Shopko Optical

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# Shopko Optical, Bismarck ND: Reviews

Source: Local AI Registry, https://localairegistry.com/biz/nd/bismarck/shopko-optical-bismarck-nd. Free to reuse with a link back.

By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-07-16.

Canonical: https://localairegistry.com/biz/nd/bismarck/shopko-optical-bismarck-nd

## Photos

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- ![Photo 2](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmro0p0n30qbvoqi8wtuel6bx%2F1.jpg)
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- ![Photo 4](https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmro0p0n30qbvoqi8wtuel6bx%2F3.jpg)
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## In short

Shopko Optical is an eye care center in Bismarck, ND. Its AI Score is 25 of 100, which is poor.

What each mark on this page means: https://localairegistry.com/methodology#marks


## Key facts

| Fact | Value |
| --- | --- |
| Type | Eye care center |
| Address | 738 Kirkwood Mall, Bismarck, ND 58504, USA |
| Hours | Mon to Thu 8 AM to 5:30 PM · Fri 8 AM to 5 PM · Closed Sat to Sun |
| Phone | (701) 258-8810 |
| Rating | 4.7 across 89 reviews on Google |
| Updated | July 16, 2026 |


## All the details

Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.

| Group | Fact | Value | Mark | Evidence |
| --- | --- | --- | --- | --- |
| Location info | Address | 738 Kirkwood Mall, Bismarck, ND 58504, USA | Confirmed | Google Business Profile |
| Location info | Description | Formerly Midwest Vision Centers in Bismarck. At Shopko Optical, we put our patients first and strive not only to care for your eyes but for your general wellbeing. We make it our mission to always act in your best interest, and we succeed most when you feel valued and happy with the service you receive. We believe your eyecare should be rooted in trust, and that the best eyecare is personalized and comprehensive. | Confirmed | Google Business Profile |
| Location info | Hours | Mon to Thu 8:00 AM to 5:30 PM · Fri 8:00 AM to 5:00 PM · Sat to Sun Closed | Confirmed | Google Business Profile |
| Location info | Name | Shopko Optical | Confirmed | Google Business Profile |
| Location info | Phone | (701) 258-8810 | Confirmed | Google Business Profile |
| Hours | Monday | 8:00 AM to 5:30 PM | Confirmed | Google Business Profile |
| Hours | Tuesday | 8:00 AM to 5:30 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 8:00 AM to 5:30 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 8:00 AM to 5:30 PM | Confirmed | Google Business Profile |
| Hours | Friday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile |
| Hours | Saturday | Closed | Confirmed | Google Business Profile |
| Hours | Sunday | Closed | Confirmed | Google Business Profile |
| Services | Service | Eye exam | From their website | Business website |
| Services | Service | Lens coatings | From their website | Business website |
| Services | Service | Lens materials | From their website | Business website |
| Services | Service | Lens types | From their website | Business website |
| Services | Service | Manage eye exam | From their website | Business website |
| Services | Service | Safety eyewear | From their website | Business website |
| Services | Service | Safety eyewear program details | From their website | Business website |
| Services | Service | Vision conference | From their website | Business website |
| Services | Service | Men's eyeglasses | AI guess |  |
| Links | Facebook | https://facebook.com/shopkooptical | AI guess | Our record |
| Links | Instagram | https://instagram.com/shopko_optical | AI guess | Our record |
| Links | TikTok | https://tiktok.com/@shopkooptical | AI guess | Our record |
| Links | Website | https://shopko.com/a/store-locator/272.html?utm_source=local&utm_medium=gmb | Confirmed | Google Business Profile |


## Services and prices

These are the 9 services Shopko offers, with the price where we have one and where it came from.

| Service | Price | Price mark | Price evidence | Service mark |
| --- | --- | --- | --- | --- |
| Lens coatings |  |  |  | From their website |
| Men s eyeglasses |  |  |  | From their website |
| Manage eye exam |  |  |  | From their website |
| Safety eyewear |  |  |  | From their website |
| Lens materials |  |  |  | From their website |
| Vision conference |  |  |  | From their website |
| Lens types |  |  |  | From their website |
| Eye exam |  |  |  | From their website |
| Safety eyewear program details |  |  |  | From their website |


### Known for

Share your review link so AI can say what you're known for


## The team

Add your team so AI can name who works here


## Visiting Shopko

Address: 738 Kirkwood Mall, Bismarck, ND 58504, USA. Phone: (701) 258-8810. Hours: Mon to Thu 8 AM to 5:30 PM · Fri 8 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile.)


### Location info from Google Business Profile

From Google Business Profile: "Formerly Midwest Vision Centers in Bismarck. At Shopko Optical, we put our patients first and strive not only to care for your eyes but for your general wellbeing. We make it our mission to always act in your best interest, and we succeed most when you feel valued and happy with the service you receive. We believe your eyecare should be rooted in trust, and that the best eyecare is personalized and comprehensive."


### Parking and getting in

Add your parking so AI can tell people where to park

Add how to find your door so AI can walk people in


### Nearby

| Place | Type | Distance |
| --- | --- | --- |
| Panera Bread | Cafe | 1 min walk |
| Tilt Studio | Video arcade | 2 min walk |
| JaBomb | Japanese restaurant | 2 min walk |
| Los Molcajetes | Mexican restaurant | 2 min walk |
| Ginna's Cafe | Cafe | 2 min walk |
| Starbucks Coffee Company | Coffee shop | 3 min walk |


## Reputation

4.7 average across 89 reviews: Google 89. (Confirmed, read July 16, 2026.)

Shopko Optical is noted for its attentive staff and quick service, though it faces criticism for insurance handling and unexpected fees. (AI guess, from 89 reviews.)


### What people like

- Efficient appointment scheduling
- Quick service for glasses repairs


### What people do not like

- Issues with insurance verification
- Unexpected charges for exams
- Not accepting Medicaid


### Press

Add a press story so AI can say who's written about you


### Awards

Add an award so AI can name it


### Directories

Get listed in directories so AI can tell you're real


## Questions people ask


### cheaper than Shopko in Bismarck without it being sketchy?


### can I ask for numbing here without it being weird?


### reviews all look glowing, what are the real complaints?


### walk in here, or is it appointment only?


### what is actually on the menu here?


### opening hours at Shopko in Bismarck, what are they these days?


### medical staff at Shopko, or is it techs?


### Do they post anywhere?


### anyone been to both here and Dakota Eye?


### cancellation list here, is there one


### Why do people rate Shopko?


### Does Shopko split it over a few months?


### Somewhere to park near Shopko?


### best eye care center in Bismarck


### Open Saturdays here?


### are prices in Bismarck higher than everywhere else


### Worth the hype at Shopko?


## The AI Score: 25 of 100

It measures how likely AI engines are to recommend a business, and how accurately. Bismarck eye care centers run 25 to 65. Fair starts at 45, good at 65. Shopko scores 25, below the Bismarck average of 61. The same method scores every business on the registry.

| Signal | Weight | Score | What it measures | Shopko |
| --- | --- | --- | --- | --- |
| Retrieval grounding | 26 | 0 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 0 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor |
| Reviews & response | 12 | 75 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 63 | Domain authority and editorial quality of the sources that attest to you. | Fair |
| Google Business Profile | 8 | 84 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 33 | Core Web Vitals at the 75th percentile, on a real phone. | Poor |
| Content freshness & schema | 5 | 57 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Fair |

Full method: https://localairegistry.com/methodology

How AI decides what to say about an eye care center: https://localairegistry.com/methodology#how-ai-decides-eye-surgery. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-eye-surgery


## Entity map

Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.

| Entity | Type | ID on this page | Same as | Relationship to Shopko |
| --- | --- | --- | --- | --- |
| Shopko Optical | MedicalBusiness | #business | https://shopko.com/a/store-locator/272.html?utm_source=local&utm_medium=gmb | Subject of this page |
| Bismarck, North Dakota | City | #city |  | City Shopko is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |


## Topical map

Where this page sits in the registry. It's one profile among the eye care centers in Bismarck, linked to the lists and towns around it.


### Lists

- Best eye care centers in Bismarck: https://localairegistry.com/leaderboards/nd/bismarck/eye-care-center
- Best businesses in Bismarck: https://localairegistry.com/leaderboards/nd/bismarck


### Nearby

- /grand-forks: https://localairegistry.com/leaderboards/nd/grand-forks


### Every list

- Every leaderboard in North Dakota: https://localairegistry.com/leaderboards/nd


## References


### Sources cited

- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJHU7hzDiD11IRfbOcvkr3i4M (accessed Jul 16, 2026)
- [2] shopko.com, https://www.shopko.com/pages/vision-conference (accessed Sep 18, 2026)
- [3] shopko.com, https://www.shopko.com/pages/eye-exam (accessed Sep 18, 2026)
- [4] shopko.com, https://www.shopko.com/pages/lens-coatings (accessed Sep 18, 2026)
- [5] shopko.com, https://www.shopko.com/pages/lens-materials (accessed Sep 18, 2026)
- [6] shopko.com, https://www.shopko.com/pages/lens-types (accessed Sep 18, 2026)
- [7] shopko.com, https://www.shopko.com/pages/my-appointment (accessed Sep 18, 2026)
- [9] shopko.com, https://www.shopko.com/pages/safety-eyewear (accessed Sep 18, 2026)
- [10] shopko.com, https://www.shopko.com/pages/safety-eyewear-program-details (accessed Sep 18, 2026)
- [11] AI engine output: ChatGPT, read by Local AI Registry on Jul 24, 2026; Gemini, read by Local AI Registry on Jul 16, 2026, https://localairegistry.com/methodology (accessed Sep 18, 2026)