what do shoppers usually buy there
Question · by gift_wrap_sage · Member since Sep 2026 · 3 posts · 2w2 weeks ago
Cosmetics store in San Jose, CA
3.9 · 374 reviewsOpen today until 9 PMOpen until 9
Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services.
Eligible to offer 20% cashback to customers who shop here.OrbitBack
Add your name so AI can say who owns the business
Unclaimed · Replies to reviews · Add the year you opened so AI can say how long you've been open
ConfirmedVisitor submittedAI guess
Updated Oct 19, 2026Last activity 15 days ago, a question from baskets_bram.
13 asked · 0 answered by Ulta Beauty
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What Ulta Beauty offers, what it costs, and what people come for.
No code detected[Photo 1]
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No code detected[Photo 4]When it's quiet, where to park, and what's nearby.
Starbucks Coffee Company is a 2 minute walk for coffee. Poki Bowl is a 2 minute walk for Hawaiian food. Sizzling Dumpling House is a 2 minute walk for a meal.
Nearby places from Google Maps, read Oct 26, 2026.
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
What reviews, press and directories say about Ulta Beauty.
3.9from 374 reviews on Google
This Ulta location struggles with customer service consistency, overshadowing its product variety and store organization. The atmosphere at this Ulta location is often described as unprofessional, with employees frequently seen gossiping and arguing rather than assisting customers. Many reviewers report feeling ignored or dismissed during their visits, leading to a frustrating shopping experience.
The AI Score is out of 100, read from 8 signals across search and AI.
53 San Jose avg
Signal and how much it countsUlta Beauty
Every business is scored the same way, and nobody can pay for a better score.
Ulta Beauty, as AI sees it. Blue signals help Ulta Beauty, and red ones hold it back.
Claiming your page is free.
The page ChatGPT, Gemini, Perplexity and Google read about Ulta Beauty. The code version is exactly what their crawlers get.
Local AI Registry · Cosmetics stores in San Jose, CA · Editorial
By Steve Lee, founder and CEO of Local AI Registry. Updated October 19, 2026.
Published October 19, 2026 · Updated October 19, 2026 · Machine-readable version below
Ulta Beauty is a cosmetics store in San Jose, CA. Its AI Score is 68 of 100, which is good.
What each mark on this page means: https://localairegistry.com/methodology#marks
| Fact | Value |
|---|---|
| Type | Cosmetics store |
| Address | 31 Curtner Ave, San Jose, CA 95125, USA |
| Hours | Mon to Fri 10 AM to 9 PM · Sat 9 AM to 9 PM · Sun 10 AM to 7 PM |
| Phone | (408) 924-0718 |
| Rating | 3.9 across 374 reviews on Google |
| Updated | October 19, 2026 |
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
| Group | Fact | Value | Mark | Evidence |
|---|---|---|---|---|
| Location info | Address | 31 Curtner Ave, San Jose, CA 95125, USA | Confirmed | Google Business Profile |
| Location info | Description | Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services. | Confirmed | Google Business Profile |
| Location info | Hours | Mon to Fri 10:00 AM to 9:00 PM · Sat 9:00 AM to 9:00 PM · Sun 10:00 AM to 7:00 PM | Confirmed | Google Business Profile |
| Location info | Name | Ulta Beauty | Confirmed | Google Business Profile |
| Location info | Phone | (408) 924-0718 | Confirmed | Google Business Profile |
| Hours | Monday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Tuesday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Friday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Saturday | 9:00 AM to 9:00 PM | Confirmed | Google Business Profile |
| Hours | Sunday | 10:00 AM to 7:00 PM | Confirmed | Google Business Profile |
| Services | Service | Cosmetics sales | AI guess | |
| Links | Website | https://www.ulta.com/stores/san-jose-ca-279 | Confirmed | Google Business Profile |
Address: 31 Curtner Ave, San Jose, CA 95125, USA. Phone: (408) 924-0718. Hours: Mon to Fri 10 AM to 9 PM · Sat 9 AM to 9 PM · Sun 10 AM to 7 PM. (Confirmed, Google Business Profile.)
From Google Business Profile: "Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services."
| Place | Type | Distance |
|---|---|---|
| Poki Bowl | Hawaiian restaurant | 2 min walk |
| Sizzling Dumpling House | Restaurant | 2 min walk |
| Erik's DeliCafe of San Jose - The Plant | Sandwich shop | 2 min walk |
| Chikin Drip | Restaurant | 2 min walk |
| Socorrito Cenar | Restaurant | 2 min walk |
| The Boiling Crab | Seafood restaurant | 2 min walk |
3.9 average across 374 reviews: Google 374. (Confirmed, read October 19, 2026.)
This Ulta location struggles with customer service consistency, overshadowing its product variety and store organization. (AI guess, from 374 reviews.)
It measures how likely AI engines are to recommend a business, and how accurately. San Jose cosmetics stores run 24 to 69. Fair starts at 45, good at 65. Ulta Beauty scores 68, above the San Jose average of 53. The same method scores every business on the registry.
| Signal | Weight | Score | What it measures | Ulta Beauty |
|---|---|---|---|---|
| Retrieval grounding | 26 | 75 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Good |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 100 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Good |
| Reviews & response | 12 | 75 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 69 | Domain authority and editorial quality of the sources that attest to you. | Good |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 62 | Core Web Vitals at the 75th percentile, on a real phone. | Fair |
| Content freshness & schema | 5 | Crawl recency, intent alignment, valid JSON-LD, canonicals. |
Full method: https://localairegistry.com/methodology
How AI decides what to say about a cosmetics store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business
Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.
| Entity | Type | ID on this page | Same as | Relationship to Ulta Beauty |
|---|---|---|---|---|
| Ulta Beauty | LocalBusiness | #business | https://www.ulta.com/stores/san-jose-ca-279 | Subject of this page |
| San Jose, California | City | #city | City Ulta Beauty is in | |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |
Where this page sits in the registry. It's one profile among the cosmetics stores in San Jose, linked to the lists and towns around it.
This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.
Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.
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Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.
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# Ulta Beauty, San Jose CA: Reviews Source: Local AI Registry, https://localairegistry.com/biz/ca/san-jose/ulta-beauty-curtner-ave-san-jose-ca. Free to reuse with a link back. By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-10-19. Canonical: https://localairegistry.com/biz/ca/san-jose/ulta-beauty-curtner-ave-san-jose-ca ## Photos -  -  -  -  -  ## In short Ulta Beauty is a cosmetics store in San Jose, CA. Its AI Score is 68 of 100, which is good. What each mark on this page means: https://localairegistry.com/methodology#marks ## Key facts | Fact | Value | | --- | --- | | Type | Cosmetics store | | Address | 31 Curtner Ave, San Jose, CA 95125, USA | | Hours | Mon to Fri 10 AM to 9 PM · Sat 9 AM to 9 PM · Sun 10 AM to 7 PM | | Phone | (408) 924-0718 | | Rating | 3.9 across 374 reviews on Google | | Updated | October 19, 2026 | ## All the details Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from. | Group | Fact | Value | Mark | Evidence | | --- | --- | --- | --- | --- | | Location info | Address | 31 Curtner Ave, San Jose, CA 95125, USA | Confirmed | Google Business Profile | | Location info | Description | Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services. | Confirmed | Google Business Profile | | Location info | Hours | Mon to Fri 10:00 AM to 9:00 PM · Sat 9:00 AM to 9:00 PM · Sun 10:00 AM to 7:00 PM | Confirmed | Google Business Profile | | Location info | Name | Ulta Beauty | Confirmed | Google Business Profile | | Location info | Phone | (408) 924-0718 | Confirmed | Google Business Profile | | Hours | Monday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile | | Hours | Tuesday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile | | Hours | Wednesday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile | | Hours | Thursday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile | | Hours | Friday | 10:00 AM to 9:00 PM | Confirmed | Google Business Profile | | Hours | Saturday | 9:00 AM to 9:00 PM | Confirmed | Google Business Profile | | Hours | Sunday | 10:00 AM to 7:00 PM | Confirmed | Google Business Profile | | Services | Service | Cosmetics sales | AI guess | | | Links | Website | https://www.ulta.com/stores/san-jose-ca-279 | Confirmed | Google Business Profile | ## Services and prices Add your services so AI can say what you offer ### Known for Share your review link so AI can say what you're known for ## The team Add your team so AI can name who works here ## Visiting Ulta Beauty Address: 31 Curtner Ave, San Jose, CA 95125, USA. Phone: (408) 924-0718. Hours: Mon to Fri 10 AM to 9 PM · Sat 9 AM to 9 PM · Sun 10 AM to 7 PM. (Confirmed, Google Business Profile.) ### Location info from Google Business Profile From Google Business Profile: "Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services." ### Parking and getting in Add your parking so AI can tell people where to park Add how to find your door so AI can walk people in ### Nearby | Place | Type | Distance | | --- | --- | --- | | Poki Bowl | Hawaiian restaurant | 2 min walk | | Sizzling Dumpling House | Restaurant | 2 min walk | | Erik's DeliCafe of San Jose - The Plant | Sandwich shop | 2 min walk | | Chikin Drip | Restaurant | 2 min walk | | Socorrito Cenar | Restaurant | 2 min walk | | The Boiling Crab | Seafood restaurant | 2 min walk | ## Reputation 3.9 average across 374 reviews: Google 374. (Confirmed, read October 19, 2026.) This Ulta location struggles with customer service consistency, overshadowing its product variety and store organization. (AI guess, from 374 reviews.) ### What people like - Great variety of makeup and beauty products - Clean and well-organized store - Positive experiences with hair services ### What people do not like - Rude and unhelpful staff - Long waits for assistance - Poor communication about product availability - Inconsistent customer service at checkout ### Press Add a press story so AI can say who's written about you ### Awards Add an award so AI can name it ### Directories Get listed in directories so AI can tell you're real ## Questions people ask ### cheaper than Ulta Beauty in San Jose without it being sketchy? ### what do shoppers usually buy there ### bad experiences at Ulta Beauty, anyone? ### what time does Ulta Beauty in San Jose actually open? ### Street parking near here, any good? ### Whereabouts is the shop? ### Any names worth asking for? ### are prices in San Jose higher than everywhere else ### best cosmetics store in San Jose, CA ### is there a rewards thing here ### do I need to fill anything in beforehand ### worth it or not, what do the regulars say ### booked my first appointment here, how does it go ### anyone been to both here and the shop? ### how far out is Ulta Beauty booking right now? ### anywhere on Curtner to sit while I wait ### Ulta Beauty, any chance to get in this week? ### anything new from Ulta Beauty lately? ### quietest day to hit Ulta Beauty? ### stopping by on a Sunday, will they be open ## The AI Score: 68 of 100 It measures how likely AI engines are to recommend a business, and how accurately. San Jose cosmetics stores run 24 to 69. Fair starts at 45, good at 65. Ulta Beauty scores 68, above the San Jose average of 53. The same method scores every business on the registry. | Signal | Weight | Score | What it measures | Ulta Beauty | | --- | --- | --- | --- | --- | | Retrieval grounding | 26 | 75 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Good | | Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor | | AI visibility | 14 | 100 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Good | | Reviews & response | 12 | 75 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good | | Backlink & citation authority | 8 | 69 | Domain authority and editorial quality of the sources that attest to you. | Good | | Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good | | Speed & mobile | 7 | 62 | Core Web Vitals at the 75th percentile, on a real phone. | Fair | | Content freshness & schema | 5 | | Crawl recency, intent alignment, valid JSON-LD, canonicals. | | Full method: https://localairegistry.com/methodology How AI decides what to say about a cosmetics store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business ## Entity map Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other. | Entity | Type | ID on this page | Same as | Relationship to Ulta Beauty | | --- | --- | --- | --- | --- | | Ulta Beauty | LocalBusiness | #business | https://www.ulta.com/stores/san-jose-ca-279 | Subject of this page | | San Jose, California | City | #city | | City Ulta Beauty is in | | Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page | | Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page | ## Topical map Where this page sits in the registry. It's one profile among the cosmetics stores in San Jose, linked to the lists and towns around it. ### Lists - Best cosmetics stores in San Jose: https://localairegistry.com/leaderboards/ca/san-jose/cosmetics-store - Best businesses in San Jose: https://localairegistry.com/leaderboards/ca/san-jose ### Nearby - /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles - /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco - /san-diego: https://localairegistry.com/leaderboards/ca/san-diego - /irvine: https://localairegistry.com/leaderboards/ca/irvine - /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view - /santa-clara: https://localairegistry.com/leaderboards/ca/santa-clara ### Every list - Every leaderboard in California: https://localairegistry.com/leaderboards/ca ## References ### Sources cited - [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJ5_RKixszjoARE6-vs37cW34 (accessed Oct 19, 2026) - [2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Oct 19, 2026, https://localairegistry.com/methodology (accessed Oct 26, 2026)
The files every page on the registry shares, and how to copy this code for your own site, are here: https://localairegistry.com/developers
Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.
You're free to copy anything on this page, as long as you keep the reference links. How to copy it or link to it
The whole page exactly as crawlers get it: head tags, one connected JSON-LD graph, and every section in semantic HTML.
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</head>
<body>
<main>
<article>
<header>
<p>Local AI Registry · Cosmetics stores in San Jose, CA · Editorial</p>
<h2>Ulta Beauty, San Jose CA: Reviews</h2>
<p>By Steve Lee, founder and CEO of Local AI Registry. Updated October 19, 2026.</p>
<p>Published October 19, 2026 · Updated October 19, 2026 · Machine-readable version below</p>
</header>
<section id="ai-in-short">
<h3>In short</h3>
<p>Ulta Beauty is a cosmetics store in San Jose, CA. Its AI Score is 68 of 100, which is good.</p>
<p>What each mark on this page means: https://localairegistry.com/methodology#marks</p>
</section>
<section id="ai-key-facts">
<h3>Key facts</h3>
<table>
<thead><tr><th scope="col">Fact</th><th scope="col">Value</th></tr></thead>
<tbody>
<tr><td>Type</td><td>Cosmetics store</td></tr>
<tr><td>Address</td><td>31 Curtner Ave, San Jose, CA 95125, USA</td></tr>
<tr><td>Hours</td><td>Mon to Fri 10 AM to 9 PM · Sat 9 AM to 9 PM · Sun 10 AM to 7 PM</td></tr>
<tr><td>Phone</td><td>(408) 924-0718</td></tr>
<tr><td>Rating</td><td>3.9 across 374 reviews on Google</td></tr>
<tr><td>Updated</td><td>October 19, 2026</td></tr>
</tbody>
</table>
</section>
<section id="ai-all-the-details">
<h3>All the details</h3>
<p>Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.</p>
<table>
<thead><tr><th scope="col">Group</th><th scope="col">Fact</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
<tr><td>Location info</td><td>Address</td><td>31 Curtner Ave, San Jose, CA 95125, USA</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Description</td><td>Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services.</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Hours</td><td>Mon to Fri 10:00 AM to 9:00 PM · Sat 9:00 AM to 9:00 PM · Sun 10:00 AM to 7:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Name</td><td>Ulta Beauty</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Phone</td><td>(408) 924-0718</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Monday</td><td>10:00 AM to 9:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Tuesday</td><td>10:00 AM to 9:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Wednesday</td><td>10:00 AM to 9:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Thursday</td><td>10:00 AM to 9:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Friday</td><td>10:00 AM to 9:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Saturday</td><td>9:00 AM to 9:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Sunday</td><td>10:00 AM to 7:00 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Services</td><td>Service</td><td>Cosmetics sales</td><td>AI guess</td><td></td></tr>
<tr><td>Links</td><td>Website</td><td>https://www.ulta.com/stores/san-jose-ca-279</td><td>Confirmed</td><td>Google Business Profile</td></tr>
</tbody>
</table>
</section>
<section id="ai-services-and-prices">
<h3>Services and prices</h3>
<h4>Known for</h4>
</section>
<section id="ai-the-team">
<h3>The team</h3>
</section>
<section id="ai-visiting-ulta-beauty">
<h3>Visiting Ulta Beauty</h3>
<p>Address: 31 Curtner Ave, San Jose, CA 95125, USA. Phone: (408) 924-0718. Hours: Mon to Fri 10 AM to 9 PM · Sat 9 AM to 9 PM · Sun 10 AM to 7 PM. (Confirmed, Google Business Profile.)</p>
<h4>Location info from Google Business Profile</h4>
<p>From Google Business Profile: "Chain with a diverse selection of cosmetics & other beauty products, plus on-site salon services."</p>
<h4>Parking and getting in</h4>
<h4>Nearby</h4>
<table>
<thead><tr><th scope="col">Place</th><th scope="col">Type</th><th scope="col">Distance</th></tr></thead>
<tbody>
<tr><td>Poki Bowl</td><td>Hawaiian restaurant</td><td>2 min walk</td></tr>
<tr><td>Sizzling Dumpling House</td><td>Restaurant</td><td>2 min walk</td></tr>
<tr><td>Erik's DeliCafe of San Jose - The Plant</td><td>Sandwich shop</td><td>2 min walk</td></tr>
<tr><td>Chikin Drip</td><td>Restaurant</td><td>2 min walk</td></tr>
<tr><td>Socorrito Cenar</td><td>Restaurant</td><td>2 min walk</td></tr>
<tr><td>The Boiling Crab</td><td>Seafood restaurant</td><td>2 min walk</td></tr>
</tbody>
</table>
</section>
<section id="ai-reputation">
<h3>Reputation</h3>
<p>3.9 average across 374 reviews: Google 374. (Confirmed, read October 19, 2026.)</p>
<p>This Ulta location struggles with customer service consistency, overshadowing its product variety and store organization. (AI guess, from 374 reviews.)</p>
<h4>What people like</h4>
<ul>
<li>Great variety of makeup and beauty products</li>
<li>Clean and well-organized store</li>
<li>Positive experiences with hair services</li>
</ul>
<h4>What people do not like</h4>
<ul>
<li>Rude and unhelpful staff</li>
<li>Long waits for assistance</li>
<li>Poor communication about product availability</li>
<li>Inconsistent customer service at checkout</li>
</ul>
<h4>Press</h4>
<h4>Awards</h4>
<h4>Directories</h4>
</section>
<section id="ai-questions-people-ask">
<h3>Questions people ask</h3>
<h4>cheaper than Ulta Beauty in San Jose without it being sketchy?</h4>
<h4>what do shoppers usually buy there</h4>
<h4>bad experiences at Ulta Beauty, anyone?</h4>
<h4>what time does Ulta Beauty in San Jose actually open?</h4>
<h4>Street parking near here, any good?</h4>
<h4>Whereabouts is the shop?</h4>
<h4>Any names worth asking for?</h4>
<h4>are prices in San Jose higher than everywhere else</h4>
<h4>best cosmetics store in San Jose, CA</h4>
<h4>is there a rewards thing here</h4>
<h4>do I need to fill anything in beforehand</h4>
<h4>worth it or not, what do the regulars say</h4>
<h4>booked my first appointment here, how does it go</h4>
<h4>anyone been to both here and the shop?</h4>
<h4>how far out is Ulta Beauty booking right now?</h4>
<h4>anywhere on Curtner to sit while I wait</h4>
<h4>Ulta Beauty, any chance to get in this week?</h4>
<h4>anything new from Ulta Beauty lately?</h4>
<h4>quietest day to hit Ulta Beauty?</h4>
<h4>stopping by on a Sunday, will they be open</h4>
</section>
<section id="ai-score">
<h3>The AI Score: 68 of 100</h3>
<p>It measures how likely AI engines are to recommend a business, and how accurately. San Jose cosmetics stores run 24 to 69. Fair starts at 45, good at 65. Ulta Beauty scores 68, above the San Jose average of 53. The same method scores every business on the registry.</p>
<table>
<thead><tr><th scope="col">Signal</th><th scope="col">Weight</th><th scope="col">Score</th><th scope="col">What it measures</th><th scope="col">Ulta Beauty</th></tr></thead>
<tbody>
<tr><td>Retrieval grounding</td><td>26</td><td>75</td><td>Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.</td><td>Good</td></tr>
<tr><td>Off-property attestation</td><td>20</td><td>40</td><td>Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.</td><td>Poor</td></tr>
<tr><td>AI visibility</td><td>14</td><td>100</td><td>Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.</td><td>Good</td></tr>
<tr><td>Reviews & response</td><td>12</td><td>75</td><td>The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.</td><td>Good</td></tr>
<tr><td>Backlink & citation authority</td><td>8</td><td>69</td><td>Domain authority and editorial quality of the sources that attest to you.</td><td>Good</td></tr>
<tr><td>Google Business Profile</td><td>8</td><td>90</td><td>Required and recommended fields; update cadence. The listing AI pulls from first.</td><td>Good</td></tr>
<tr><td>Speed & mobile</td><td>7</td><td>62</td><td>Core Web Vitals at the 75th percentile, on a real phone.</td><td>Fair</td></tr>
<tr><td>Content freshness & schema</td><td>5</td><td></td><td>Crawl recency, intent alignment, valid JSON-LD, canonicals.</td><td></td></tr>
</tbody>
</table>
<p>Full method: https://localairegistry.com/methodology</p>
<p>How AI decides what to say about a cosmetics store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business</p>
</section>
<section id="ai-entity-map">
<h3>Entity map</h3>
<p>Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.</p>
<table>
<thead><tr><th scope="col">Entity</th><th scope="col">Type</th><th scope="col">ID on this page</th><th scope="col">Same as</th><th scope="col">Relationship to Ulta Beauty</th></tr></thead>
<tbody>
<tr><td>Ulta Beauty</td><td>LocalBusiness</td><td>#business</td><td>https://www.ulta.com/stores/san-jose-ca-279</td><td>Subject of this page</td></tr>
<tr><td>San Jose, California</td><td>City</td><td>#city</td><td></td><td>City Ulta Beauty is in</td></tr>
<tr><td>Local AI Registry</td><td>Organization</td><td>#publisher</td><td>https://localairegistry.com</td><td>Publisher of this page</td></tr>
<tr><td>Steve Lee</td><td>Person</td><td>#author</td><td>https://localairegistry.com/team/steve-lee</td><td>Author of this page</td></tr>
</tbody>
</table>
</section>
<section id="ai-topical-map">
<h3>Topical map</h3>
<p>Where this page sits in the registry. It's one profile among the cosmetics stores in San Jose, linked to the lists and towns around it.</p>
<h4>Lists</h4>
<ul>
<li>Best cosmetics stores in San Jose: https://localairegistry.com/leaderboards/ca/san-jose/cosmetics-store</li>
<li>Best businesses in San Jose: https://localairegistry.com/leaderboards/ca/san-jose</li>
</ul>
<h4>Nearby</h4>
<ul>
<li>/los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles</li>
<li>/san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco</li>
<li>/san-diego: https://localairegistry.com/leaderboards/ca/san-diego</li>
<li>/irvine: https://localairegistry.com/leaderboards/ca/irvine</li>
<li>/mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view</li>
<li>/santa-clara: https://localairegistry.com/leaderboards/ca/santa-clara</li>
</ul>
<h4>Every list</h4>
<ul>
<li>Every leaderboard in California: https://localairegistry.com/leaderboards/ca</li>
</ul>
</section>
<section id="ai-references">
<h3>References</h3>
<h4>Sources cited</h4>
<ul>
<li>[1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJ5_RKixszjoARE6-vs37cW34 (accessed Oct 19, 2026)</li>
<li>[2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Oct 19, 2026, https://localairegistry.com/methodology (accessed Oct 26, 2026)</li>
</ul>
</section>
</article>
</main>
</body>
</html>This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.