/does-mcfarland-eye-care-accept-reservations
  8. last update from here was when? Question by second_opinion_on_parham, Sep 3, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-has-mcfarland-eye-care-little-rock-been-posting-lately
  9. are prices in Little Rock higher than everywhere else Question by parham_and_rodney, Aug 31, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-does-an-eye-care-center-actually-cost-in-little-rock
  10. do regulars get anything here Question by new_here_in_lr, Aug 21, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/does-mcfarland-eye-care-little-rock-take-rewards-points-or-membership
  11. Worth the hype at McFarland Eye? Question by quiet_on_parham, Aug 14, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-is-mcfarland-eye-care-known-for
  12. Anything this place is known for doing well? Question by holiday_parent_downtown, Aug 11, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-special-features-does-mcfarland-eye-care-offer
  13. Why do people rate McFarland Eye? Question by parham_sage, Aug 5, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-do-people-actually-like-about-mcfarland-eye-care-little-rock
  14. what time does McFarland Eye in Little Rock actually open? Question by rock_owl, Jul 30, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/what-are-the-operating-hours-for-mcfarland-eye-care-in-little-rock
  15. numbing here, do you have to ask for it? Question by parham_clover, Jul 24, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/can-i-ask-for-numbing-at-mcfarland-eye-care-little-rock-without-it
  16. anyone been to both here and Little Rock Eye? Question by rodney_reed_72212, Jul 14, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/mcfarland-eye-care-little-rock-or-little-rock-eye-clinic-for-cataract
  17. planning a Saturday visit, is that a wasted trip Question by spring_bride_uptown, Jul 10, 2026. localairegistry.com/biz/ar/little-rock/mcfarland-eye-care-little-rock-ar/q/is-mcfarland-eye-care-little-rock-open-on-saturdays

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References

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ConfirmedVisitor submittedAI guess
Show references (17)

This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.

  1. [1]VisitName, address, phone, hours and 3 other detailsGoogle Business Profile.Primary source · Accessed Jul 10, 2026 · https://www.google.com/maps/place/?q=place_id:ChIJ0VphEieh0ocRIpbcP9BQIto
  2. [2]ServicesRefractive lens exchange rlemcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/cataract-surgery/refractive-lens-exchange/
  3. [3]ServicesSven hipp lasik storymcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/sven-hipp-lasik-story/
  4. [4]ServicesTimie yanceys lasik storymcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/timie-yanceys-lasik-story/
  5. [5]ServicesAdult strabismusmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/services/adult-strabismus/
  6. [6]ServicesCataract self testmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/cataract-surgery/cataract-self-test/
  7. [7]ServicesCataract surgerymcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/cataract-surgery-little-rock/
  8. [8]ServicesDry eye syndromemcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/dry-eye-syndrome/
  9. [9]ServicesGlaucomamcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/glaucoma/
  10. [10]ServicesLasikmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/lasik/
  11. [12]ServicesLasik self testmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/lasik-eye-surgery/lasik-self-test/
  12. [13]ServicesMacular degenerationmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/macular-degeneration/
  13. [14]ServicesMyopia managementmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/myopia-management/
  14. [15]ServicesOculoplastic surgerymcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/oculoplastic-surgery/
  15. [16]ServicesOptical shopsmcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/eyeglasses-hot-springs/
  16. [17]ServicesPediatric ophthalmologymcfarlandeye.com.Primary source · Accessed Sep 18, 2026 · https://www.mcfarlandeye.com/services/pediatric-ophthalmology/
  17. [18]ServicesRefractive lens exchangeAI engine output: ChatGPT, Perplexity and Gemini, read by Local AI Registry on Jul 10, 2026.AI engine output · Accessed Sep 18, 2026 · https://localairegistry.com/methodology