Local AI Registry
Not claimed yetInsurance agency · San Francisco

Henry De Guzman Cruz: Allstate Insurance

Henry De Guzman Cruz: Allstate Insurance, San Francisco, California

4.7 · 35 reviewsOpens Friday at 9 AM

Eligible to offer 20% cashback to customers who shop here.OrbitBack

43AI ScoreNot read yet

ConfirmedVisitorAI guess

Whether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent—I’m a neighbor who...

Owned by no one, yet

Unclaimed · Never replied

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AI checked this page on Sep 23, 2026Last activity 1 month ago, a question from summer_wren.

Henry De Guzman Cruz: Allstate Insurance

Answers marked AI. Summaries of reviews and the record.

Services

What Henry De offers, what it costs, and what people come for.

Known for

None of the 5 reviews we've read names a service yet.

The menu

Services not read yet, back on Scan Day.

No code detected[Photo 1]
No code detected[Photo 2]
No code detected[Photo 3]
No code detected[Photo 4]

Team

Who you'll see, and whether their licenses check out. We check the license before a new person shows as confirmed.

No one is named here yet. The owner can add who works here.

Today9 AM to 5 PM
ParkingNothing found

Busy times

Not read yet

Reputation

What reviews, press and directories say about Henry De.

4.7from 35 reviews

Not read yet

Not read yet

Would go backNot read yetWe count the reviews at 4 or 5 stars. We assume a good visit means they'd go back.
The good

Not read yet

The bad

Not read yet

Press and awards

Add press AI can read
In the pressNot read yet
Not covered yetNot checked yet
AwardsNot read yet
DirectoryListedMatches their site
2222 directories AI readsNot checked yetNot checked yet

No updates from Henry De yet.

What AI reads

The page ChatGPT, Gemini, Perplexity and Google read about Henry De. The code version is exactly what their crawlers get.

Local AI Registry · Insurance agencies in San Francisco, CA · Editorial

Henry De Guzman Cruz: Allstate Insurance, San Francisco: an insurance agency in San Francisco (2026 guide)

Steve Lee

By Steve Lee, founder and CEO of Local AI Registry. Former Google Search executive and former Microsoft executive, with 20+ years in digital.

Fact-checked against 1 source · Published September 23, 2026 · Updated September 23, 2026 · Machine-readable version below

Owner review: not yet. Henry De Guzman Cruz: Allstate Insurance has not checked this page. Claim to review it

In short

Whether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent—I’m a neighbor who...

Every fact on this page carries one of three marks: Confirmed (from their website, Google Business Profile, review sites, licensing boards, or measured by Local AI Registry), Visitor submitted (added by a person, with a date and how they know), or AI guess (what AI engines like Gemini are saying, not confirmed by anyone). Every mark points to a reference at the end of this page.

Key facts

FactValue
TypeInsurance agency
Address369 Pine St #618, San Francisco, CA 94104, USA
HoursMon to Fri 9 AM to 5 PM · Closed Sat to Sun
Phone(415) 561-0690
OwnerNothing found
Rating4.7 across 35 reviews
Known forNothing found
PricesNothing found
Quietest timeNothing found
ParkingNothing found
Last verifiedSeptember 23, 2026, 6:46 AM

All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

GroupFactValueMarkEvidence
Location infoNameHenry De Guzman Cruz: Allstate InsuranceConfirmedGoogle Business Profile, checked Sep 23, 2026
Location infoAddress369 Pine St #618, San Francisco, CA 94104, USAConfirmedGoogle Business Profile, checked Sep 23, 2026
Location infoPhone(415) 561-0690ConfirmedGoogle Business Profile, checked Sep 23, 2026
Location infoHoursMon to Fri 9:00 AM to 5:00 PM · Sat to Sun ClosedConfirmedGoogle Business Profile, checked Sep 23, 2026
Location infoDescriptionWhether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent to I’m a neighbor who...ConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursMonday9:00 AM to 5:00 PMConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursTuesday9:00 AM to 5:00 PMConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursWednesday9:00 AM to 5:00 PMConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursThursday9:00 AM to 5:00 PMConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursFriday9:00 AM to 5:00 PMConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursSaturdayClosedConfirmedGoogle Business Profile, checked Sep 23, 2026
HoursSundayClosedConfirmedGoogle Business Profile, checked Sep 23, 2026
LinksWebsitehttps://agents.allstate.com/henry-de-guzman-cruz-san-francisco-ca.htmlConfirmedGoogle Business Profile, checked Sep 23, 2026

Services and prices

Services not read yet, back on Scan Day.

Known for

Nothing found

The team

Nothing found

Visiting Henry De

Address: 369 Pine St #618, San Francisco, CA 94104, USA. Phone: (415) 561-0690. Hours: Mon to Fri 9 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile, checked September 23, 2026 at 6:46 AM.)

Location info from Google Business Profile

Business description, written by Henry De on its Google Business Profile: "Whether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent—I’m a neighbor who..."

When to go

Busy times not read yet, back on Scan Day.

Parking and getting in

Nothing found

Nearby

Nearby places not read yet, back on Scan Day.

Reputation

4.7 average across 35 reviews.

What people like

Nothing found

What people do not like

Nothing found

Press

No press story about Henry De found yet.

Awards

None named yet.

Directories

Directory listings not read yet.

Recent updates from Henry De

Henry De hasn't posted an update here yet.

Questions people ask

discounts for coming back, is that a thing

No answer yet

reviews all look glowing, what are the real complaints?

No answer yet

budget options in San Francisco, what is decent

No answer yet

where does this firm post updates

No answer yet

first meeting here, what do I need to bring?

No answer yet

is the lot at Henry De ever full?

No answer yet

anyone here people keep going back to?

No answer yet

does this firm ever have cancellations

No answer yet

going to Henry De on Saturday, what should I expect

No answer yet

do they do payment plans at Henry De?

No answer yet

anything good on Pine to kill time near Henry De?

No answer yet

booking ahead here, how far do people go?

No answer yet

ballpark before I book, what am I looking at

No answer yet

best insurance agency in San Francisco, CA

No answer yet

which one, Henry De in San Francisco or Aventine Insurance?

No answer yet

Why do people rate Henry De?

No answer yet

when is this firm actually dead?

No answer yet

Open Saturdays here?

No answer yet

What insurance agency questions is San Francisco asking AI most?

No answer yet

What AI gets wrong about Henry De

We ask Gemini about Henry De. These are the answers that disagree with the record.

Gemini, read by Local AI Registry on Sep 23, 2026.

No capture has disagreed with the record yet.

The AI Score: 43 of 100

The AI Score measures how likely AI engines are to recommend a business, and how accurately. San Francisco insurance agencies run 19 to 43. Fair starts at 45, good at 65. Henry De scores 43, above the San Francisco average of 28. The same method scores every business on the registry.

SignalWeightScoreWhat it measuresHenry De
Retrieval grounding2625Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.Poor
Off-property attestation2040Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.Poor
AI visibility14Not read yetWhether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.Nobody at all was recommended in the 1 answer we hold, so there is nothing to score.
Reviews & response1258The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.Fair
Backlink & citation authority870Domain authority and editorial quality of the sources that attest to you.Good
Google Business Profile890Required and recommended fields; update cadence. The listing AI pulls from first.Good
Speed & mobile762Core Web Vitals at the 75th percentile, on a real phone.Fair
Content freshness & schema5Not read yetCrawl recency, intent alignment, valid JSON-LD, canonicals.No reading has come back for this signal yet.

Full method: https://localairegistry.com/methodology

How AI decides what to tell you about an insurance agency

When you ask ChatGPT, Gemini or Google about a local business, the AI doesn't visit it. It reads what's already written about it: the business's website, its Google Business Profile, review sites, news stories and directories like this one. Then it repeats what those sources agree on.

That's why AI gets small facts wrong. If Yelp says a place is open Mondays and the website says it isn't, the AI has to pick one. The table above shows the answers that disagree with the record today.

The more sources agree, and the more specific they are, the more confidently AI recommends a business. A review that names who helped and what they did tells an AI far more than one that says "great place."

How to choose an insurance agency in California, with or without AI

A few checks take ten minutes and tell you more than any rating.

  • Check that the hours and phone number match on Google, Yelp and the business's own website. Mismatches are how people end up at a locked door.
  • Read reviews that name a person and what they did. Vague praise is easy to fake.
  • Look for recent reviews and recent posts. A page nobody has touched in a year may not match the business today.
  • Ask for the price before you go, and ask what it includes.
  • Where the work needs a license, ask whose license it is and look it up with California.

How to read the marks on this page

  • Confirmed (solid circle): from a known source. The business website, its Google Business Profile, review sites like Yelp, Healthgrades and RealSelf, a licensing board, or measured by Local AI Registry.
  • Visitor submitted (hollow circle): added or corrected by a person, with the date and how they know, like a phone call or a visit.
  • AI guess (hollow triangle): what AI engines are saying right now. Nobody has confirmed it.

About the author

Steve Lee is the founder and CEO of Local AI Registry and sets its editorial standards. He is a former Google executive in Search and a former Microsoft executive, with more than 20 years in digital: search, local discovery, and how people find businesses online. He is based in Irvine.

  • Expertise: search at Google and Microsoft, AI search, answer engine optimization, generative engine optimization, local SEO, structured data and entity mapping.
  • Industry: medical aesthetics, injectables, med spa operations and marketing.
  • Disclosure: Local AI Registry sells services to business owners, including Henry De if it claims this page. That does not change what this page says. Every fact carries its source.

Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

EntityTypeID on this pageSame asRelationship to Henry De
Henry De Guzman Cruz: Allstate InsuranceLocalBusiness#businesshttps://agents.allstate.com/henry-de-guzman-cruz-san-francisco-ca.htmlSubject of this page
San Francisco, CaliforniaCity#cityNothing foundCity Henry De is in
Local AI RegistryOrganization#publisherhttps://localairegistry.comPublisher of this page
Steve LeePerson#authorhttps://localairegistry.com/teamAuthor of this page

Topical map

Where this page sits in the registry. It's one profile among the insurance agencies in San Francisco, linked to the lists and towns around it.

Lists

  • Best insurance agencies in San Francisco: https://localairegistry.com/leaderboards/ca/san-francisco/insurance-agency
  • Best businesses in San Francisco: https://localairegistry.com/leaderboards/ca/san-francisco

Nearby

  • /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles
  • /san-jose: https://localairegistry.com/leaderboards/ca/san-jose
  • /san-diego: https://localairegistry.com/leaderboards/ca/san-diego
  • /irvine: https://localairegistry.com/leaderboards/ca/irvine
  • /fresno: https://localairegistry.com/leaderboards/ca/fresno
  • /palo-alto: https://localairegistry.com/leaderboards/ca/palo-alto

Every list

  • Every leaderboard in California: https://localairegistry.com/leaderboards/ca

Frequently asked questions

What is AI search optimization for local business?

Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it.

What is Local AI Registry?

The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free.

Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next.

Who writes the answers here?

Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so.

I own Henry De Guzman Cruz: Allstate Insurance. How do I fix something or rank higher?

Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work.

References

Sources cited

  • [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJRRqOj7mAhYARiqNnmB5-iSM (accessed Sep 23, 2026)

The code behind this page

This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.

1. HTTP response headers

Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.

HTTP/2 200
content-type: text/html; charset=utf-8
link: <https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca>; rel="canonical", <https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca.md>; rel="alternate"; type="text/markdown", <https://localairegistry.com/llms.txt>; rel="describedby"

2. Head tags

Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.

<meta charset="utf-8">
<meta name="viewport" content="width=device-width, initial-scale=1">
<title>Henry De Guzman Cruz: Allstate Insurance · reviews &amp; AI Score · Local AI Registry</title>
<meta name="description" content="Rated 4.7 on Google from 35 reviews. Insurance Agency in San Francisco, CA. Named by 0 of 1 AI assistants.">
<meta name="robots" content="index, follow">
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<link rel="alternate" type="text/markdown" href="https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca.md">
<meta property="og:title" content="Henry De Guzman Cruz: Allstate Insurance — Score 43/100 · Poor">
<meta property="og:description" content="Rated 4.7 on Google from 35 reviews. Insurance Agency in San Francisco, CA. Named by 0 of 1 AI assistants.">
<meta property="og:url" content="https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca">
<meta property="og:site_name" content="Local AI Registry">
<meta property="og:type" content="website">
<meta name="twitter:card" content="summary_large_image">
<meta name="geo.position" content="37.79173;-122.4020217">
<meta name="ICBM" content="37.79173, -122.4020217">
<meta name="geo.region" content="US-CA">
<meta name="geo.placename" content="San Francisco">

3. Structured data (JSON-LD)

One connected graph. Every person and service has its own @id and links to the business, and a licensed person links to the license and the board that issued it.

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}

4. robots.txt

Invites every major AI crawler by name. Many sites block them. We want this page read and cited.

User-Agent: *
Allow: /
Allow: /_next/static/
Allow: /_next/image
Disallow: /api/
Disallow: /_next/data/

User-Agent: GPTBot
Allow: /
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User-Agent: ChatGPT-User
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User-Agent: Claude-User
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User-Agent: PerplexityBot
Allow: /
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User-Agent: Perplexity-User
Allow: /
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User-Agent: Google-Extended
Allow: /
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User-Agent: Applebot-Extended
Allow: /
Disallow: /api/
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Sitemap: https://localairegistry.com/sitemap.xml

5. sitemap.xml

Lists this page with the day it last changed, the same day the page says it was updated.

<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
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    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>
</urlset>

6. llms.txt

A plain index for language models: what the site is, which pages to read first, and where the markdown copies live.

# Local AI Registry

> The public record of what AI assistants say about local businesses. Every entry checked, scored, and kept current.

Local AI Registry is the editorial, never-sponsored record of what local
businesses are known for, and whether AI assistants actually recommend them.
We score every local business the same way and rank them: website, reviews,
AI visibility, and more. Eight signals, one number from 0 to 100. The heaviest
is whether AI can retrieve you at all.

## Read these first

- [Local AI Registry](https://localairegistry.com): AI assistants now decide which local business to recommend.
- [Methodology](https://localairegistry.com/methodology): Eight signals, one number from 0 to 100.
- [Leaderboards](https://localairegistry.com/leaderboards): Browse AI Score leaderboards by state, city, and category.
- [About](https://localairegistry.com/about): The honest record of who AI recommends.
- [Pricing](https://localairegistry.com/pricing): Four levels of presence, from a free registry entry to being the answer AI gives first in your market.
- [Journal](https://localairegistry.com/journal): How AI assistants decide which local businesses to recommend, and what owners can do about it.

## Business pages

- [Sitemap](https://localairegistry.com/sitemap.xml): Every business page on the registry, with the day each was last updated.
- Every business page has a markdown copy at its own address with `.md` on the end. The copy holds the same facts, marks and sources as the page, in the page's order: the photos with their captions, the team and their licenses, the reviews summary, and the questions locals asked with the replies. The page names it in its head and its HTTP `Link` header.

7. Markdown copy of this page (henry-de-guzman-cruz-allstate-insurance-san-francisco-ca.md)

The article as plain text: the same headings, facts, marks and sources.

# Henry De Guzman Cruz: Allstate Insurance, San Francisco: an insurance agency in San Francisco (2026 guide)

Source: Local AI Registry, https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca. Free to reuse with a link back.

By Steve Lee, founder and CEO of Local AI Registry. Fact-checked against 1 source. Updated 2026-09-23. Owner review: not yet.

Canonical: https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca

## Photos

- ![Photo 1](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmue5plvj0qbdyeiqn61cbwkm%2F0.jpg)
- ![Photo 2](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmue5plvj0qbdyeiqn61cbwkm%2F1.jpg)
- ![Photo 3](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmue5plvj0qbdyeiqn61cbwkm%2F2.jpg)
- ![Photo 4](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmue5plvj0qbdyeiqn61cbwkm%2F3.jpg)
- ![Photo 5](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmue5plvj0qbdyeiqn61cbwkm%2F4.jpg)


## In short

Whether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent—I’m a neighbor who...

Every fact on this page carries one of three marks: Confirmed (from their website, Google Business Profile, review sites, licensing boards, or measured by Local AI Registry), Visitor submitted (added by a person, with a date and how they know), or AI guess (what AI engines like Gemini are saying, not confirmed by anyone). Every mark points to a reference at the end of this page.


## Key facts

| Fact | Value |
| --- | --- |
| Type | Insurance agency |
| Address | 369 Pine St #618, San Francisco, CA 94104, USA |
| Hours | Mon to Fri 9 AM to 5 PM · Closed Sat to Sun |
| Phone | (415) 561-0690 |
| Owner | Nothing found |
| Rating | 4.7 across 35 reviews |
| Known for | Nothing found |
| Prices | Nothing found |
| Quietest time | Nothing found |
| Parking | Nothing found |
| Last verified | September 23, 2026, 6:46 AM |


## All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

| Group | Fact | Value | Mark | Evidence |
| --- | --- | --- | --- | --- |
| Location info | Name | Henry De Guzman Cruz: Allstate Insurance | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Location info | Address | 369 Pine St #618, San Francisco, CA 94104, USA | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Location info | Phone | (415) 561-0690 | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Location info | Hours | Mon to Fri 9:00 AM to 5:00 PM · Sat to Sun Closed | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Location info | Description | Whether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent to I’m a neighbor who... | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Monday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Tuesday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Wednesday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Thursday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Friday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Saturday | Closed | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Hours | Sunday | Closed | Confirmed | Google Business Profile, checked Sep 23, 2026 |
| Links | Website | https://agents.allstate.com/henry-de-guzman-cruz-san-francisco-ca.html | Confirmed | Google Business Profile, checked Sep 23, 2026 |


## Services and prices

Services not read yet, back on Scan Day.


### Known for

Nothing found


## The team

Nothing found


## Visiting Henry De

Address: 369 Pine St #618, San Francisco, CA 94104, USA. Phone: (415) 561-0690. Hours: Mon to Fri 9 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile, checked September 23, 2026 at 6:46 AM.)


### Location info from Google Business Profile

Business description, written by Henry De on its Google Business Profile: "Whether you are moving into a classic Victorian in Noe Valley, settling into a quiet spot in the Outer Sunset, or managing a growing business in the East Bay, finding the right insurance can feel like trying to navigate the fog without a lighthouse. My name is Henry Cruz, and I’m here to help so you won’t have to navigate alone. I believe that insurance shouldn’t be a generic "one-size-fits-all" policy. In a place as diverse and dynamic as the San Francisco Bay Area, your coverage should be as unique as your life. Whether it’s protecting your home from the unexpected or helping your family have the auto coverage they deserve, my goal is to provide clarity and peace of mind. I take pride in being more than just an agent—I’m a neighbor who..."


### When to go

Busy times not read yet, back on Scan Day.


### Parking and getting in

Nothing found


### Nearby

Nearby places not read yet, back on Scan Day.


## Reputation

4.7 average across 35 reviews.


### What people like

Nothing found


### What people do not like

Nothing found


### Press

No press story about Henry De found yet.


### Awards

None named yet.


### Directories

Directory listings not read yet.


## Recent updates from Henry De

Henry De hasn't posted an update here yet.


## Questions people ask


### discounts for coming back, is that a thing

No answer yet


### reviews all look glowing, what are the real complaints?

No answer yet


### budget options in San Francisco, what is decent

No answer yet


### where does this firm post updates

No answer yet


### first meeting here, what do I need to bring?

No answer yet


### is the lot at Henry De ever full?

No answer yet


### anyone here people keep going back to?

No answer yet


### does this firm ever have cancellations

No answer yet


### going to Henry De on Saturday, what should I expect

No answer yet


### do they do payment plans at Henry De?

No answer yet


### anything good on Pine to kill time near Henry De?

No answer yet


### booking ahead here, how far do people go?

No answer yet


### ballpark before I book, what am I looking at

No answer yet


### best insurance agency in San Francisco, CA

No answer yet


### which one, Henry De in San Francisco or Aventine Insurance?

No answer yet


### Why do people rate Henry De?

No answer yet


### when is this firm actually dead?

No answer yet


### Open Saturdays here?

No answer yet


### What insurance agency questions is San Francisco asking AI most?

No answer yet


## What AI gets wrong about Henry De

We ask Gemini about Henry De. These are the answers that disagree with the record.

Gemini, read by Local AI Registry on Sep 23, 2026.

No capture has disagreed with the record yet.


## The AI Score: 43 of 100

The AI Score measures how likely AI engines are to recommend a business, and how accurately. San Francisco insurance agencies run 19 to 43. Fair starts at 45, good at 65. Henry De scores 43, above the San Francisco average of 28. The same method scores every business on the registry.

| Signal | Weight | Score | What it measures | Henry De |
| --- | --- | --- | --- | --- |
| Retrieval grounding | 26 | 25 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | Not read yet | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Nobody at all was recommended in the 1 answer we hold, so there is nothing to score. |
| Reviews & response | 12 | 58 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Fair |
| Backlink & citation authority | 8 | 70 | Domain authority and editorial quality of the sources that attest to you. | Good |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 62 | Core Web Vitals at the 75th percentile, on a real phone. | Fair |
| Content freshness & schema | 5 | Not read yet | Crawl recency, intent alignment, valid JSON-LD, canonicals. | No reading has come back for this signal yet. |

Full method: https://localairegistry.com/methodology


## How AI decides what to tell you about an insurance agency

When you ask ChatGPT, Gemini or Google about a local business, the AI doesn't visit it. It reads what's already written about it: the business's website, its Google Business Profile, review sites, news stories and directories like this one. Then it repeats what those sources agree on.

That's why AI gets small facts wrong. If Yelp says a place is open Mondays and the website says it isn't, the AI has to pick one. The table above shows the answers that disagree with the record today.

The more sources agree, and the more specific they are, the more confidently AI recommends a business. A review that names who helped and what they did tells an AI far more than one that says "great place."


## How to choose an insurance agency in California, with or without AI

A few checks take ten minutes and tell you more than any rating.

- Check that the hours and phone number match on Google, Yelp and the business's own website. Mismatches are how people end up at a locked door.
- Read reviews that name a person and what they did. Vague praise is easy to fake.
- Look for recent reviews and recent posts. A page nobody has touched in a year may not match the business today.
- Ask for the price before you go, and ask what it includes.
- Where the work needs a license, ask whose license it is and look it up with California.


## How to read the marks on this page

- Confirmed (solid circle): from a known source. The business website, its Google Business Profile, review sites like Yelp, Healthgrades and RealSelf, a licensing board, or measured by Local AI Registry.
- Visitor submitted (hollow circle): added or corrected by a person, with the date and how they know, like a phone call or a visit.
- AI guess (hollow triangle): what AI engines are saying right now. Nobody has confirmed it.


## About the author

Steve Lee is the founder and CEO of Local AI Registry and sets its editorial standards. He is a former Google executive in Search and a former Microsoft executive, with more than 20 years in digital: search, local discovery, and how people find businesses online. He is based in Irvine.

- Expertise: search at Google and Microsoft, AI search, answer engine optimization, generative engine optimization, local SEO, structured data and entity mapping.
- Industry: medical aesthetics, injectables, med spa operations and marketing.
- Disclosure: Local AI Registry sells services to business owners, including Henry De if it claims this page. That does not change what this page says. Every fact carries its source.


## Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

| Entity | Type | ID on this page | Same as | Relationship to Henry De |
| --- | --- | --- | --- | --- |
| Henry De Guzman Cruz: Allstate Insurance | LocalBusiness | #business | https://agents.allstate.com/henry-de-guzman-cruz-san-francisco-ca.html | Subject of this page |
| San Francisco, California | City | #city | Nothing found | City Henry De is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team | Author of this page |


## Topical map

Where this page sits in the registry. It's one profile among the insurance agencies in San Francisco, linked to the lists and towns around it.


### Lists

- Best insurance agencies in San Francisco: https://localairegistry.com/leaderboards/ca/san-francisco/insurance-agency
- Best businesses in San Francisco: https://localairegistry.com/leaderboards/ca/san-francisco


### Nearby

- /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles
- /san-jose: https://localairegistry.com/leaderboards/ca/san-jose
- /san-diego: https://localairegistry.com/leaderboards/ca/san-diego
- /irvine: https://localairegistry.com/leaderboards/ca/irvine
- /fresno: https://localairegistry.com/leaderboards/ca/fresno
- /palo-alto: https://localairegistry.com/leaderboards/ca/palo-alto


### Every list

- Every leaderboard in California: https://localairegistry.com/leaderboards/ca


## Frequently asked questions


### What is AI search optimization for local business?

Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it.


### What is Local AI Registry?

The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free.


### How does this page help a business get recommended by AI?

Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next.


### Who writes the answers here?

Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so.


### I own Henry De Guzman Cruz: Allstate Insurance. How do I fix something or rank higher?

Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work.


## References


### Sources cited

- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJRRqOj7mAhYARiqNnmB5-iSM (accessed Sep 23, 2026)

For developers: what makes this page machine-readable

  • One source of truth. The page, the HTML, the JSON-LD and the markdown copy are generated from the same record, so they cannot disagree.
  • People are linked to their credentials, and credentials to the board that issued them (recognizedBy).
  • Answers come first. The page opens with a one-paragraph summary and a key facts table, marked speakable.
  • Wrong AI answers are published as ClaimReview, so engines can see the correction and its source.
  • The FAQ holds the questions this page answers. The questions locals asked are listed as an ItemList, each pointing at its own page, where its replies are the QAPage.
  • robots.txt names the AI crawlers and allows them.
  • A markdown copy sits at the same address with .md, linked from the HTTP headers, the head and llms.txt.
  • No text is hidden from people that crawlers can see. What machines read is what you read.

Checklist

  • Done: Title tag and meta description
  • Done: Canonical URL and breadcrumbs
  • Done: Expert byline, Steve Lee
  • Done: Entity map with sameAs links
  • Done: robots.txt welcomes AI crawlers
  • Done: Key facts answer block
  • Done: 1 cited source
  • Done: Updated date on the page
  • Missing: Schema: business, team, services
  • Done: Schema: FAQ and article
  • Missing: Corrections to what AI gets wrong
  • Done: Details table, every fact sourced
  • Done: Open Graph and social cards
  • Done: llms.txt and markdown copy
  • Done: Sitemap with lastmod
  • Missing: Owner review of this page
  • Missing: Owner-confirmed prices

Copy this code

Every file above is free to copy for your own business page. Keep the attribution links to Local AI Registry (https://localairegistry.com) in place: they tell AI engines where the method comes from, and they help us keep this free.

  • Method: https://localairegistry.com/methodology
  • Claim a page: https://localairegistry.com/claim/cmue5plvj0qbdyeiqn61cbwkm

References, including locals

Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.

  1. discounts for coming back, is that a thing Question by summer_wren, Sep 22, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/discounts-for-coming-back-is-that-a-thing
  2. reviews all look glowing, what are the real complaints? Question by new_here_zadie, Sep 18, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/reviews-all-look-glowing-what-are-the-real-complaints
  3. budget options in San Francisco, what is decent Question by quiet_mabel, Sep 18, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/budget-options-in-san-francisco-what-is-decent
  4. where does this firm post updates Question by circling_on_pine, Sep 17, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/where-does-this-firm-post-updates
  5. first meeting here, what do I need to bring? Question by columns_noor, Sep 16, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/first-meeting-here-what-do-i-need-to-bring
  6. is the lot at Henry De ever full? Question by saving_up_ray, Sep 16, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/is-the-lot-at-henry-de-ever-full
  7. anyone here people keep going back to? Question by sitter_kit, Sep 14, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/anyone-here-people-keep-going-back-to
  8. does this firm ever have cancellations Question by hopeful_deductions, Sep 9, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/does-this-firm-ever-have-cancellations
  9. going to Henry De on Saturday, what should I expect Question by no_rush_nell, Sep 9, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/going-to-henry-de-on-saturday-what-should-i-expect
  10. do they do payment plans at Henry De? Question by quarterlies_birdie, Sep 4, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/do-they-do-payment-plans-at-henry-de
  11. anything good on Pine to kill time near Henry De? Question by spontaneous_rue, Aug 28, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/anything-good-on-pine-to-kill-time-near-henry-de
  12. booking ahead here, how far do people go? Question by walk_in_refunds, Aug 24, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/booking-ahead-here-how-far-do-people-go
  13. ballpark before I book, what am I looking at Question by weekend_only_in_sf_94104, Aug 19, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/ballpark-before-i-book-what-am-i-looking-at
  14. best insurance agency in San Francisco, CA Question by parent_may, Aug 15, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/best-insurance-agency-in-san-francisco-ca
  15. which one, Henry De in San Francisco or Aventine Insurance? Question by researching_receipts, Aug 7, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/which-one-henry-de-in-san-francisco-or-aventine-insurance
  16. Why do people rate Henry De? Question by ledgers_peach, Aug 5, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/why-do-people-rate-henry-de
  17. when is this firm actually dead? Question by commuter_pearl, Jul 31, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/when-is-this-firm-actually-dead
  18. Open Saturdays here? Question by brackets_lou, Jul 24, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/open-saturdays-here
  19. What insurance agency questions is San Francisco asking AI most? Question by Henry De, Jul 23, 2026. localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca/q/what-insurance-agency-questions-is-san-francisco-asking-ai-most
Use this page freely

Copy the code, the facts or the reviews. Keep the reference links so readers can check the source. Businesses can post a line like this on their own site:

<p>Read what our neighbors say about us on
<a href="https://localairegistry.com/biz/ca/san-francisco/henry-de-guzman-cruz-allstate-insurance-san-francisco-ca">Local AI Registry</a>.</p>

Or a blog post: “Learn about our customers' experiences, verified by neighbors, on our Local AI Registry page.”

References

Change history
ConfirmedVisitor submittedAI guess

This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.

  1. [1]VisitName, address, phone, hours, website and descriptionGoogle Business Profile.Primary source · Accessed Sep 23, 2026 · https://www.google.com/maps/place/?q=place_id:ChIJRRqOj7mAhYARiqNnmB5-iSM · No archived copy yet