which one, this salon or San Bruno Barbershop?
Question · by early_kit · Member since Jul 2026 · 33 posts · 3w3 weeks ago
Barber shop in San Bruno, CA
4.0 · 21 reviewsClosed todayClosed today
Nestled on San Mateo Avenue in San Bruno, Dennis' Barber Shop has become a cherished local spot for those seeking a classic haircut and engaging conversation. With a solid rating of 4 stars from 21 reviews, Dennis is known for his old-school approach to barbering, focusing on traditional styles rather than modern trends. Customers appreciate his friendly demeanor and the enjoyable chats that accompany their visits. While he may not cater to long hair or intricate styles, those who appreciate a straightforward haircut and a personable experience often leave satisfied and eager to return.
Eligible to offer 20% cashback to customers who shop here.OrbitBack
Add your name so AI can say who owns the business
Unclaimed · Add the year you opened so AI can say how long you've been open
ConfirmedVisitor submittedAI guess
Updated Oct 11, 2026Last activity 24 days ago, a question from picky_in_sb.
13 asked · 0 answered by Dennis' Barber
Question · by early_kit · Member since Jul 2026 · 33 posts · 3w3 weeks ago
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Question · by new_year_dot · Member since Jul 2026 · 28 posts · 8w8 weeks ago
Question · by reunion_bride_west · Member since Jul 2026 · 76 posts · 7w7 weeks ago
What Dennis' Barber offers, what it costs, and what people come for.
No code detected[Photo 1]
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No code detected[Photo 4]When it's quiet, where to park, and what's nearby.
Papa Johns Pizza is next door for pizza. JC Bruno Restaurant is next door for American food. Posy Park is a 1 minute walk for a park.
Nearby places from Google Maps, read Oct 25, 2026.
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
What reviews, press and directories say about Dennis' Barber.
4.0from 21 reviews on Google
The shop is known for its traditional haircuts and engaging conversations, but may not suit those seeking modern styles. Customers describe a classic barbershop atmosphere, where the experience includes not just haircuts but engaging conversations. The focus is on traditional haircuts and beard trimming, with an emphasis on old-school techniques. However, some reviews indicate a lack of modern styles and a refusal to cut long hair.
The AI Score is out of 100, read from 8 signals across search and AI.
36 San Bruno avg
Signal and how much it countsDennis' Barber
Every business is scored the same way, and nobody can pay for a better score.
Dennis' Barber, as AI sees it. Blue signals help Dennis' Barber, and red ones hold it back.
Claiming your page is free.
The page ChatGPT, Gemini, Perplexity and Google read about Dennis' Barber. The code version is exactly what their crawlers get.
Local AI Registry · Barber shops in San Bruno, CA · Editorial
By Steve Lee, founder and CEO of Local AI Registry. Updated October 11, 2026.
Published October 11, 2026 · Updated October 11, 2026 · Machine-readable version below
Dennis' Barber Shop is a barber shop in San Bruno, CA. Its AI Score is 28 of 100, which is poor.
What each mark on this page means: https://localairegistry.com/methodology#marks
| Fact | Value |
|---|---|
| Type | Barber shop |
| Address | 737 San Mateo Ave, San Bruno, CA 94066, USA |
| Hours | Closed Mon · Tue to Fri 9 AM to 2:30 PM · Sat 8 AM to 3 PM · Closed Sun |
| Phone | (650) 871-4837 |
| Rating | 4.0 across 21 reviews on Google |
| Updated | October 11, 2026 |
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
| Group | Fact | Value | Mark | Evidence |
|---|---|---|---|---|
| Location info | Address | 737 San Mateo Ave, San Bruno, CA 94066, USA | Confirmed | Google Business Profile |
| Location info | Description | 737 San Mateo Ave, San Bruno, CA 94066 | Confirmed | Google Business Profile |
| Location info | Hours | Mon Closed · Tue to Fri 9:00 AM to 2:30 PM · Sat 8:00 AM to 3:00 PM · Sun Closed | Confirmed | Google Business Profile |
| Location info | Mondays | Closed | Confirmed | Google Business Profile |
| Location info | Name | Dennis' Barber Shop | Confirmed | Google Business Profile |
| Location info | Phone | (650) 871-4837 | Confirmed | Google Business Profile |
| Hours | Monday | Closed | Confirmed | Google Business Profile |
| Hours | Tuesday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile |
| Hours | Friday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile |
| Hours | Saturday | 8:00 AM to 3:00 PM | Confirmed | Google Business Profile |
| Hours | Sunday | Closed | Confirmed | Google Business Profile |
Address: 737 San Mateo Ave, San Bruno, CA 94066, USA. Phone: (650) 871-4837. Hours: Closed Mon · Tue to Fri 9 AM to 2:30 PM · Sat 8 AM to 3 PM · Closed Sun. (Confirmed, Google Business Profile.)
| Place | Type | Distance |
|---|---|---|
| Papa Johns Pizza | Pizza restaurant | 1 min walk |
| JC Bruno Restaurant | American restaurant | 1 min walk |
| Posy Park | Park | 1 min walk |
| La Paloma | Mexican restaurant | 2 min walk |
| Aji Ichi Japanese Restaurant | Japanese restaurant | 2 min walk |
| NINJA SUSHI & TOFU | Sushi restaurant | 2 min walk |
4.0 average across 21 reviews: Google 21. (Confirmed, read October 11, 2026.)
The shop is known for its traditional haircuts and engaging conversations, but may not suit those seeking modern styles. (AI guess, from 21 reviews.)
It measures how likely AI engines are to recommend a business, and how accurately. San Bruno barber shops run 28 to 46. Fair starts at 45, good at 65. Dennis' Barber scores 28, below the San Bruno average of 36. The same method scores every business on the registry.
| Signal | Weight | Score | What it measures | Dennis' Barber |
|---|---|---|---|---|
| Retrieval grounding | 26 | Does not apply | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | |
| Off-property attestation | 20 | 41 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 0 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor |
| Reviews & response | 12 | 35 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Poor |
| Backlink & citation authority | 8 | Does not apply | Domain authority and editorial quality of the sources that attest to you. | |
| Google Business Profile | 8 | 72 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | Does not apply | Core Web Vitals at the 75th percentile, on a real phone. | |
| Content freshness & schema | 5 | Does not apply | Crawl recency, intent alignment, valid JSON-LD, canonicals. |
Full method: https://localairegistry.com/methodology
How AI decides what to say about a barber shop: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business
Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.
| Entity | Type | ID on this page | Same as | Relationship to Dennis' Barber |
|---|---|---|---|---|
| Dennis' Barber Shop | LocalBusiness | #business | Subject of this page | |
| San Bruno, California | City | #city | City Dennis' Barber is in | |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |
Where this page sits in the registry. It's one profile among the barber shops in San Bruno, linked to the lists and towns around it.
This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.
Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.
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Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.
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One connected graph. Every person and service has its own @id and links to the business, and a licensed person links to the license and the board that issued it.
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# Dennis' Barber Shop, San Bruno CA: Reviews Source: Local AI Registry, https://localairegistry.com/biz/ca/san-bruno/dennis-barber-shop-san-bruno-ca. Free to reuse with a link back. By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-10-11. Canonical: https://localairegistry.com/biz/ca/san-bruno/dennis-barber-shop-san-bruno-ca ## Photos -  -  -  -  ## In short Dennis' Barber Shop is a barber shop in San Bruno, CA. Its AI Score is 28 of 100, which is poor. What each mark on this page means: https://localairegistry.com/methodology#marks ## Key facts | Fact | Value | | --- | --- | | Type | Barber shop | | Address | 737 San Mateo Ave, San Bruno, CA 94066, USA | | Hours | Closed Mon · Tue to Fri 9 AM to 2:30 PM · Sat 8 AM to 3 PM · Closed Sun | | Phone | (650) 871-4837 | | Rating | 4.0 across 21 reviews on Google | | Updated | October 11, 2026 | ## All the details Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from. | Group | Fact | Value | Mark | Evidence | | --- | --- | --- | --- | --- | | Location info | Address | 737 San Mateo Ave, San Bruno, CA 94066, USA | Confirmed | Google Business Profile | | Location info | Description | 737 San Mateo Ave, San Bruno, CA 94066 | Confirmed | Google Business Profile | | Location info | Hours | Mon Closed · Tue to Fri 9:00 AM to 2:30 PM · Sat 8:00 AM to 3:00 PM · Sun Closed | Confirmed | Google Business Profile | | Location info | Mondays | Closed | Confirmed | Google Business Profile | | Location info | Name | Dennis' Barber Shop | Confirmed | Google Business Profile | | Location info | Phone | (650) 871-4837 | Confirmed | Google Business Profile | | Hours | Monday | Closed | Confirmed | Google Business Profile | | Hours | Tuesday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile | | Hours | Wednesday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile | | Hours | Thursday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile | | Hours | Friday | 9:00 AM to 2:30 PM | Confirmed | Google Business Profile | | Hours | Saturday | 8:00 AM to 3:00 PM | Confirmed | Google Business Profile | | Hours | Sunday | Closed | Confirmed | Google Business Profile | ## Services and prices Add your services so AI can say what you offer ### Known for Share your review link so AI can say what you're known for ## The team Add your team so AI can name who works here ## Visiting Dennis' Barber Address: 737 San Mateo Ave, San Bruno, CA 94066, USA. Phone: (650) 871-4837. Hours: Closed Mon · Tue to Fri 9 AM to 2:30 PM · Sat 8 AM to 3 PM · Closed Sun. (Confirmed, Google Business Profile.) ### Parking and getting in Add your parking so AI can tell people where to park Add how to find your door so AI can walk people in ### Nearby | Place | Type | Distance | | --- | --- | --- | | Papa Johns Pizza | Pizza restaurant | 1 min walk | | JC Bruno Restaurant | American restaurant | 1 min walk | | Posy Park | Park | 1 min walk | | La Paloma | Mexican restaurant | 2 min walk | | Aji Ichi Japanese Restaurant | Japanese restaurant | 2 min walk | | NINJA SUSHI & TOFU | Sushi restaurant | 2 min walk | ## Reputation 4.0 average across 21 reviews: Google 21. (Confirmed, read October 11, 2026.) The shop is known for its traditional haircuts and engaging conversations, but may not suit those seeking modern styles. (AI guess, from 21 reviews.) ### What people like - Traditional haircuts - Beard trimming services - Engaging conversations ### What people do not like - Refusal to cut long hair - Inconsistent haircut quality - Long wait times ### Press Add a press story so AI can say who's written about you ### Awards Add an award so AI can name it ### Directories Get listed in directories so AI can tell you're real ## Questions people ask ### Coffee near this salon on San Mateo? ### Ballpark for a visit to a barber in San Bruno? ### which one, this salon or San Bruno Barbershop? ### best barber shop in San Bruno, CA ### booked my first appointment here, how does it go ### Can I get in this week at Dennis' Barber? ### walk ins, or is it booked solid ### Busiest day at Dennis' Barber, anyone know? ### the good stuff about Dennis' Barber, what is it? ### anything I should sort out before a first appointment at Dennis' Barber? ### anywhere cheaper than Dennis' Barber in San Bruno that is still good? ### bad experiences at Dennis' Barber, anyone? ### Does Dennis' Barber split it over a few months? ### Mondays here, are they open? ### where exactly is Dennis' Barber? ### how do I reach Dennis' Barber to sort something out? ### what time does Dennis' Barber in San Bruno actually open? ### services here, what do people go in for? ### who should I ask for at Dennis' Barber? ### is the lot here ever full? ## The AI Score: 28 of 100 It measures how likely AI engines are to recommend a business, and how accurately. San Bruno barber shops run 28 to 46. Fair starts at 45, good at 65. Dennis' Barber scores 28, below the San Bruno average of 36. The same method scores every business on the registry. | Signal | Weight | Score | What it measures | Dennis' Barber | | --- | --- | --- | --- | --- | | Retrieval grounding | 26 | Does not apply | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | | | Off-property attestation | 20 | 41 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor | | AI visibility | 14 | 0 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor | | Reviews & response | 12 | 35 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Poor | | Backlink & citation authority | 8 | Does not apply | Domain authority and editorial quality of the sources that attest to you. | | | Google Business Profile | 8 | 72 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good | | Speed & mobile | 7 | Does not apply | Core Web Vitals at the 75th percentile, on a real phone. | | | Content freshness & schema | 5 | Does not apply | Crawl recency, intent alignment, valid JSON-LD, canonicals. | | Full method: https://localairegistry.com/methodology How AI decides what to say about a barber shop: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business ## Entity map Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other. | Entity | Type | ID on this page | Same as | Relationship to Dennis' Barber | | --- | --- | --- | --- | --- | | Dennis' Barber Shop | LocalBusiness | #business | | Subject of this page | | San Bruno, California | City | #city | | City Dennis' Barber is in | | Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page | | Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page | ## Topical map Where this page sits in the registry. It's one profile among the barber shops in San Bruno, linked to the lists and towns around it. ### Lists - Best barber shops in San Bruno: https://localairegistry.com/leaderboards/ca/san-bruno/barber-shop - Best businesses in San Bruno: https://localairegistry.com/leaderboards/ca/san-bruno ### Nearby - /san-jose: https://localairegistry.com/leaderboards/ca/san-jose - /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles - /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco - /san-diego: https://localairegistry.com/leaderboards/ca/san-diego - /irvine: https://localairegistry.com/leaderboards/ca/irvine - /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view ### Every list - Every leaderboard in California: https://localairegistry.com/leaderboards/ca ## References ### Sources cited - [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJR1tSi9B5j4ARAa7bTyAxhTc (accessed Oct 11, 2026)
The files every page on the registry shares, and how to copy this code for your own site, are here: https://localairegistry.com/developers
Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.
You're free to copy anything on this page, as long as you keep the reference links. How to copy it or link to it
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<article>
<header>
<p>Local AI Registry · Barber shops in San Bruno, CA · Editorial</p>
<h2>Dennis' Barber Shop, San Bruno CA: Reviews</h2>
<p>By Steve Lee, founder and CEO of Local AI Registry. Updated October 11, 2026.</p>
<p>Published October 11, 2026 · Updated October 11, 2026 · Machine-readable version below</p>
</header>
<section id="ai-in-short">
<h3>In short</h3>
<p>Dennis' Barber Shop is a barber shop in San Bruno, CA. Its AI Score is 28 of 100, which is poor.</p>
<p>What each mark on this page means: https://localairegistry.com/methodology#marks</p>
</section>
<section id="ai-key-facts">
<h3>Key facts</h3>
<table>
<thead><tr><th scope="col">Fact</th><th scope="col">Value</th></tr></thead>
<tbody>
<tr><td>Type</td><td>Barber shop</td></tr>
<tr><td>Address</td><td>737 San Mateo Ave, San Bruno, CA 94066, USA</td></tr>
<tr><td>Hours</td><td>Closed Mon · Tue to Fri 9 AM to 2:30 PM · Sat 8 AM to 3 PM · Closed Sun</td></tr>
<tr><td>Phone</td><td>(650) 871-4837</td></tr>
<tr><td>Rating</td><td>4.0 across 21 reviews on Google</td></tr>
<tr><td>Updated</td><td>October 11, 2026</td></tr>
</tbody>
</table>
</section>
<section id="ai-all-the-details">
<h3>All the details</h3>
<p>Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.</p>
<table>
<thead><tr><th scope="col">Group</th><th scope="col">Fact</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
<tr><td>Location info</td><td>Address</td><td>737 San Mateo Ave, San Bruno, CA 94066, USA</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Description</td><td>737 San Mateo Ave, San Bruno, CA 94066</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Hours</td><td>Mon Closed · Tue to Fri 9:00 AM to 2:30 PM · Sat 8:00 AM to 3:00 PM · Sun Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Mondays</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Name</td><td>Dennis' Barber Shop</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Phone</td><td>(650) 871-4837</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Monday</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Tuesday</td><td>9:00 AM to 2:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Wednesday</td><td>9:00 AM to 2:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Thursday</td><td>9:00 AM to 2:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Friday</td><td>9:00 AM to 2:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Saturday</td><td>8:00 AM to 3:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Sunday</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile</td></tr>
</tbody>
</table>
</section>
<section id="ai-services-and-prices">
<h3>Services and prices</h3>
<h4>Known for</h4>
</section>
<section id="ai-the-team">
<h3>The team</h3>
</section>
<section id="ai-visiting-dennis-barber">
<h3>Visiting Dennis' Barber</h3>
<p>Address: 737 San Mateo Ave, San Bruno, CA 94066, USA. Phone: (650) 871-4837. Hours: Closed Mon · Tue to Fri 9 AM to 2:30 PM · Sat 8 AM to 3 PM · Closed Sun. (Confirmed, Google Business Profile.)</p>
<h4>Parking and getting in</h4>
<h4>Nearby</h4>
<table>
<thead><tr><th scope="col">Place</th><th scope="col">Type</th><th scope="col">Distance</th></tr></thead>
<tbody>
<tr><td>Papa Johns Pizza</td><td>Pizza restaurant</td><td>1 min walk</td></tr>
<tr><td>JC Bruno Restaurant</td><td>American restaurant</td><td>1 min walk</td></tr>
<tr><td>Posy Park</td><td>Park</td><td>1 min walk</td></tr>
<tr><td>La Paloma</td><td>Mexican restaurant</td><td>2 min walk</td></tr>
<tr><td>Aji Ichi Japanese Restaurant</td><td>Japanese restaurant</td><td>2 min walk</td></tr>
<tr><td>NINJA SUSHI & TOFU</td><td>Sushi restaurant</td><td>2 min walk</td></tr>
</tbody>
</table>
</section>
<section id="ai-reputation">
<h3>Reputation</h3>
<p>4.0 average across 21 reviews: Google 21. (Confirmed, read October 11, 2026.)</p>
<p>The shop is known for its traditional haircuts and engaging conversations, but may not suit those seeking modern styles. (AI guess, from 21 reviews.)</p>
<h4>What people like</h4>
<ul>
<li>Traditional haircuts</li>
<li>Beard trimming services</li>
<li>Engaging conversations</li>
</ul>
<h4>What people do not like</h4>
<ul>
<li>Refusal to cut long hair</li>
<li>Inconsistent haircut quality</li>
<li>Long wait times</li>
</ul>
<h4>Press</h4>
<h4>Awards</h4>
<h4>Directories</h4>
</section>
<section id="ai-questions-people-ask">
<h3>Questions people ask</h3>
<h4>Coffee near this salon on San Mateo?</h4>
<h4>Ballpark for a visit to a barber in San Bruno?</h4>
<h4>which one, this salon or San Bruno Barbershop?</h4>
<h4>best barber shop in San Bruno, CA</h4>
<h4>booked my first appointment here, how does it go</h4>
<h4>Can I get in this week at Dennis' Barber?</h4>
<h4>walk ins, or is it booked solid</h4>
<h4>Busiest day at Dennis' Barber, anyone know?</h4>
<h4>the good stuff about Dennis' Barber, what is it?</h4>
<h4>anything I should sort out before a first appointment at Dennis' Barber?</h4>
<h4>anywhere cheaper than Dennis' Barber in San Bruno that is still good?</h4>
<h4>bad experiences at Dennis' Barber, anyone?</h4>
<h4>Does Dennis' Barber split it over a few months?</h4>
<h4>Mondays here, are they open?</h4>
<h4>where exactly is Dennis' Barber?</h4>
<h4>how do I reach Dennis' Barber to sort something out?</h4>
<h4>what time does Dennis' Barber in San Bruno actually open?</h4>
<h4>services here, what do people go in for?</h4>
<h4>who should I ask for at Dennis' Barber?</h4>
<h4>is the lot here ever full?</h4>
</section>
<section id="ai-score">
<h3>The AI Score: 28 of 100</h3>
<p>It measures how likely AI engines are to recommend a business, and how accurately. San Bruno barber shops run 28 to 46. Fair starts at 45, good at 65. Dennis' Barber scores 28, below the San Bruno average of 36. The same method scores every business on the registry.</p>
<table>
<thead><tr><th scope="col">Signal</th><th scope="col">Weight</th><th scope="col">Score</th><th scope="col">What it measures</th><th scope="col">Dennis' Barber</th></tr></thead>
<tbody>
<tr><td>Retrieval grounding</td><td>26</td><td>Does not apply</td><td>Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.</td><td></td></tr>
<tr><td>Off-property attestation</td><td>20</td><td>41</td><td>Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.</td><td>Poor</td></tr>
<tr><td>AI visibility</td><td>14</td><td>0</td><td>Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.</td><td>Poor</td></tr>
<tr><td>Reviews & response</td><td>12</td><td>35</td><td>The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.</td><td>Poor</td></tr>
<tr><td>Backlink & citation authority</td><td>8</td><td>Does not apply</td><td>Domain authority and editorial quality of the sources that attest to you.</td><td></td></tr>
<tr><td>Google Business Profile</td><td>8</td><td>72</td><td>Required and recommended fields; update cadence. The listing AI pulls from first.</td><td>Good</td></tr>
<tr><td>Speed & mobile</td><td>7</td><td>Does not apply</td><td>Core Web Vitals at the 75th percentile, on a real phone.</td><td></td></tr>
<tr><td>Content freshness & schema</td><td>5</td><td>Does not apply</td><td>Crawl recency, intent alignment, valid JSON-LD, canonicals.</td><td></td></tr>
</tbody>
</table>
<p>Full method: https://localairegistry.com/methodology</p>
<p>How AI decides what to say about a barber shop: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business</p>
</section>
<section id="ai-entity-map">
<h3>Entity map</h3>
<p>Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.</p>
<table>
<thead><tr><th scope="col">Entity</th><th scope="col">Type</th><th scope="col">ID on this page</th><th scope="col">Same as</th><th scope="col">Relationship to Dennis' Barber</th></tr></thead>
<tbody>
<tr><td>Dennis' Barber Shop</td><td>LocalBusiness</td><td>#business</td><td></td><td>Subject of this page</td></tr>
<tr><td>San Bruno, California</td><td>City</td><td>#city</td><td></td><td>City Dennis' Barber is in</td></tr>
<tr><td>Local AI Registry</td><td>Organization</td><td>#publisher</td><td>https://localairegistry.com</td><td>Publisher of this page</td></tr>
<tr><td>Steve Lee</td><td>Person</td><td>#author</td><td>https://localairegistry.com/team/steve-lee</td><td>Author of this page</td></tr>
</tbody>
</table>
</section>
<section id="ai-topical-map">
<h3>Topical map</h3>
<p>Where this page sits in the registry. It's one profile among the barber shops in San Bruno, linked to the lists and towns around it.</p>
<h4>Lists</h4>
<ul>
<li>Best barber shops in San Bruno: https://localairegistry.com/leaderboards/ca/san-bruno/barber-shop</li>
<li>Best businesses in San Bruno: https://localairegistry.com/leaderboards/ca/san-bruno</li>
</ul>
<h4>Nearby</h4>
<ul>
<li>/san-jose: https://localairegistry.com/leaderboards/ca/san-jose</li>
<li>/los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles</li>
<li>/san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco</li>
<li>/san-diego: https://localairegistry.com/leaderboards/ca/san-diego</li>
<li>/irvine: https://localairegistry.com/leaderboards/ca/irvine</li>
<li>/mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view</li>
</ul>
<h4>Every list</h4>
<ul>
<li>Every leaderboard in California: https://localairegistry.com/leaderboards/ca</li>
</ul>
</section>
<section id="ai-references">
<h3>References</h3>
<h4>Sources cited</h4>
<ul>
<li>[1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJR1tSi9B5j4ARAa7bTyAxhTc (accessed Oct 11, 2026)</li>
</ul>
</section>
</article>
</main>
</body>
</html>This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.