Local AI Registry

Accounting Firm

Noir Financial

The public record of what AI assistants say about this business — the questions asked, the answers given, the omissions.

100 Wilshire Blvd Suite 700
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15/100
Weak

Strong is 80 or better. Under 40 is weak.

Verified August 4, 2026

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Noir Financial — Santa Monica, California
Noir Financial · 100 Wilshire Blvd Suite 700

What AI says about Noir.1

We ask the assistants the questions customers actually ask, and record what comes back — quoted verbatim, dated, with the capture kept as evidence.

ChatGPT

Not named

Asked “best accounting firm in Santa Monica”

ChatGPT answered with other businesses. Noir Financial was not mentioned.

Checked August 4, 2026

Gemini

Not named

Asked “best accounting firm in Santa Monica”

Gemini answered with other businesses. Noir Financial was not mentioned.

Checked August 4, 2026

Named by 0 of 2 assistants as of August 4, 2026.

Reputation

What they’re known for.2

Drawn from live Google search results — the searches this business surfaces for when people look nearby. What its customers say is a separate read, below.

Noir Financial excels in providing CPA and accounting services tailored for small businesses, with a strong reputation for resolving complex tax issues efficiently.

What people keep saying.3

Every review this business has, read and distilled — the mood, the consistent praise, and the recurring complaints.

Customers describe Noir Financial as a highly efficient and effective accounting firm, particularly for small business owners. Many reviewers highlight the expertise of the staff, especially praising Kyle for his exceptional skills in tax assistance and Quickbooks management.

Consistently praised

Kyle's expertise in tax assistance
Efficiency in handling CDTFA audits
Cost-effective solutions for small businesses

Recurring complaints

None found — we read the lowest-rated reviews too, and no complaint repeats.

The bottom line: Noir Financial stands out for its exceptional tax assistance and efficiency, particularly for small business owners facing audits.

Noir Financial — Santa Monica, California
Noir Financial · 100 Wilshire Blvd Suite 700

The score, explained

Why 15.4

Eight signals make up the AI Score. Weight is how much a signal counts; the score is how this entry measures on it. The same method for every business — never for sale.

86% of accounting firms in the registry outrank you — when AI is asked who to recommend, you're rarely the name it gives.

Scanned August 4, 2026

SignalScore /100
Retrieval groundingWhether you appear in the ranked results AI retrieves and cites — AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.
0
Off-property attestationVolume and consistency of what others say about you — YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.
10
AI visibilityWhether ChatGPT, Gemini, Perplexity, and AI Overviews name you — and for the right service.
0
Reviews & responseNot just star average — volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.
37
Backlink & citation authorityDomain authority and editorial quality of the sources that attest to you.
50
Google Business ProfileRequired and recommended fields; update cadence. The listing AI pulls from first.
79
Speed & mobileCore Web Vitals at the 75th percentile, on a real phone.
—
Content freshness & schemaCrawl recency, intent alignment, valid JSON-LD, canonicals.
—

What’s holding this entry back: retrieval grounding and ai visibility — the signals dragging the score below where the rest of the record sits.

Read the full methodology

The facts

Address100 Wilshire Blvd Suite 700, Santa Monica, CA 90401, USA
Hours
Today (Tue) · 10:00 AM – 7:00 PM
  • Monday10:00 AM – 7:00 PM
  • Tuesday10:00 AM – 7:00 PM
  • Wednesday10:00 AM – 7:00 PM
  • Thursday10:00 AM – 7:00 PM
  • Friday10:00 AM – 7:00 PM
  • Saturday10:00 AM – 7:00 PM
  • SundayClosed
Phone(213) 379-1890
Websitenoirfinancial.com
Map of the area around Noir Financial
Open in Google Maps ↗© Mapbox © OpenStreetMap

Spot something wrong in this entry?

Questions

About Noir Financial.

What are the business hours for Noir Financial?

Noir Financial operates from Monday to Saturday, 10:00 AM to 7:00 PM, and is closed on Sundays.

Does Noir Financial accept reservations?

Noir Financial does not accept reservations; clients can visit during business hours for assistance.

What is Noir Financial known for?

Noir Financial is known for their expertise in accounting and tax services, particularly for small businesses and complex tax situations.

Is there parking available at Noir Financial?

Information regarding parking availability at Noir Financial is not specified, so clients may want to check local parking options when visiting.

Does Noir Financial offer any special features or services?

Noir Financial provides specialized services such as assistance with QuickBooks and expertise in handling audits, making them a valuable resource for clients with diverse accounting needs.

For business owners

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What AI says about you today

The answer ChatGPT and Perplexity give when someone asks for the best in your category and city. Named, or left out.

Your fix list

Every problem we found, one row at a time, each with the written steps to do it yourself and an honest estimate of how long it takes. Tick them off as you go.

Correct the details AI reads

Hours, phone, email, booking link, socials and photos. You change them, they publish to this entry as soon as you save. Name, description, category, website, services and address need a paid plan.

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