torn between this place and Core?
Question · by stretches_roan · Member since Aug 2026 · 4 posts · 1w1 week ago
Chiropractor in Costa Mesa, CA
4.1 · 18 reviewsOpens today at 8:30 AMOpens today at 8:30 AM
Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner—he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness
Eligible to offer 20% cashback to customers who shop here.OrbitBack
Add your name so AI can say who owns the business
Unclaimed · Never replied · Add the year you opened so AI can say how long you've been open
ConfirmedVisitor submittedAI guess
Updated Oct 28, 2026Last activity 7 days ago, a question from stretches_roan.
19 asked · 0 answered by Gooing Chiropractic
Question · by stretches_roan · Member since Aug 2026 · 4 posts · 1w1 week ago
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What Gooing Chiropractic offers, what it costs, and what people come for.
No code detected[Photo 1]Add role, license, training, experience and specialties so AI can say it
Add role, license, training, experience and specialties so AI can say it
When it's quiet, where to park, and what's nearby.
Richeal's Coffees is a 6 minute walk for coffee.
Nearby places from Google Maps, read Oct 28, 2026.
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
What reviews, press and directories say about Gooing Chiropractic.
4.1from 18 reviews on Google
The clinic is known for effective treatments but has faced criticism for its disorganized practices and strict policies. The experience at this clinic varies significantly; while some customers report effective treatments for serious injuries and a caring approach, others describe disorganized practices and unprofessional behavior. The atmosphere can feel tense, especially regarding strict policies on personal items and communication issues.
The AI Score is out of 100, read from 8 signals across search and AI.
Signal and how much it countsGooing Chiropractic
Every business is scored the same way, and nobody can pay for a better score.
Gooing Chiropractic, as AI sees it. Blue signals help Gooing Chiropractic, and red ones hold it back.
Claiming your page is free.
The page ChatGPT, Gemini, Perplexity and Google read about Gooing Chiropractic. The code version is exactly what their crawlers get.
Local AI Registry · Chiropractors in Costa Mesa, CA · Editorial
By Steve Lee, founder and CEO of Local AI Registry. Updated October 28, 2026.
Published October 28, 2026 · Updated October 28, 2026 · Machine-readable version below
Gooing Chiropractic Clinic Costa Mesa Ca is a chiropractor. This page names 2 people on its team. Its AI Score is 21 of 100, which is poor.
What each mark on this page means: https://localairegistry.com/methodology#marks
| Fact | Value |
|---|---|
| Type | Chiropractor |
| Address | 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA |
| Hours | Closed Mon · Tue to Fri 8:30 AM to 1:30 PM · Sat 8 AM to 1:30 PM · Closed Sun |
| Phone | (714) 556-9188 |
| Rating | 4.1 across 18 reviews on Google |
| Updated | October 28, 2026 |
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
| Group | Fact | Value | Mark | Evidence |
|---|---|---|---|---|
| Location info | Address | 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA | Confirmed | Google Business Profile |
| Location info | Description | Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner to he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness | Confirmed | Google Business Profile |
| Location info | Hours | Mon Closed · Tue to Fri 8:30 AM to 1:30 PM · Sat 8:00 AM to 1:30 PM · Sun Closed | Confirmed | Google Business Profile |
| Location info | Mondays | Closed | Confirmed | Google Business Profile |
| Location info | Name | Gooing Chiropractic Clinic Costa Mesa Ca | Confirmed | Google Business Profile |
| Location info | Phone | (714) 556-9188 | Confirmed | Google Business Profile |
| Hours | Monday | Closed | Confirmed | Google Business Profile |
| Hours | Tuesday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile |
| Hours | Friday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile |
| Hours | Saturday | 8:00 AM to 1:30 PM | Confirmed | Google Business Profile |
| Hours | Sunday | Closed | Confirmed | Google Business Profile |
| Services | Service | Chiropractic adjustments | AI guess | |
| Services | Service | Pain relief treatment | AI guess | |
| Services | Service | Quantum reflex analysis | AI guess | |
| Team | Dr. Bob Marshall | Confirmed | Google Business Profile | |
| Team | Dr. Going Chiropractic Clinic | Confirmed | Google Business Profile | |
| Links | Website | http://www.drgooing.com/ | Confirmed | Google Business Profile |
2 people are named on this page.
| Field | Value | Mark | Evidence |
|---|
| Field | Value | Mark | Evidence |
|---|
Address: 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA. Phone: (714) 556-9188. Hours: Closed Mon · Tue to Fri 8:30 AM to 1:30 PM · Sat 8 AM to 1:30 PM · Closed Sun. (Confirmed, Google Business Profile.)
From Google Business Profile: "Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner—he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness"
| Place | Type | Distance |
|---|---|---|
| Red Hill-Paularino | Bus stop | 2 min walk |
| Red Hill-Paularino | Transit station | 2 min walk |
| Red Hill-Baker | Bus stop | 3 min walk |
| Red Hill-Baker | Transit station | 4 min walk |
| Red Hill-McCormick | Bus stop | 4 min walk |
| Red Hill-Baker | Bus stop | 4 min walk |
4.1 average across 18 reviews: Google 18. (Confirmed, read October 28, 2026.)
The clinic is known for effective treatments but has faced criticism for its disorganized practices and strict policies. (AI guess, from 18 reviews.)
It measures how likely AI engines are to recommend a business, and how accurately. Costa Mesa chiropractors run 21 to 55. Fair starts at 45, good at 65. Gooing Chiropractic scores 21. The same method scores every business on the registry.
| Signal | Weight | Score | What it measures | Gooing Chiropractic |
|---|---|---|---|---|
| Retrieval grounding | 26 | 0 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 0 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor |
| Reviews & response | 12 | 66 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 54 | Domain authority and editorial quality of the sources that attest to you. | Fair |
| Google Business Profile | 8 | 79 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | Core Web Vitals at the 75th percentile, on a real phone. | ||
| Content freshness & schema | 5 | 0 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Poor |
Full method: https://localairegistry.com/methodology
How AI decides what to say about a chiropractor: https://localairegistry.com/methodology#how-ai-decides-med-spa. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-med-spa
Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.
| Entity | Type | ID on this page | Same as | Relationship to Gooing Chiropractic |
|---|---|---|---|---|
| Gooing Chiropractic Clinic Costa Mesa Ca | MedicalBusiness | #business | http://www.drgooing.com/ | Subject of this page |
| Dr. Bob Marshall | Person | #team-bob-marshall | ||
| Dr. Going Chiropractic Clinic | Person | #team-going-chiropractic-clinic | ||
| Costa Mesa, California | City | #city | City Gooing Chiropractic is in | |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |
Where this page sits in the registry. It's one profile among the chiropractors in Costa Mesa, linked to the lists and towns around it.
This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.
Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.
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Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.
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One connected graph. Every person and service has its own @id and links to the business, and a licensed person links to the license and the board that issued it.
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# Gooing Chiropractic Clinic Costa Mesa Ca, Costa Mesa CA: Reviews Source: Local AI Registry, https://localairegistry.com/biz/ca/costa-mesa/gooing-chiropractic-clinic-costa-mesa-ca. Free to reuse with a link back. By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-10-28. Canonical: https://localairegistry.com/biz/ca/costa-mesa/gooing-chiropractic-clinic-costa-mesa-ca ## Photos -  ## In short Gooing Chiropractic Clinic Costa Mesa Ca is a chiropractor. This page names 2 people on its team. Its AI Score is 21 of 100, which is poor. What each mark on this page means: https://localairegistry.com/methodology#marks ## Key facts | Fact | Value | | --- | --- | | Type | Chiropractor | | Address | 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA | | Hours | Closed Mon · Tue to Fri 8:30 AM to 1:30 PM · Sat 8 AM to 1:30 PM · Closed Sun | | Phone | (714) 556-9188 | | Rating | 4.1 across 18 reviews on Google | | Updated | October 28, 2026 | ## All the details Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from. | Group | Fact | Value | Mark | Evidence | | --- | --- | --- | --- | --- | | Location info | Address | 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA | Confirmed | Google Business Profile | | Location info | Description | Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner to he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness | Confirmed | Google Business Profile | | Location info | Hours | Mon Closed · Tue to Fri 8:30 AM to 1:30 PM · Sat 8:00 AM to 1:30 PM · Sun Closed | Confirmed | Google Business Profile | | Location info | Mondays | Closed | Confirmed | Google Business Profile | | Location info | Name | Gooing Chiropractic Clinic Costa Mesa Ca | Confirmed | Google Business Profile | | Location info | Phone | (714) 556-9188 | Confirmed | Google Business Profile | | Hours | Monday | Closed | Confirmed | Google Business Profile | | Hours | Tuesday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile | | Hours | Wednesday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile | | Hours | Thursday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile | | Hours | Friday | 8:30 AM to 1:30 PM | Confirmed | Google Business Profile | | Hours | Saturday | 8:00 AM to 1:30 PM | Confirmed | Google Business Profile | | Hours | Sunday | Closed | Confirmed | Google Business Profile | | Services | Service | Chiropractic adjustments | AI guess | | | Services | Service | Pain relief treatment | AI guess | | | Services | Service | Quantum reflex analysis | AI guess | | | Team | Dr. Bob Marshall | | Confirmed | Google Business Profile | | Team | Dr. Going Chiropractic Clinic | | Confirmed | Google Business Profile | | Links | Website | http://www.drgooing.com/ | Confirmed | Google Business Profile | ## Services and prices Add your services so AI can say what you offer ### Known for Share your review link so AI can say what you're known for ## The team 2 people are named on this page. ### Dr. Bob Marshall | Field | Value | Mark | Evidence | | --- | --- | --- | --- | ### Dr. Going Chiropractic Clinic | Field | Value | Mark | Evidence | | --- | --- | --- | --- | ## Visiting Gooing Chiropractic Address: 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA. Phone: (714) 556-9188. Hours: Closed Mon · Tue to Fri 8:30 AM to 1:30 PM · Sat 8 AM to 1:30 PM · Closed Sun. (Confirmed, Google Business Profile.) ### Location info from Google Business Profile From Google Business Profile: "Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner—he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness" ### Parking and getting in Add your parking so AI can tell people where to park Add how to find your door so AI can walk people in ### Nearby | Place | Type | Distance | | --- | --- | --- | | Red Hill-Paularino | Bus stop | 2 min walk | | Red Hill-Paularino | Transit station | 2 min walk | | Red Hill-Baker | Bus stop | 3 min walk | | Red Hill-Baker | Transit station | 4 min walk | | Red Hill-McCormick | Bus stop | 4 min walk | | Red Hill-Baker | Bus stop | 4 min walk | ## Reputation 4.1 average across 18 reviews: Google 18. (Confirmed, read October 28, 2026.) The clinic is known for effective treatments but has faced criticism for its disorganized practices and strict policies. (AI guess, from 18 reviews.) ### What people like - Effective treatment for serious injuries - Holistic approach to care - Thorough diagnosis and care ### What people do not like - Long waits past appointment times - Unresponsive front desk - Confusing policies on personal items ### Press Add a press story so AI can say who's written about you ### Awards Add an award so AI can name it ### Directories Get listed in directories so AI can tell you're real ## Questions people ask ### torn between this place and Core? ### where does this place post updates ### when is this place actually dead? ### Ballpark for a visit to a chiropractor in Costa Mesa? ### anyone tell me what a consult here involves ### killing time on Airway, any ideas ### Why do people rate Gooing Chiropractic? ### Open Mondays here? ### What happens on a first visit at Gooing Chiropractic? ### bad experiences at Gooing Chiropractic, anyone? ### how rough is the follow up at Gooing Chiropractic? ### opening hours at Gooing Chiropractic, what are they these days? ### Turning up at Gooing Chiropractic in Costa Mesa for the first time, what happens? ### never been here, how does it go? ### does it hurt, and can you ask for numbing ### Calling this place, or is there a better way? ### trying to book here, how long is the wait? ### do I need to leave early to find a space ### is there someone in particular to ask for here? ### best chiropractor in Costa Mesa, CA ## The AI Score: 21 of 100 It measures how likely AI engines are to recommend a business, and how accurately. Costa Mesa chiropractors run 21 to 55. Fair starts at 45, good at 65. Gooing Chiropractic scores 21. The same method scores every business on the registry. | Signal | Weight | Score | What it measures | Gooing Chiropractic | | --- | --- | --- | --- | --- | | Retrieval grounding | 26 | 0 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor | | Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor | | AI visibility | 14 | 0 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor | | Reviews & response | 12 | 66 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good | | Backlink & citation authority | 8 | 54 | Domain authority and editorial quality of the sources that attest to you. | Fair | | Google Business Profile | 8 | 79 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good | | Speed & mobile | 7 | | Core Web Vitals at the 75th percentile, on a real phone. | | | Content freshness & schema | 5 | 0 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Poor | Full method: https://localairegistry.com/methodology How AI decides what to say about a chiropractor: https://localairegistry.com/methodology#how-ai-decides-med-spa. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-med-spa ## Entity map Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other. | Entity | Type | ID on this page | Same as | Relationship to Gooing Chiropractic | | --- | --- | --- | --- | --- | | Gooing Chiropractic Clinic Costa Mesa Ca | MedicalBusiness | #business | http://www.drgooing.com/ | Subject of this page | | Dr. Bob Marshall | Person | #team-bob-marshall | | | | Dr. Going Chiropractic Clinic | Person | #team-going-chiropractic-clinic | | | | Costa Mesa, California | City | #city | | City Gooing Chiropractic is in | | Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page | | Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page | ## Topical map Where this page sits in the registry. It's one profile among the chiropractors in Costa Mesa, linked to the lists and towns around it. ### Lists - Best chiropractors in Costa Mesa: https://localairegistry.com/leaderboards/ca/costa-mesa/chiropractor - Best businesses in Costa Mesa: https://localairegistry.com/leaderboards/ca/costa-mesa ### Nearby - /san-jose: https://localairegistry.com/leaderboards/ca/san-jose - /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles - /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco - /san-diego: https://localairegistry.com/leaderboards/ca/san-diego - /irvine: https://localairegistry.com/leaderboards/ca/irvine - /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view ### Every list - Every leaderboard in California: https://localairegistry.com/leaderboards/ca ## References ### Sources cited - [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJEVuLhhrf3IARQmThFxAbThQ (accessed Oct 28, 2026) - [2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Oct 28, 2026; ChatGPT and Perplexity via DataForSEO on Oct 28, 2026, https://localairegistry.com/methodology (accessed Oct 28, 2026)
The files every page on the registry shares, and how to copy this code for your own site, are here: https://localairegistry.com/developers
Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.
You're free to copy anything on this page, as long as you keep the reference links. How to copy it or link to it
The whole page exactly as crawlers get it: head tags, one connected JSON-LD graph, and every section in semantic HTML.
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</head>
<body>
<main>
<article>
<header>
<p>Local AI Registry · Chiropractors in Costa Mesa, CA · Editorial</p>
<h2>Gooing Chiropractic Clinic Costa Mesa Ca, Costa Mesa CA: Reviews</h2>
<p>By Steve Lee, founder and CEO of Local AI Registry. Updated October 28, 2026.</p>
<p>Published October 28, 2026 · Updated October 28, 2026 · Machine-readable version below</p>
</header>
<section id="ai-in-short">
<h3>In short</h3>
<p>Gooing Chiropractic Clinic Costa Mesa Ca is a chiropractor. This page names 2 people on its team. Its AI Score is 21 of 100, which is poor.</p>
<p>What each mark on this page means: https://localairegistry.com/methodology#marks</p>
</section>
<section id="ai-key-facts">
<h3>Key facts</h3>
<table>
<thead><tr><th scope="col">Fact</th><th scope="col">Value</th></tr></thead>
<tbody>
<tr><td>Type</td><td>Chiropractor</td></tr>
<tr><td>Address</td><td>3151 Airway Ave P-2, Costa Mesa, CA 92626, USA</td></tr>
<tr><td>Hours</td><td>Closed Mon · Tue to Fri 8:30 AM to 1:30 PM · Sat 8 AM to 1:30 PM · Closed Sun</td></tr>
<tr><td>Phone</td><td>(714) 556-9188</td></tr>
<tr><td>Rating</td><td>4.1 across 18 reviews on Google</td></tr>
<tr><td>Updated</td><td>October 28, 2026</td></tr>
</tbody>
</table>
</section>
<section id="ai-all-the-details">
<h3>All the details</h3>
<p>Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.</p>
<table>
<thead><tr><th scope="col">Group</th><th scope="col">Fact</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
<tr><td>Location info</td><td>Address</td><td>3151 Airway Ave P-2, Costa Mesa, CA 92626, USA</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Description</td><td>Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner to he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Hours</td><td>Mon Closed · Tue to Fri 8:30 AM to 1:30 PM · Sat 8:00 AM to 1:30 PM · Sun Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Mondays</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Name</td><td>Gooing Chiropractic Clinic Costa Mesa Ca</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Phone</td><td>(714) 556-9188</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Monday</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Tuesday</td><td>8:30 AM to 1:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Wednesday</td><td>8:30 AM to 1:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Thursday</td><td>8:30 AM to 1:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Friday</td><td>8:30 AM to 1:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Saturday</td><td>8:00 AM to 1:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Sunday</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Services</td><td>Service</td><td>Chiropractic adjustments</td><td>AI guess</td><td></td></tr>
<tr><td>Services</td><td>Service</td><td>Pain relief treatment</td><td>AI guess</td><td></td></tr>
<tr><td>Services</td><td>Service</td><td>Quantum reflex analysis</td><td>AI guess</td><td></td></tr>
<tr><td>Team</td><td>Dr. Bob Marshall</td><td></td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Team</td><td>Dr. Going Chiropractic Clinic</td><td></td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Links</td><td>Website</td><td>http://www.drgooing.com/</td><td>Confirmed</td><td>Google Business Profile</td></tr>
</tbody>
</table>
</section>
<section id="ai-services-and-prices">
<h3>Services and prices</h3>
<h4>Known for</h4>
</section>
<section id="ai-the-team">
<h3>The team</h3>
<p>2 people are named on this page.</p>
<h4>Dr. Bob Marshall</h4>
<table>
<thead><tr><th scope="col">Field</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
</tbody>
</table>
<h4>Dr. Going Chiropractic Clinic</h4>
<table>
<thead><tr><th scope="col">Field</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
</tbody>
</table>
</section>
<section id="ai-visiting-gooing-chiropractic">
<h3>Visiting Gooing Chiropractic</h3>
<p>Address: 3151 Airway Ave P-2, Costa Mesa, CA 92626, USA. Phone: (714) 556-9188. Hours: Closed Mon · Tue to Fri 8:30 AM to 1:30 PM · Sat 8 AM to 1:30 PM · Closed Sun. (Confirmed, Google Business Profile.)</p>
<h4>Location info from Google Business Profile</h4>
<p>From Google Business Profile: "Discover True Healing at Dr. Going Chiropractic Clinic Where Experience Meets result driven, over 40 years of hands-on chiropractic excellence, Dr. Going is more than a practitioner—he’s a pioneer. Recognized among Self Magazine’s Top 25 Curative Chiropractors, Dr. Going blends traditional chiropractic techniques with cutting-edge Quantum Reflex Analysis (QRA), a powerful diagnostic method learned directly from the renowned Dr. Bob Marshall. 🌀 Why Choose Dr. Going? • 4 decades of ch • Direct student of Dr. Bob Marshall • Expert in Quantum Reflex Analysis • Personalized, whole-body healing approach • Trusted by thousands for pain relief, vitality, and wellness"</p>
<h4>Parking and getting in</h4>
<h4>Nearby</h4>
<table>
<thead><tr><th scope="col">Place</th><th scope="col">Type</th><th scope="col">Distance</th></tr></thead>
<tbody>
<tr><td>Red Hill-Paularino</td><td>Bus stop</td><td>2 min walk</td></tr>
<tr><td>Red Hill-Paularino</td><td>Transit station</td><td>2 min walk</td></tr>
<tr><td>Red Hill-Baker</td><td>Bus stop</td><td>3 min walk</td></tr>
<tr><td>Red Hill-Baker</td><td>Transit station</td><td>4 min walk</td></tr>
<tr><td>Red Hill-McCormick</td><td>Bus stop</td><td>4 min walk</td></tr>
<tr><td>Red Hill-Baker</td><td>Bus stop</td><td>4 min walk</td></tr>
</tbody>
</table>
</section>
<section id="ai-reputation">
<h3>Reputation</h3>
<p>4.1 average across 18 reviews: Google 18. (Confirmed, read October 28, 2026.)</p>
<p>The clinic is known for effective treatments but has faced criticism for its disorganized practices and strict policies. (AI guess, from 18 reviews.)</p>
<h4>What people like</h4>
<ul>
<li>Effective treatment for serious injuries</li>
<li>Holistic approach to care</li>
<li>Thorough diagnosis and care</li>
</ul>
<h4>What people do not like</h4>
<ul>
<li>Long waits past appointment times</li>
<li>Unresponsive front desk</li>
<li>Confusing policies on personal items</li>
</ul>
<h4>Press</h4>
<h4>Awards</h4>
<h4>Directories</h4>
</section>
<section id="ai-questions-people-ask">
<h3>Questions people ask</h3>
<h4>torn between this place and Core?</h4>
<h4>where does this place post updates</h4>
<h4>when is this place actually dead?</h4>
<h4>Ballpark for a visit to a chiropractor in Costa Mesa?</h4>
<h4>anyone tell me what a consult here involves</h4>
<h4>killing time on Airway, any ideas</h4>
<h4>Why do people rate Gooing Chiropractic?</h4>
<h4>Open Mondays here?</h4>
<h4>What happens on a first visit at Gooing Chiropractic?</h4>
<h4>bad experiences at Gooing Chiropractic, anyone?</h4>
<h4>how rough is the follow up at Gooing Chiropractic?</h4>
<h4>opening hours at Gooing Chiropractic, what are they these days?</h4>
<h4>Turning up at Gooing Chiropractic in Costa Mesa for the first time, what happens?</h4>
<h4>never been here, how does it go?</h4>
<h4>does it hurt, and can you ask for numbing</h4>
<h4>Calling this place, or is there a better way?</h4>
<h4>trying to book here, how long is the wait?</h4>
<h4>do I need to leave early to find a space</h4>
<h4>is there someone in particular to ask for here?</h4>
<h4>best chiropractor in Costa Mesa, CA</h4>
</section>
<section id="ai-score">
<h3>The AI Score: 21 of 100</h3>
<p>It measures how likely AI engines are to recommend a business, and how accurately. Costa Mesa chiropractors run 21 to 55. Fair starts at 45, good at 65. Gooing Chiropractic scores 21. The same method scores every business on the registry.</p>
<table>
<thead><tr><th scope="col">Signal</th><th scope="col">Weight</th><th scope="col">Score</th><th scope="col">What it measures</th><th scope="col">Gooing Chiropractic</th></tr></thead>
<tbody>
<tr><td>Retrieval grounding</td><td>26</td><td>0</td><td>Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.</td><td>Poor</td></tr>
<tr><td>Off-property attestation</td><td>20</td><td>40</td><td>Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.</td><td>Poor</td></tr>
<tr><td>AI visibility</td><td>14</td><td>0</td><td>Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.</td><td>Poor</td></tr>
<tr><td>Reviews & response</td><td>12</td><td>66</td><td>The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.</td><td>Good</td></tr>
<tr><td>Backlink & citation authority</td><td>8</td><td>54</td><td>Domain authority and editorial quality of the sources that attest to you.</td><td>Fair</td></tr>
<tr><td>Google Business Profile</td><td>8</td><td>79</td><td>Required and recommended fields; update cadence. The listing AI pulls from first.</td><td>Good</td></tr>
<tr><td>Speed & mobile</td><td>7</td><td></td><td>Core Web Vitals at the 75th percentile, on a real phone.</td><td></td></tr>
<tr><td>Content freshness & schema</td><td>5</td><td>0</td><td>Crawl recency, intent alignment, valid JSON-LD, canonicals.</td><td>Poor</td></tr>
</tbody>
</table>
<p>Full method: https://localairegistry.com/methodology</p>
<p>How AI decides what to say about a chiropractor: https://localairegistry.com/methodology#how-ai-decides-med-spa. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-med-spa</p>
</section>
<section id="ai-entity-map">
<h3>Entity map</h3>
<p>Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.</p>
<table>
<thead><tr><th scope="col">Entity</th><th scope="col">Type</th><th scope="col">ID on this page</th><th scope="col">Same as</th><th scope="col">Relationship to Gooing Chiropractic</th></tr></thead>
<tbody>
<tr><td>Gooing Chiropractic Clinic Costa Mesa Ca</td><td>MedicalBusiness</td><td>#business</td><td>http://www.drgooing.com/</td><td>Subject of this page</td></tr>
<tr><td>Dr. Bob Marshall</td><td>Person</td><td>#team-bob-marshall</td><td></td><td></td></tr>
<tr><td>Dr. Going Chiropractic Clinic</td><td>Person</td><td>#team-going-chiropractic-clinic</td><td></td><td></td></tr>
<tr><td>Costa Mesa, California</td><td>City</td><td>#city</td><td></td><td>City Gooing Chiropractic is in</td></tr>
<tr><td>Local AI Registry</td><td>Organization</td><td>#publisher</td><td>https://localairegistry.com</td><td>Publisher of this page</td></tr>
<tr><td>Steve Lee</td><td>Person</td><td>#author</td><td>https://localairegistry.com/team/steve-lee</td><td>Author of this page</td></tr>
</tbody>
</table>
</section>
<section id="ai-topical-map">
<h3>Topical map</h3>
<p>Where this page sits in the registry. It's one profile among the chiropractors in Costa Mesa, linked to the lists and towns around it.</p>
<h4>Lists</h4>
<ul>
<li>Best chiropractors in Costa Mesa: https://localairegistry.com/leaderboards/ca/costa-mesa/chiropractor</li>
<li>Best businesses in Costa Mesa: https://localairegistry.com/leaderboards/ca/costa-mesa</li>
</ul>
<h4>Nearby</h4>
<ul>
<li>/san-jose: https://localairegistry.com/leaderboards/ca/san-jose</li>
<li>/los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles</li>
<li>/san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco</li>
<li>/san-diego: https://localairegistry.com/leaderboards/ca/san-diego</li>
<li>/irvine: https://localairegistry.com/leaderboards/ca/irvine</li>
<li>/mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view</li>
</ul>
<h4>Every list</h4>
<ul>
<li>Every leaderboard in California: https://localairegistry.com/leaderboards/ca</li>
</ul>
</section>
<section id="ai-references">
<h3>References</h3>
<h4>Sources cited</h4>
<ul>
<li>[1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJEVuLhhrf3IARQmThFxAbThQ (accessed Oct 28, 2026)</li>
<li>[2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Oct 28, 2026; ChatGPT and Perplexity via DataForSEO on Oct 28, 2026, https://localairegistry.com/methodology (accessed Oct 28, 2026)</li>
</ul>
</section>
</article>
</main>
</body>
</html>This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.