Finance options, anyone used them?
Question · by little_owl · 5w5 weeks ago
Dermatologist in New Windsor, NY
4.3 · 105 reviewsOpen today until 5 PMOpen until 5
Eligible to offer 20% cashback to customers who shop here.OrbitBack
58AI ScoreNamed in 1 of 3 answersChatGPT and Perplexity, read by Local AI Registry on Sep 2, 2026. Gemini, read by Local AI Registry on Aug 24, 2026.ConfirmedVisitor submittedVisitorAI guess
Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases WE ARE NOW OFFERING MICRONEEDLING WITH PRP CALL US TO SCHEDULE 845-500-1985
Owned by no one, yet
Unclaimed · Never replied
AI checked this page on Sep 2, 2026Last activity 1 month ago, a question from little_owl.
17 asked · 0 answered by Murphy
Question · by little_owl · 5w5 weeks ago
Question · by circling_in_nw · 6w6 weeks ago
Question · by windsor_mabel · 7w7 weeks ago
Question · by may_reader_downtown · 6w6 weeks ago
Question · by windsor_nell · 8w8 weeks ago
Question · by little_and_britain · 7w7 weeks ago
Question · by summer_local_north · 8w2 months ago
Question · by windsor_jo · 9w2 months ago
Question · by windsor_lou_12553 · 11w2 months ago
Question · by circling_on_britain · 12w2 months ago
Question · by britain_van · 12w2 months ago
Answers marked AI. Summaries of reviews and the record. Not medical advice.
What Murphy offers, what it costs, and what people come for.
Reviews not read yet, back on Scan Day.
Murphy lists 6 services on its website. Here's each one, with a plain description, the price, where the price came from, and how many reviews mention each.
No code detected[Photo 1]
No code detected[Photo 2]
No code detected[Photo 3]
No code detected[Photo 4]No one is named here yet. The owner can add who works here.
When it's quiet, where to park, and what's nearby.
Not read yet
Not read yet
Nothing found
Nothing found
Parking is available Matson's Deli & Cafe is a 5 minute walk for food Primo's Pizza is a 6 minute walk for pizza Nicks Hot Dogs is a 7 minute walk for Hot Dogs
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
Not read yet
What reviews, press and directories say about Murphy.
4.3from 105 reviews on Google
While the dermatological care is highly regarded, the front desk service and wait times are significant areas for improvement. Murphy Dermatology Group offers a mix of positive patient experiences and notable frustrations. Many patients appreciate the professionalism and caring nature of providers like NP Jessica Hannoushe and PA Caroline Raftopol, who are praised for their thoroughness and effective treatments. However, issues with front desk staff and long wait times detract from the overall experience.
No updates from Murphy yet.
The page ChatGPT, Gemini, Perplexity and Google read about Murphy. The code version is exactly what their crawlers get.
Local AI Registry · Dermatologists in New Windsor, NY · Editorial
By Steve Lee, founder and CEO of Local AI Registry. Former Google Search executive and former Microsoft executive, with 20+ years in digital.
Fact-checked against 7 sources · Published August 24, 2026 · Updated September 2, 2026 · Machine-readable version below
Owner review: not yet. Murphy Dermatology Group has not checked this page. Claim to review it
Murphy Dermatology Group is a dermatologist in New Windsor, NY. Its AI Score is 58 of 100, which is fair.
Every fact on this page carries one of three marks: Confirmed (from their website, Google Business Profile, review sites, licensing boards, or measured by Local AI Registry), Visitor submitted (added by a person, with a date and how they know), or AI guess (what AI engines like ChatGPT, Perplexity and Gemini are saying, not confirmed by anyone). Every mark points to a reference at the end of this page.
| Fact | Value |
|---|---|
| Type | Dermatologist |
| Address | 819 Little Britain Rd #100, New Windsor, NY 12553, USA |
| Hours | Mon 9 AM to 5 PM · Tue 9 AM to 6 PM · Wed 8 AM to 6 PM · Thu 9 AM to 5 PM · Fri 8 AM to 5 PM · Closed Sat to Sun |
| Phone | (845) 500-1985 |
| Medical director | Nothing found |
| Rating | 4.3 across 105 reviews on Google |
| Known for | Nothing found |
| Prices | Nothing found |
| Quietest time | Nothing found |
| Parking | Nothing found |
| Last verified | September 19, 2026, 9:24 AM |
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
| Group | Fact | Value | Mark | Evidence |
|---|---|---|---|---|
| Location info | Address | 819 Little Britain Rd #100, New Windsor, NY 12553, USA | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Location info | Description | Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases WE ARE NOW OFFERING MICRONEEDLING WITH PRP CALL US TO SCHEDULE 845-500-1985 | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Location info | Hours | Mon 9:00 AM to 5:00 PM · Tue 9:00 AM to 6:00 PM · Wed 8:00 AM to 6:00 PM · Thu 9:00 AM to 5:00 PM · Fri 8:00 AM to 5:00 PM · Sat to Sun Closed | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Location info | Name | Murphy Dermatology Group | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Location info | Phone | (845) 500-1985 | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Monday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Tuesday | 9:00 AM to 6:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Wednesday | 8:00 AM to 6:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Thursday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Friday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Saturday | Closed | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Hours | Sunday | Closed | Confirmed | Google Business Profile, checked Aug 24, 2026 |
| Services | Service | Acne treatment | AI guess | Nothing found |
| Services | Service | Birthmark treatment | AI guess | Nothing found |
| Services | Service | Cyst removal | AI guess | Nothing found |
| Services | Service | Cysts | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Eczema treatment | AI guess | Nothing found |
| Services | Service | Hair infections | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Microneedling with PRP | AI guess | Nothing found |
| Services | Service | Mole removal | AI guess | Nothing found |
| Services | Service | Moles nevi | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Psoriasis treatment | AI guess | Nothing found |
| Services | Service | Rosacea treatment | AI guess | Nothing found |
| Services | Service | Scars | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Skin cancers | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Wart removal | AI guess | Nothing found |
| Services | Service | Warts | Confirmed | Business website, checked Sep 19, 2026 |
| Services | Service | Wrinkle treatment | AI guess | Nothing found |
| Links | https://facebook.com/murphyderm | AI guess | Our record | |
| Links | Website | http://murphyderm.com/ | Confirmed | Google Business Profile, checked Aug 24, 2026 |
These are the 6 services Murphy offers, with the price where we have one and where it came from.
| Service | Price | Price mark | Price evidence | Service mark |
|---|---|---|---|---|
| Scars | Confirmed | |||
| Moles nevi | Confirmed | |||
| Warts | Confirmed | |||
| Skin cancers | Confirmed | |||
| Cysts | Confirmed | |||
| Hair infections | Confirmed |
Reviews not read yet, back on Scan Day.
Nothing found
Address: 819 Little Britain Rd #100, New Windsor, NY 12553, USA. Phone: (845) 500-1985. Hours: Mon 9 AM to 5 PM · Tue 9 AM to 6 PM · Wed 8 AM to 6 PM · Thu 9 AM to 5 PM · Fri 8 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile, checked August 24, 2026 at 4:57 PM.)
Business description, written by Murphy on its Google Business Profile: "Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases WE ARE NOW OFFERING MICRONEEDLING WITH PRP CALL US TO SCHEDULE 845-500-1985"
Busy times not read yet, back on Scan Day.
Nothing found
| Place | Type | Distance |
|---|---|---|
| Matson's Deli & Cafe | Deli | 5 min walk |
| Primo's Pizza | Pizza restaurant | 6 min walk |
| Nicks Hot Dogs | Hot dog restaurant | 7 min walk |
4.3 average across 105 reviews: Google 25. (Confirmed, read August 24, 2026.)
While the dermatological care is highly regarded, the front desk service and wait times are significant areas for improvement. (AI guess, from 105 reviews.)
No press story about Murphy found yet.
None named yet.
Directory listings not read yet.
Murphy hasn't posted an update here yet.
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
No answer yet
We ask ChatGPT, Perplexity and Gemini about Murphy. These are the answers that disagree with the record.
ChatGPT and Perplexity, read by Local AI Registry on Sep 2, 2026. Gemini, read by Local AI Registry on Aug 24, 2026.
| Fact | What AI says | What the record says |
|---|---|---|
| Address | Perplexity, read by Local AI Registry on Sep 2, 2026: 448 Temple Hill Rd | 819 Little Britain Rd #100, New Windsor, NY 12553, USA |
| Phone | Perplexity, read by Local AI Registry on Sep 2, 2026: (845) 567-3434 | (845) 500-1985 |
The AI Score measures how likely AI engines are to recommend a business, and how accurately. New Windsor dermatologists run 38 to 58. Fair starts at 45, good at 65. Murphy scores 58, above the New Windsor average of 46. The same method scores every business on the registry.
| Signal | Weight | Score | What it measures | Murphy |
|---|---|---|---|---|
| Retrieval grounding | 26 | 75 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Good |
| Off-property attestation | 20 | 41 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 33 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Named in 1 of 3 answers that recommended anyone. |
| Reviews & response | 12 | 92 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 52 | Domain authority and editorial quality of the sources that attest to you. | Fair |
| Google Business Profile | 8 | 84 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 57 | Core Web Vitals at the 75th percentile, on a real phone. | Fair |
| Content freshness & schema | 5 | 77 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Good |
Full method: https://localairegistry.com/methodology
When you ask ChatGPT, Gemini or Google for a med spa, the AI does not visit each business. It reads what is already written about it: the business website, its Google Business Profile, review sites like Yelp and RealSelf, news stories, licensing boards and directories like this one. Then it repeats what those sources agree on.
That is why AI gets small facts wrong. If Yelp says a place is open Mondays and the website says it is not, the AI has to pick one. The table above shows the answers that disagree with the record today.
The more sources agree, and the more specific they are, the more confidently AI recommends a business. A review that says "the nurse did half a syringe in my lips and it looks natural" is far more useful to an AI than one that says "great place."
A few checks take ten minutes and matter more than any rating. This is general information, not medical advice.
Steve Lee is the founder and CEO of Local AI Registry and sets its editorial standards. He is a former Google executive in Search and a former Microsoft executive, with more than 20 years in digital: search, local discovery, and how people find businesses online. He is based in Irvine.
Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.
| Entity | Type | ID on this page | Same as | Relationship to Murphy |
|---|---|---|---|---|
| Murphy Dermatology Group | MedicalBusiness | #business | http://murphyderm.com/ | Subject of this page |
| New Windsor, New York | City | #city | Nothing found | City Murphy is in |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team | Author of this page |
Where this page sits in the registry. It's one profile among the dermatologists in New Windsor, linked to the lists and towns around it.
Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it.
The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free.
Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next.
Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so.
Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work.
This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.
Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.
HTTP/2 200 content-type: text/html; charset=utf-8 link: <https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny>; rel="canonical", <https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny.md>; rel="alternate"; type="text/markdown", <https://localairegistry.com/llms.txt>; rel="describedby"
Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.
<meta charset="utf-8"> <meta name="viewport" content="width=device-width, initial-scale=1"> <title>Murphy Dermatology Group | New Windsor, NY · reviews & AI Score · Local AI Registry</title> <meta name="description" content="Murphy is a dermatologist in New Windsor, NY. It's rated 4.3 on Google from 105 reviews. Named by 1 of 3 AI assistants."> <meta name="robots" content="index, follow"> <link rel="canonical" href="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"> <link rel="alternate" type="text/markdown" href="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny.md"> <meta property="og:title" content="Murphy Dermatology Group · AI Score 58 of 100 · Fair"> <meta property="og:description" content="Murphy is a dermatologist in New Windsor, NY. It's rated 4.3 on Google from 105 reviews. Named by 1 of 3 AI assistants."> <meta property="og:url" content="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"> <meta property="og:site_name" content="Local AI Registry"> <meta property="og:type" content="website"> <meta name="twitter:card" content="summary_large_image"> <meta name="geo.position" content="41.484973;-74.0714315"> <meta name="ICBM" content="41.484973, -74.0714315"> <meta name="geo.region" content="US-NY"> <meta name="geo.placename" content="New Windsor">
One connected graph. Every person and service has its own @id and links to the business, and a licensed person links to the license and the board that issued it.
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#webpage",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny",
"name": "Murphy Dermatology Group, New Windsor: a dermatologist in New Windsor (2026 guide)",
"isPartOf": {
"@id": "https://localairegistry.com/#website"
},
"about": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"
},
"mainEntity": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"
},
"breadcrumb": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#breadcrumb"
},
"hasPart": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#locals"
},
"primaryImageOfPage": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1"
},
"datePublished": "2026-08-24",
"dateModified": "2026-09-02",
"speakable": {
"@type": "SpeakableSpecification",
"cssSelector": [
"#ai-in-short",
"#ai-key-facts"
]
}
},
{
"@type": "Article",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#article",
"headline": "Murphy Dermatology Group, New Windsor: a dermatologist in New Windsor (2026 guide)",
"author": {
"@id": "https://localairegistry.com/team#steve-lee"
},
"publisher": {
"@id": "https://localairegistry.com/#organization"
},
"datePublished": "2026-08-24",
"dateModified": "2026-09-02",
"about": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"
},
"image": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1"
},
"isPartOf": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#webpage"
},
"mainEntityOfPage": {
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#webpage"
}
},
{
"@type": "Person",
"@id": "https://localairegistry.com/team#steve-lee",
"name": "Steve Lee",
"jobTitle": "Founder and CEO",
"url": "https://localairegistry.com/team",
"worksFor": {
"@id": "https://localairegistry.com/#organization"
}
},
{
"@type": "Organization",
"@id": "https://localairegistry.com/#organization",
"name": "Local AI Registry",
"alternateName": "LAIR",
"url": "https://localairegistry.com/",
"logo": "https://localairegistry.com/images/brand/logo-512.png"
},
{
"@type": "MedicalClinic",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny",
"name": "Murphy Dermatology Group",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny",
"medicalSpecialty": "https://schema.org/Dermatology",
"description": "Murphy Dermatology Group, located at 819 Little Britain Rd in New Windsor, New York, is a well-regarded practice known for its attentive staff and knowledgeable providers. With a rating of 4.3 from over 100 reviews, patients often highlight the professionalism and caring nature of the team, particularly praising NP Jessica Hannoushe for her sensitivity to individual concerns. While the office is described as clean and welcoming, some visitors have noted that the reception area could benefit from a few updates. Overall, many recommend this practice for anyone seeking dermatological care in the area.",
"sameAs": [
"http://murphyderm.com/",
"https://facebook.com/murphyderm",
"https://www.google.com/maps/place/?q=place_id:ChIJmxEw1aUt3YkRhB2vTAJLTHA"
],
"image": [
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-2"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-3"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-4"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-5"
}
],
"hasMap": "https://www.google.com/maps/place/?q=place_id:ChIJmxEw1aUt3YkRhB2vTAJLTHA",
"geo": {
"@type": "GeoCoordinates",
"latitude": 41.484973,
"longitude": -74.0714315
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.3,
"reviewCount": 105,
"bestRating": 5
},
"telephone": "(845) 500-1985",
"address": {
"@type": "PostalAddress",
"streetAddress": "819 Little Britain Rd #100, New Windsor, NY 12553, USA",
"addressLocality": "New Windsor",
"addressRegion": "NY",
"postalCode": "12553",
"addressCountry": "US"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "https://schema.org/Monday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "https://schema.org/Tuesday",
"opens": "09:00",
"closes": "18:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "https://schema.org/Wednesday",
"opens": "08:00",
"closes": "18:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "https://schema.org/Thursday",
"opens": "09:00",
"closes": "17:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": "https://schema.org/Friday",
"opens": "08:00",
"closes": "17:00"
}
],
"areaServed": {
"@type": "City",
"name": "New Windsor"
},
"availableService": [
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-acne-treatment"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-birthmark-treatment"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cyst-removal"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cysts"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-eczema-treatment"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-hair-infections"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-microneedling-with-prp"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-mole-removal"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-moles-nevi"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-psoriasis-treatment"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-rosacea-treatment"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-scars"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-skin-cancers"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wart-removal"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-warts"
},
{
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wrinkle-treatment"
}
],
"knowsAbout": [
"Acne treatment",
"Birthmark treatment",
"Cyst removal",
"Cysts",
"Eczema treatment",
"Hair infections",
"Microneedling with PRP",
"Mole removal",
"Moles nevi",
"Psoriasis treatment",
"Rosacea treatment",
"Scars",
"Skin cancers",
"Wart removal",
"Warts",
"Wrinkle treatment"
]
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-acne-treatment",
"name": "Acne treatment"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-birthmark-treatment",
"name": "Birthmark treatment"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cyst-removal",
"name": "Cyst removal"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cysts",
"name": "Cysts"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-eczema-treatment",
"name": "Eczema treatment"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-hair-infections",
"name": "Hair infections"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-microneedling-with-prp",
"name": "Microneedling with PRP"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-mole-removal",
"name": "Mole removal"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-moles-nevi",
"name": "Moles nevi"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-psoriasis-treatment",
"name": "Psoriasis treatment"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-rosacea-treatment",
"name": "Rosacea treatment"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-scars",
"name": "Scars"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-skin-cancers",
"name": "Skin cancers"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wart-removal",
"name": "Wart removal"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-warts",
"name": "Warts"
},
{
"@type": "MedicalProcedure",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wrinkle-treatment",
"name": "Wrinkle treatment"
},
{
"@type": "ImageObject",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1",
"contentUrl": "https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F0.jpg",
"caption": "Photo 1"
},
{
"@type": "ImageObject",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-2",
"contentUrl": "https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F1.jpg",
"caption": "Photo 2"
},
{
"@type": "ImageObject",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-3",
"contentUrl": "https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F2.jpg",
"caption": "Photo 3"
},
{
"@type": "ImageObject",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-4",
"contentUrl": "https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F3.jpg",
"caption": "Photo 4"
},
{
"@type": "ImageObject",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-5",
"contentUrl": "https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F4.jpg",
"caption": "Photo 5"
},
{
"@type": "ClaimReview",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#claim-1",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#ai-what-ai-gets-wrong",
"claimReviewed": "448 Temple Hill Rd",
"itemReviewed": {
"@type": "Claim",
"author": {
"@type": "Organization",
"name": "Perplexity"
}
},
"author": {
"@id": "https://localairegistry.com/#organization"
},
"datePublished": "2026-09-02",
"reviewRating": {
"@type": "Rating",
"ratingValue": 1,
"bestRating": 5,
"worstRating": 1,
"alternateName": "False"
},
"reviewBody": "The record says: 819 Little Britain Rd #100, New Windsor, NY 12553, USA"
},
{
"@type": "ClaimReview",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#claim-2",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#ai-what-ai-gets-wrong",
"claimReviewed": "(845) 567-3434",
"itemReviewed": {
"@type": "Claim",
"author": {
"@type": "Organization",
"name": "Perplexity"
}
},
"author": {
"@id": "https://localairegistry.com/#organization"
},
"datePublished": "2026-09-02",
"reviewRating": {
"@type": "Rating",
"ratingValue": 1,
"bestRating": 5,
"worstRating": 1,
"alternateName": "False"
},
"reviewBody": "The record says: (845) 500-1985"
},
{
"@type": "FAQPage",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#faq",
"mainEntity": [
{
"@type": "Question",
"name": "What is AI search optimization for local business?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it."
}
},
{
"@type": "Question",
"name": "What is Local AI Registry?",
"acceptedAnswer": {
"@type": "Answer",
"text": "The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free."
}
},
{
"@type": "Question",
"name": "How does this page help a business get recommended by AI?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next."
}
},
{
"@type": "Question",
"name": "Who writes the answers here?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so."
}
},
{
"@type": "Question",
"name": "I own Murphy Dermatology Group. How do I fix something or rank higher?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work."
}
}
]
},
{
"@type": "ItemList",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#locals",
"name": "Questions people ask",
"numberOfItems": 17,
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Finance options, anyone used them?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/does-murphy-dermatology-group-do-payment-plans"
},
{
"@type": "ListItem",
"position": 2,
"name": "best dermatologist in New Windsor",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/best-dermatologist-in-new-windsor"
},
{
"@type": "ListItem",
"position": 3,
"name": "are prices in New Windsor higher than everywhere else",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-does-a-dermatologist-actually-cost-in-new-windsor"
},
{
"@type": "ListItem",
"position": 4,
"name": "the good stuff about Murphy, what is it?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-do-people-actually-like-about-murphy-dermatology-group"
},
{
"@type": "ListItem",
"position": 5,
"name": "bad experiences here, anyone?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/the-reviews-look-glowing-what-are-the-real-complaints"
},
{
"@type": "ListItem",
"position": 6,
"name": "Any medical supervision on site?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-murphy-dermatology-group-run-by-medical-staff-or-by-technicians"
},
{
"@type": "ListItem",
"position": 7,
"name": "opening hours at Murphy in New Windsor, what are they these days?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-are-the-operating-hours-of-murphy-dermatology-group"
},
{
"@type": "ListItem",
"position": 8,
"name": "parking at Murphy, where does everyone put the car?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-there-parking-available-at-murphy-dermatology-group"
},
{
"@type": "ListItem",
"position": 9,
"name": "Anything this place is known for doing well?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-special-features-does-murphy-dermatology-group-offer"
},
{
"@type": "ListItem",
"position": 10,
"name": "does this place ever have cancellations",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/does-murphy-dermatology-group-ever-have-last-minute-openings"
},
{
"@type": "ListItem",
"position": 11,
"name": "Do they post anywhere?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-has-murphy-dermatology-group-been-posting-lately"
},
{
"@type": "ListItem",
"position": 12,
"name": "Booking here, how does it work?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/does-murphy-dermatology-group-accept-reservations"
},
{
"@type": "ListItem",
"position": 13,
"name": "can I ask for numbing at Murphy without it being weird?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/can-i-ask-for-numbing-at-murphy-dermatology-group-without-it-being-weird"
},
{
"@type": "ListItem",
"position": 14,
"name": "which one, Murphy or Vanguard?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/murphy-dermatology-group-or-vanguard-dermatology-for-dermatologist"
},
{
"@type": "ListItem",
"position": 15,
"name": "is New Windsor expensive for this, or is it just here",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-there-anywhere-cheaper-than-murphy-dermatology-group-in-new-windsor"
},
{
"@type": "ListItem",
"position": 16,
"name": "people keep recommending Murphy, what for?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-is-murphy-dermatology-group-known-for"
},
{
"@type": "ListItem",
"position": 17,
"name": "Saturdays at Murphy, are they open?",
"url": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-murphy-dermatology-group-open-on-saturdays"
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "New Windsor, NY",
"item": "https://localairegistry.com/leaderboards/ny/new-windsor"
},
{
"@type": "ListItem",
"position": 2,
"name": "Dermatologists",
"item": "https://localairegistry.com/leaderboards/ny/new-windsor/dermatologist"
},
{
"@type": "ListItem",
"position": 3,
"name": "Murphy Dermatology Group",
"item": "https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"
}
]
}
]
}Invites every major AI crawler by name. Many sites block them. We want this page read and cited.
User-Agent: * Allow: / Allow: /_next/static/ Allow: /_next/image Disallow: /api/ Disallow: /_next/data/ User-Agent: GPTBot Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: OAI-SearchBot Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: ChatGPT-User Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: ClaudeBot Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: Claude-SearchBot Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: Claude-User Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: PerplexityBot Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: Perplexity-User Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: Google-Extended Allow: / Disallow: /api/ Disallow: /_next/data/ User-Agent: Applebot-Extended Allow: / Disallow: /api/ Disallow: /_next/data/ Sitemap: https://localairegistry.com/sitemap.xml
Lists this page with the day it last changed, the same day the page says it was updated.
<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
<url>
<loc>https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny</loc>
<lastmod>2026-09-02T16:56:24.662Z</lastmod>
<changefreq>weekly</changefreq>
<priority>0.8</priority>
</url>
<url>
<loc>https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny.md</loc>
<lastmod>2026-09-02T16:56:24.662Z</lastmod>
<changefreq>weekly</changefreq>
<priority>0.8</priority>
</url>
</urlset>A plain index for language models: what the site is, which pages to read first, and where the markdown copies live.
# Local AI Registry > The public record of what AI assistants say about local businesses. Every entry checked, scored, and kept current. Local AI Registry is the editorial, never-sponsored record of what local businesses are known for, and whether AI assistants actually recommend them. We score every local business the same way and rank them: website, reviews, AI visibility, and more. Eight signals, one number from 0 to 100. The heaviest is whether AI can retrieve you at all. ## Read these first - [Local AI Registry](https://localairegistry.com): AI assistants now decide which local business to recommend. - [Methodology](https://localairegistry.com/methodology): Eight signals, one number from 0 to 100. - [Leaderboards](https://localairegistry.com/leaderboards): Browse AI Score leaderboards by state, city, and category. - [About](https://localairegistry.com/about): The honest record of who AI recommends. - [Pricing](https://localairegistry.com/pricing): Four levels of presence, from a free registry entry to being the answer AI gives first in your market. - [Journal](https://localairegistry.com/journal): How AI assistants decide which local businesses to recommend, and what owners can do about it. ## Business pages - [Sitemap](https://localairegistry.com/sitemap.xml): Every business page on the registry, with the day each was last updated. - Every business page has a markdown copy at its own address with `.md` on the end. The copy holds the same facts, marks and sources as the page, in the page's order: the photos with their captions, the team and their licenses, the reviews summary, and the questions locals asked with the replies. The page names it in its head and its HTTP `Link` header.
The article as plain text: the same headings, facts, marks and sources.
# Murphy Dermatology Group, New Windsor: a dermatologist in New Windsor (2026 guide) Source: Local AI Registry, https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny. Free to reuse with a link back. By Steve Lee, founder and CEO of Local AI Registry. Fact-checked against 7 sources. Updated 2026-09-02. Owner review: not yet. Canonical: https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny ## Photos -  -  -  -  -  ## In short Murphy Dermatology Group is a dermatologist in New Windsor, NY. Its AI Score is 58 of 100, which is fair. Every fact on this page carries one of three marks: Confirmed (from their website, Google Business Profile, review sites, licensing boards, or measured by Local AI Registry), Visitor submitted (added by a person, with a date and how they know), or AI guess (what AI engines like ChatGPT, Perplexity and Gemini are saying, not confirmed by anyone). Every mark points to a reference at the end of this page. ## Key facts | Fact | Value | | --- | --- | | Type | Dermatologist | | Address | 819 Little Britain Rd #100, New Windsor, NY 12553, USA | | Hours | Mon 9 AM to 5 PM · Tue 9 AM to 6 PM · Wed 8 AM to 6 PM · Thu 9 AM to 5 PM · Fri 8 AM to 5 PM · Closed Sat to Sun | | Phone | (845) 500-1985 | | Medical director | Nothing found | | Rating | 4.3 across 105 reviews on Google | | Known for | Nothing found | | Prices | Nothing found | | Quietest time | Nothing found | | Parking | Nothing found | | Last verified | September 19, 2026, 9:24 AM | ## All the details Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from. | Group | Fact | Value | Mark | Evidence | | --- | --- | --- | --- | --- | | Location info | Address | 819 Little Britain Rd #100, New Windsor, NY 12553, USA | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Location info | Description | Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases WE ARE NOW OFFERING MICRONEEDLING WITH PRP CALL US TO SCHEDULE 845-500-1985 | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Location info | Hours | Mon 9:00 AM to 5:00 PM · Tue 9:00 AM to 6:00 PM · Wed 8:00 AM to 6:00 PM · Thu 9:00 AM to 5:00 PM · Fri 8:00 AM to 5:00 PM · Sat to Sun Closed | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Location info | Name | Murphy Dermatology Group | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Location info | Phone | (845) 500-1985 | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Monday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Tuesday | 9:00 AM to 6:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Wednesday | 8:00 AM to 6:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Thursday | 9:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Friday | 8:00 AM to 5:00 PM | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Saturday | Closed | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Hours | Sunday | Closed | Confirmed | Google Business Profile, checked Aug 24, 2026 | | Services | Service | Acne treatment | AI guess | Nothing found | | Services | Service | Birthmark treatment | AI guess | Nothing found | | Services | Service | Cyst removal | AI guess | Nothing found | | Services | Service | Cysts | Confirmed | Business website, checked Sep 19, 2026 | | Services | Service | Eczema treatment | AI guess | Nothing found | | Services | Service | Hair infections | Confirmed | Business website, checked Sep 19, 2026 | | Services | Service | Microneedling with PRP | AI guess | Nothing found | | Services | Service | Mole removal | AI guess | Nothing found | | Services | Service | Moles nevi | Confirmed | Business website, checked Sep 19, 2026 | | Services | Service | Psoriasis treatment | AI guess | Nothing found | | Services | Service | Rosacea treatment | AI guess | Nothing found | | Services | Service | Scars | Confirmed | Business website, checked Sep 19, 2026 | | Services | Service | Skin cancers | Confirmed | Business website, checked Sep 19, 2026 | | Services | Service | Wart removal | AI guess | Nothing found | | Services | Service | Warts | Confirmed | Business website, checked Sep 19, 2026 | | Services | Service | Wrinkle treatment | AI guess | Nothing found | | Links | Facebook | https://facebook.com/murphyderm | AI guess | Our record | | Links | Website | http://murphyderm.com/ | Confirmed | Google Business Profile, checked Aug 24, 2026 | ## Services and prices These are the 6 services Murphy offers, with the price where we have one and where it came from. | Service | Price | Price mark | Price evidence | Service mark | | --- | --- | --- | --- | --- | | Scars | | | | Confirmed | | Moles nevi | | | | Confirmed | | Warts | | | | Confirmed | | Skin cancers | | | | Confirmed | | Cysts | | | | Confirmed | | Hair infections | | | | Confirmed | ### Known for Reviews not read yet, back on Scan Day. ## The team Nothing found ## Visiting Murphy Address: 819 Little Britain Rd #100, New Windsor, NY 12553, USA. Phone: (845) 500-1985. Hours: Mon 9 AM to 5 PM · Tue 9 AM to 6 PM · Wed 8 AM to 6 PM · Thu 9 AM to 5 PM · Fri 8 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile, checked August 24, 2026 at 4:57 PM.) ### Location info from Google Business Profile Business description, written by Murphy on its Google Business Profile: "Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases WE ARE NOW OFFERING MICRONEEDLING WITH PRP CALL US TO SCHEDULE 845-500-1985" ### When to go Busy times not read yet, back on Scan Day. ### Parking and getting in Nothing found ### Nearby | Place | Type | Distance | | --- | --- | --- | | Matson's Deli & Cafe | Deli | 5 min walk | | Primo's Pizza | Pizza restaurant | 6 min walk | | Nicks Hot Dogs | Hot dog restaurant | 7 min walk | ## Reputation 4.3 average across 105 reviews: Google 25. (Confirmed, read August 24, 2026.) While the dermatological care is highly regarded, the front desk service and wait times are significant areas for improvement. (AI guess, from 105 reviews.) ### What people like - Effective skin treatment results ### What people do not like - Rude front desk staff - Long wait times past appointment - Poor communication regarding appointments ### Press No press story about Murphy found yet. ### Awards None named yet. ### Directories Directory listings not read yet. ## Recent updates from Murphy Murphy hasn't posted an update here yet. ## Questions people ask ### Finance options, anyone used them? No answer yet ### best dermatologist in New Windsor No answer yet ### are prices in New Windsor higher than everywhere else No answer yet ### the good stuff about Murphy, what is it? No answer yet ### bad experiences here, anyone? No answer yet ### Any medical supervision on site? No answer yet ### opening hours at Murphy in New Windsor, what are they these days? No answer yet ### parking at Murphy, where does everyone put the car? No answer yet ### Anything this place is known for doing well? No answer yet ### does this place ever have cancellations No answer yet ### Do they post anywhere? No answer yet ### Booking here, how does it work? No answer yet ### can I ask for numbing at Murphy without it being weird? No answer yet ### which one, Murphy or Vanguard? No answer yet ### is New Windsor expensive for this, or is it just here No answer yet ### people keep recommending Murphy, what for? No answer yet ### Saturdays at Murphy, are they open? No answer yet ## What AI gets wrong about Murphy We ask ChatGPT, Perplexity and Gemini about Murphy. These are the answers that disagree with the record. ChatGPT and Perplexity, read by Local AI Registry on Sep 2, 2026. Gemini, read by Local AI Registry on Aug 24, 2026. | Fact | What AI says | What the record says | | --- | --- | --- | | Address | Perplexity, read by Local AI Registry on Sep 2, 2026: 448 Temple Hill Rd | 819 Little Britain Rd #100, New Windsor, NY 12553, USA | | Phone | Perplexity, read by Local AI Registry on Sep 2, 2026: (845) 567-3434 | (845) 500-1985 | ## The AI Score: 58 of 100 The AI Score measures how likely AI engines are to recommend a business, and how accurately. New Windsor dermatologists run 38 to 58. Fair starts at 45, good at 65. Murphy scores 58, above the New Windsor average of 46. The same method scores every business on the registry. | Signal | Weight | Score | What it measures | Murphy | | --- | --- | --- | --- | --- | | Retrieval grounding | 26 | 75 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Good | | Off-property attestation | 20 | 41 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor | | AI visibility | 14 | 33 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Named in 1 of 3 answers that recommended anyone. | | Reviews & response | 12 | 92 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good | | Backlink & citation authority | 8 | 52 | Domain authority and editorial quality of the sources that attest to you. | Fair | | Google Business Profile | 8 | 84 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good | | Speed & mobile | 7 | 57 | Core Web Vitals at the 75th percentile, on a real phone. | Fair | | Content freshness & schema | 5 | 77 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Good | Full method: https://localairegistry.com/methodology ## How AI decides what to tell you about a dermatologist When you ask ChatGPT, Gemini or Google for a med spa, the AI does not visit each business. It reads what is already written about it: the business website, its Google Business Profile, review sites like Yelp and RealSelf, news stories, licensing boards and directories like this one. Then it repeats what those sources agree on. That is why AI gets small facts wrong. If Yelp says a place is open Mondays and the website says it is not, the AI has to pick one. The table above shows the answers that disagree with the record today. The more sources agree, and the more specific they are, the more confidently AI recommends a business. A review that says "the nurse did half a syringe in my lips and it looks natural" is far more useful to an AI than one that says "great place." ## How to choose a dermatologist in New York, with or without AI A few checks take ten minutes and matter more than any rating. This is general information, not medical advice. - Look up every injector. Doctors are listed by the New York medical board, and nurses and nurse practitioners by its nursing board. Both lookups are free. - Ask who does the injections, and check that person's license. - Ask for the price per unit of Botox and per syringe of filler, not per area. - Read reviews that name a provider and a treatment. Vague praise is easy to fake. - Check that the hours and phone number match on Google, Yelp and the website. Mismatches are how people end up at a locked door. - Ask whether they dissolve filler and when they would tell you not to add more. ## How to read the marks on this page - Confirmed (solid circle): from a known source. The business website, its Google Business Profile, review sites like Yelp, Healthgrades and RealSelf, a licensing board, or measured by Local AI Registry. - Visitor submitted (hollow circle): added or corrected by a person, with the date and how they know, like a phone call or a visit. - AI guess (hollow triangle): what AI engines are saying right now. Nobody has confirmed it. ## About the author Steve Lee is the founder and CEO of Local AI Registry and sets its editorial standards. He is a former Google executive in Search and a former Microsoft executive, with more than 20 years in digital: search, local discovery, and how people find businesses online. He is based in Irvine. - Expertise: search at Google and Microsoft, AI search, answer engine optimization, generative engine optimization, local SEO, structured data and entity mapping. - Industry: medical aesthetics, injectables, med spa operations and marketing. - Disclosure: Local AI Registry sells services to business owners, including Murphy if it claims this page. That does not change what this page says. Every fact carries its source. ## Entity map Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other. | Entity | Type | ID on this page | Same as | Relationship to Murphy | | --- | --- | --- | --- | --- | | Murphy Dermatology Group | MedicalBusiness | #business | http://murphyderm.com/ | Subject of this page | | New Windsor, New York | City | #city | Nothing found | City Murphy is in | | Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page | | Steve Lee | Person | #author | https://localairegistry.com/team | Author of this page | ## Topical map Where this page sits in the registry. It's one profile among the dermatologists in New Windsor, linked to the lists and towns around it. ### Lists - Best dermatologists in New Windsor: https://localairegistry.com/leaderboards/ny/new-windsor/dermatologist - Best businesses in New Windsor: https://localairegistry.com/leaderboards/ny/new-windsor ### Nearby - /new-york: https://localairegistry.com/leaderboards/ny/new-york - /poughkeepsie: https://localairegistry.com/leaderboards/ny/poughkeepsie - /middletown: https://localairegistry.com/leaderboards/ny/middletown - /flushing: https://localairegistry.com/leaderboards/ny/flushing - /kingston: https://localairegistry.com/leaderboards/ny/kingston - /huntington: https://localairegistry.com/leaderboards/ny/huntington ### Every list - Every leaderboard in New York: https://localairegistry.com/leaderboards/ny ## Frequently asked questions ### What is AI search optimization for local business? Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it. ### What is Local AI Registry? The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free. ### How does this page help a business get recommended by AI? Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next. ### Who writes the answers here? Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so. ### I own Murphy Dermatology Group. How do I fix something or rank higher? Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work. ## References ### Sources cited - [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJmxEw1aUt3YkRhB2vTAJLTHA (accessed Aug 24, 2026) - [2] murphyderm.com, https://www.murphyderm.com/articles/general/514669-moles-nevi (accessed Sep 19, 2026) - [3] murphyderm.com, https://www.murphyderm.com/services (accessed Sep 19, 2026) - [4] murphyderm.com, https://www.murphyderm.com/articles/general/514855-rosacea (accessed Sep 19, 2026) - [5] murphyderm.com, https://www.murphyderm.com/articles/general/515049-warts (accessed Sep 19, 2026) - [6] murphyderm.com, https://www.murphyderm.com/articles/general/514629-lumps-bumps-and-cysts (accessed Sep 19, 2026) - [7] AI engine output: ChatGPT and Perplexity, read by Local AI Registry on Sep 2, 2026; Gemini, read by Local AI Registry on Aug 24, 2026, https://localairegistry.com/methodology (accessed Sep 19, 2026)
Every file above is free to copy for your own business page. Keep the attribution links to Local AI Registry (https://localairegistry.com) in place: they tell AI engines where the method comes from, and they help us keep this free.
Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.
Copy the code, the facts or the reviews. Keep the reference links so readers can check the source. Businesses can post a line like this on their own site:
<p>Read what our neighbors say about us on <a href="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny">Local AI Registry</a>.</p>
Or a blog post: “Learn about our patients' experiences, verified by neighbors, on our Local AI Registry page.”
The whole page exactly as crawlers get it: head tags, one connected JSON-LD graph, and every section in semantic HTML.
<!doctype html>
<html lang="en-US">
<head>
<meta charset="utf-8">
<meta name="viewport" content="width=device-width, initial-scale=1">
<title>Murphy Dermatology Group | New Windsor, NY · reviews & AI Score · Local AI Registry</title>
<meta name="description" content="Murphy is a dermatologist in New Windsor, NY. It's rated 4.3 on Google from 105 reviews. Named by 1 of 3 AI assistants.">
<meta name="robots" content="index, follow">
<link rel="canonical" href="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny">
<link rel="alternate" type="text/markdown" href="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny.md">
<meta property="og:title" content="Murphy Dermatology Group · AI Score 58 of 100 · Fair">
<meta property="og:description" content="Murphy is a dermatologist in New Windsor, NY. It's rated 4.3 on Google from 105 reviews. Named by 1 of 3 AI assistants.">
<meta property="og:url" content="https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny">
<meta property="og:site_name" content="Local AI Registry">
<meta property="og:type" content="website">
<meta name="twitter:card" content="summary_large_image">
<meta name="geo.position" content="41.484973;-74.0714315">
<meta name="ICBM" content="41.484973, -74.0714315">
<meta name="geo.region" content="US-NY">
<meta name="geo.placename" content="New Windsor">
<script type="application/ld+json">{"@context":"https://schema.org","@graph":[{"@type":"WebPage","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#webpage","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny","name":"Murphy Dermatology Group, New Windsor: a dermatologist in New Windsor (2026 guide)","isPartOf":{"@id":"https://localairegistry.com/#website"},"about":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"},"mainEntity":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"},"breadcrumb":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#breadcrumb"},"hasPart":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#locals"},"primaryImageOfPage":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1"},"datePublished":"2026-08-24","dateModified":"2026-09-02","speakable":{"@type":"SpeakableSpecification","cssSelector":["#ai-in-short","#ai-key-facts"]}},{"@type":"Article","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#article","headline":"Murphy Dermatology Group, New Windsor: a dermatologist in New Windsor (2026 guide)","author":{"@id":"https://localairegistry.com/team#steve-lee"},"publisher":{"@id":"https://localairegistry.com/#organization"},"datePublished":"2026-08-24","dateModified":"2026-09-02","about":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"},"image":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1"},"isPartOf":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#webpage"},"mainEntityOfPage":{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#webpage"}},{"@type":"Person","@id":"https://localairegistry.com/team#steve-lee","name":"Steve Lee","jobTitle":"Founder and CEO","url":"https://localairegistry.com/team","worksFor":{"@id":"https://localairegistry.com/#organization"}},{"@type":"Organization","@id":"https://localairegistry.com/#organization","name":"Local AI Registry","alternateName":"LAIR","url":"https://localairegistry.com/","logo":"https://localairegistry.com/images/brand/logo-512.png"},{"@type":"MedicalClinic","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny","name":"Murphy Dermatology Group","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny","medicalSpecialty":"https://schema.org/Dermatology","description":"Murphy Dermatology Group, located at 819 Little Britain Rd in New Windsor, New York, is a well-regarded practice known for its attentive staff and knowledgeable providers. With a rating of 4.3 from over 100 reviews, patients often highlight the professionalism and caring nature of the team, particularly praising NP Jessica Hannoushe for her sensitivity to individual concerns. While the office is described as clean and welcoming, some visitors have noted that the reception area could benefit from a few updates. Overall, many recommend this practice for anyone seeking dermatological care in the area.","sameAs":["http://murphyderm.com/","https://facebook.com/murphyderm","https://www.google.com/maps/place/?q=place_id:ChIJmxEw1aUt3YkRhB2vTAJLTHA"],"image":[{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-2"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-3"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-4"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-5"}],"hasMap":"https://www.google.com/maps/place/?q=place_id:ChIJmxEw1aUt3YkRhB2vTAJLTHA","geo":{"@type":"GeoCoordinates","latitude":41.484973,"longitude":-74.0714315},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"reviewCount":105,"bestRating":5},"telephone":"(845) 500-1985","address":{"@type":"PostalAddress","streetAddress":"819 Little Britain Rd #100, New Windsor, NY 12553, USA","addressLocality":"New Windsor","addressRegion":"NY","postalCode":"12553","addressCountry":"US"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":"https://schema.org/Monday","opens":"09:00","closes":"17:00"},{"@type":"OpeningHoursSpecification","dayOfWeek":"https://schema.org/Tuesday","opens":"09:00","closes":"18:00"},{"@type":"OpeningHoursSpecification","dayOfWeek":"https://schema.org/Wednesday","opens":"08:00","closes":"18:00"},{"@type":"OpeningHoursSpecification","dayOfWeek":"https://schema.org/Thursday","opens":"09:00","closes":"17:00"},{"@type":"OpeningHoursSpecification","dayOfWeek":"https://schema.org/Friday","opens":"08:00","closes":"17:00"}],"areaServed":{"@type":"City","name":"New Windsor"},"availableService":[{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-acne-treatment"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-birthmark-treatment"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cyst-removal"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cysts"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-eczema-treatment"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-hair-infections"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-microneedling-with-prp"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-mole-removal"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-moles-nevi"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-psoriasis-treatment"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-rosacea-treatment"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-scars"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-skin-cancers"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wart-removal"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-warts"},{"@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wrinkle-treatment"}],"knowsAbout":["Acne treatment","Birthmark treatment","Cyst removal","Cysts","Eczema treatment","Hair infections","Microneedling with PRP","Mole removal","Moles nevi","Psoriasis treatment","Rosacea treatment","Scars","Skin cancers","Wart removal","Warts","Wrinkle treatment"]},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-acne-treatment","name":"Acne treatment"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-birthmark-treatment","name":"Birthmark treatment"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cyst-removal","name":"Cyst removal"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-cysts","name":"Cysts"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-eczema-treatment","name":"Eczema treatment"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-hair-infections","name":"Hair infections"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-microneedling-with-prp","name":"Microneedling with PRP"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-mole-removal","name":"Mole removal"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-moles-nevi","name":"Moles nevi"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-psoriasis-treatment","name":"Psoriasis treatment"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-rosacea-treatment","name":"Rosacea treatment"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-scars","name":"Scars"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-skin-cancers","name":"Skin cancers"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wart-removal","name":"Wart removal"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-warts","name":"Warts"},{"@type":"MedicalProcedure","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#service-wrinkle-treatment","name":"Wrinkle treatment"},{"@type":"ImageObject","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-1","contentUrl":"https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F0.jpg","caption":"Photo 1"},{"@type":"ImageObject","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-2","contentUrl":"https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F1.jpg","caption":"Photo 2"},{"@type":"ImageObject","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-3","contentUrl":"https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F2.jpg","caption":"Photo 3"},{"@type":"ImageObject","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-4","contentUrl":"https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F3.jpg","caption":"Photo 4"},{"@type":"ImageObject","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#photo-5","contentUrl":"https://localairegistry.com/api/photo?src=https%3A%2F%2Fseoaesthetic-assets.sfo3.cdn.digitaloceanspaces.com%2Fphotos%2Fcmt7pwahq00ckyeqsf0grmh9x%2F4.jpg","caption":"Photo 5"},{"@type":"ClaimReview","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#claim-1","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#ai-what-ai-gets-wrong","claimReviewed":"448 Temple Hill Rd","itemReviewed":{"@type":"Claim","author":{"@type":"Organization","name":"Perplexity"}},"author":{"@id":"https://localairegistry.com/#organization"},"datePublished":"2026-09-02","reviewRating":{"@type":"Rating","ratingValue":1,"bestRating":5,"worstRating":1,"alternateName":"False"},"reviewBody":"The record says: 819 Little Britain Rd #100, New Windsor, NY 12553, USA"},{"@type":"ClaimReview","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#claim-2","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#ai-what-ai-gets-wrong","claimReviewed":"(845) 567-3434","itemReviewed":{"@type":"Claim","author":{"@type":"Organization","name":"Perplexity"}},"author":{"@id":"https://localairegistry.com/#organization"},"datePublished":"2026-09-02","reviewRating":{"@type":"Rating","ratingValue":1,"bestRating":5,"worstRating":1,"alternateName":"False"},"reviewBody":"The record says: (845) 500-1985"},{"@type":"FAQPage","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#faq","mainEntity":[{"@type":"Question","name":"What is AI search optimization for local business?","acceptedAnswer":{"@type":"Answer","text":"Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it."}},{"@type":"Question","name":"What is Local AI Registry?","acceptedAnswer":{"@type":"Answer","text":"The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free."}},{"@type":"Question","name":"How does this page help a business get recommended by AI?","acceptedAnswer":{"@type":"Answer","text":"Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next."}},{"@type":"Question","name":"Who writes the answers here?","acceptedAnswer":{"@type":"Answer","text":"Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so."}},{"@type":"Question","name":"I own Murphy Dermatology Group. How do I fix something or rank higher?","acceptedAnswer":{"@type":"Answer","text":"Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work."}}]},{"@type":"ItemList","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#locals","name":"Questions people ask","numberOfItems":17,"itemListElement":[{"@type":"ListItem","position":1,"name":"Finance options, anyone used them?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/does-murphy-dermatology-group-do-payment-plans"},{"@type":"ListItem","position":2,"name":"best dermatologist in New Windsor","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/best-dermatologist-in-new-windsor"},{"@type":"ListItem","position":3,"name":"are prices in New Windsor higher than everywhere else","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-does-a-dermatologist-actually-cost-in-new-windsor"},{"@type":"ListItem","position":4,"name":"the good stuff about Murphy, what is it?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-do-people-actually-like-about-murphy-dermatology-group"},{"@type":"ListItem","position":5,"name":"bad experiences here, anyone?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/the-reviews-look-glowing-what-are-the-real-complaints"},{"@type":"ListItem","position":6,"name":"Any medical supervision on site?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-murphy-dermatology-group-run-by-medical-staff-or-by-technicians"},{"@type":"ListItem","position":7,"name":"opening hours at Murphy in New Windsor, what are they these days?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-are-the-operating-hours-of-murphy-dermatology-group"},{"@type":"ListItem","position":8,"name":"parking at Murphy, where does everyone put the car?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-there-parking-available-at-murphy-dermatology-group"},{"@type":"ListItem","position":9,"name":"Anything this place is known for doing well?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-special-features-does-murphy-dermatology-group-offer"},{"@type":"ListItem","position":10,"name":"does this place ever have cancellations","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/does-murphy-dermatology-group-ever-have-last-minute-openings"},{"@type":"ListItem","position":11,"name":"Do they post anywhere?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-has-murphy-dermatology-group-been-posting-lately"},{"@type":"ListItem","position":12,"name":"Booking here, how does it work?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/does-murphy-dermatology-group-accept-reservations"},{"@type":"ListItem","position":13,"name":"can I ask for numbing at Murphy without it being weird?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/can-i-ask-for-numbing-at-murphy-dermatology-group-without-it-being-weird"},{"@type":"ListItem","position":14,"name":"which one, Murphy or Vanguard?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/murphy-dermatology-group-or-vanguard-dermatology-for-dermatologist"},{"@type":"ListItem","position":15,"name":"is New Windsor expensive for this, or is it just here","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-there-anywhere-cheaper-than-murphy-dermatology-group-in-new-windsor"},{"@type":"ListItem","position":16,"name":"people keep recommending Murphy, what for?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/what-is-murphy-dermatology-group-known-for"},{"@type":"ListItem","position":17,"name":"Saturdays at Murphy, are they open?","url":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny/q/is-murphy-dermatology-group-open-on-saturdays"}]},{"@type":"BreadcrumbList","@id":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"New Windsor, NY","item":"https://localairegistry.com/leaderboards/ny/new-windsor"},{"@type":"ListItem","position":2,"name":"Dermatologists","item":"https://localairegistry.com/leaderboards/ny/new-windsor/dermatologist"},{"@type":"ListItem","position":3,"name":"Murphy Dermatology Group","item":"https://localairegistry.com/biz/ny/new-windsor/murphy-dermatology-group-new-windsor-ny"}]}]}</script>
</head>
<body>
<main>
<article>
<header>
<p>Local AI Registry · Dermatologists in New Windsor, NY · Editorial</p>
<h2>Murphy Dermatology Group, New Windsor: a dermatologist in New Windsor (2026 guide)</h2>
<p>By Steve Lee, founder and CEO of Local AI Registry. Former Google Search executive and former Microsoft executive, with 20+ years in digital.</p>
<p>Fact-checked against 7 sources · Published August 24, 2026 · Updated September 2, 2026 · Machine-readable version below</p>
<p>Owner review: not yet. Murphy Dermatology Group has not checked this page.</p>
</header>
<section id="ai-in-short">
<h3>In short</h3>
<p>Murphy Dermatology Group is a dermatologist in New Windsor, NY. Its AI Score is 58 of 100, which is fair.</p>
<p>Every fact on this page carries one of three marks: Confirmed (from their website, Google Business Profile, review sites, licensing boards, or measured by Local AI Registry), Visitor submitted (added by a person, with a date and how they know), or AI guess (what AI engines like ChatGPT, Perplexity and Gemini are saying, not confirmed by anyone). Every mark points to a reference at the end of this page.</p>
</section>
<section id="ai-key-facts">
<h3>Key facts</h3>
<table>
<thead><tr><th scope="col">Fact</th><th scope="col">Value</th></tr></thead>
<tbody>
<tr><td>Type</td><td>Dermatologist</td></tr>
<tr><td>Address</td><td>819 Little Britain Rd #100, New Windsor, NY 12553, USA</td></tr>
<tr><td>Hours</td><td>Mon 9 AM to 5 PM · Tue 9 AM to 6 PM · Wed 8 AM to 6 PM · Thu 9 AM to 5 PM · Fri 8 AM to 5 PM · Closed Sat to Sun</td></tr>
<tr><td>Phone</td><td>(845) 500-1985</td></tr>
<tr><td>Medical director</td><td>Nothing found</td></tr>
<tr><td>Rating</td><td>4.3 across 105 reviews on Google</td></tr>
<tr><td>Known for</td><td>Nothing found</td></tr>
<tr><td>Prices</td><td>Nothing found</td></tr>
<tr><td>Quietest time</td><td>Nothing found</td></tr>
<tr><td>Parking</td><td>Nothing found</td></tr>
<tr><td>Last verified</td><td>September 19, 2026, 9:24 AM</td></tr>
</tbody>
</table>
</section>
<section id="ai-all-the-details">
<h3>All the details</h3>
<p>Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.</p>
<table>
<thead><tr><th scope="col">Group</th><th scope="col">Fact</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
<tr><td>Location info</td><td>Address</td><td>819 Little Britain Rd #100, New Windsor, NY 12553, USA</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Location info</td><td>Description</td><td>Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases WE ARE NOW OFFERING MICRONEEDLING WITH PRP CALL US TO SCHEDULE 845-500-1985</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Location info</td><td>Hours</td><td>Mon 9:00 AM to 5:00 PM · Tue 9:00 AM to 6:00 PM · Wed 8:00 AM to 6:00 PM · Thu 9:00 AM to 5:00 PM · Fri 8:00 AM to 5:00 PM · Sat to Sun Closed</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Location info</td><td>Name</td><td>Murphy Dermatology Group</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Location info</td><td>Phone</td><td>(845) 500-1985</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Monday</td><td>9:00 AM to 5:00 PM</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Tuesday</td><td>9:00 AM to 6:00 PM</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Wednesday</td><td>8:00 AM to 6:00 PM</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Thursday</td><td>9:00 AM to 5:00 PM</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Friday</td><td>8:00 AM to 5:00 PM</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Saturday</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Hours</td><td>Sunday</td><td>Closed</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Acne treatment</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Birthmark treatment</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Cyst removal</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Cysts</td><td>Confirmed</td><td>Business website, checked Sep 19, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Eczema treatment</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Hair infections</td><td>Confirmed</td><td>Business website, checked Sep 19, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Microneedling with PRP</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Mole removal</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Moles nevi</td><td>Confirmed</td><td>Business website, checked Sep 19, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Psoriasis treatment</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Rosacea treatment</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Scars</td><td>Confirmed</td><td>Business website, checked Sep 19, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Skin cancers</td><td>Confirmed</td><td>Business website, checked Sep 19, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Wart removal</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Services</td><td>Service</td><td>Warts</td><td>Confirmed</td><td>Business website, checked Sep 19, 2026</td></tr>
<tr><td>Services</td><td>Service</td><td>Wrinkle treatment</td><td>AI guess</td><td>Nothing found</td></tr>
<tr><td>Links</td><td>Facebook</td><td>https://facebook.com/murphyderm</td><td>AI guess</td><td>Our record</td></tr>
<tr><td>Links</td><td>Website</td><td>http://murphyderm.com/</td><td>Confirmed</td><td>Google Business Profile, checked Aug 24, 2026</td></tr>
</tbody>
</table>
</section>
<section id="ai-services-and-prices">
<h3>Services and prices</h3>
<p>These are the 6 services Murphy offers, with the price where we have one and where it came from.</p>
<table>
<thead><tr><th scope="col">Service</th><th scope="col">Price</th><th scope="col">Price mark</th><th scope="col">Price evidence</th><th scope="col">Service mark</th></tr></thead>
<tbody>
<tr><td>Scars</td><td></td><td></td><td></td><td>Confirmed</td></tr>
<tr><td>Moles nevi</td><td></td><td></td><td></td><td>Confirmed</td></tr>
<tr><td>Warts</td><td></td><td></td><td></td><td>Confirmed</td></tr>
<tr><td>Skin cancers</td><td></td><td></td><td></td><td>Confirmed</td></tr>
<tr><td>Cysts</td><td></td><td></td><td></td><td>Confirmed</td></tr>
<tr><td>Hair infections</td><td></td><td></td><td></td><td>Confirmed</td></tr>
</tbody>
</table>
<h4>Known for</h4>
<p>Reviews not read yet, back on Scan Day.</p>
</section>
<section id="ai-the-team">
<h3>The team</h3>
<p>Nothing found</p>
</section>
<section id="ai-visiting-murphy">
<h3>Visiting Murphy</h3>
<p>Address: 819 Little Britain Rd #100, New Windsor, NY 12553, USA. Phone: (845) 500-1985. Hours: Mon 9 AM to 5 PM · Tue 9 AM to 6 PM · Wed 8 AM to 6 PM · Thu 9 AM to 5 PM · Fri 8 AM to 5 PM · Closed Sat to Sun. (Confirmed, Google Business Profile, checked August 24, 2026 at 4:57 PM.)</p>
<h4>Location info from Google Business Profile</h4>
<p>Business description, written by Murphy on its Google Business Profile: "Murphy Dermatology is offering medical, surgical, and cosmetic dermatology. We specialize in skin, hair, and nail diseases
WE ARE NOW OFFERING MICRONEEDLING WITH PRP
CALL US TO SCHEDULE 845-500-1985"</p>
<h4>When to go</h4>
<p>Busy times not read yet, back on Scan Day.</p>
<h4>Parking and getting in</h4>
<p>Nothing found</p>
<h4>Nearby</h4>
<table>
<thead><tr><th scope="col">Place</th><th scope="col">Type</th><th scope="col">Distance</th></tr></thead>
<tbody>
<tr><td>Matson's Deli & Cafe</td><td>Deli</td><td>5 min walk</td></tr>
<tr><td>Primo's Pizza</td><td>Pizza restaurant</td><td>6 min walk</td></tr>
<tr><td>Nicks Hot Dogs</td><td>Hot dog restaurant</td><td>7 min walk</td></tr>
</tbody>
</table>
</section>
<section id="ai-reputation">
<h3>Reputation</h3>
<p>4.3 average across 105 reviews: Google 25. (Confirmed, read August 24, 2026.)</p>
<p>While the dermatological care is highly regarded, the front desk service and wait times are significant areas for improvement. (AI guess, from 105 reviews.)</p>
<h4>What people like</h4>
<ul>
<li>Effective skin treatment results</li>
</ul>
<h4>What people do not like</h4>
<ul>
<li>Rude front desk staff</li>
<li>Long wait times past appointment</li>
<li>Poor communication regarding appointments</li>
</ul>
<h4>Press</h4>
<p>No press story about Murphy found yet.</p>
<h4>Awards</h4>
<p>None named yet.</p>
<h4>Directories</h4>
<p>Directory listings not read yet.</p>
</section>
<section id="ai-recent-updates-from-murphy">
<h3>Recent updates from Murphy</h3>
<p>Murphy hasn't posted an update here yet.</p>
</section>
<section id="ai-questions-people-ask">
<h3>Questions people ask</h3>
<h4>Finance options, anyone used them?</h4>
<p>No answer yet</p>
<h4>best dermatologist in New Windsor</h4>
<p>No answer yet</p>
<h4>are prices in New Windsor higher than everywhere else</h4>
<p>No answer yet</p>
<h4>the good stuff about Murphy, what is it?</h4>
<p>No answer yet</p>
<h4>bad experiences here, anyone?</h4>
<p>No answer yet</p>
<h4>Any medical supervision on site?</h4>
<p>No answer yet</p>
<h4>opening hours at Murphy in New Windsor, what are they these days?</h4>
<p>No answer yet</p>
<h4>parking at Murphy, where does everyone put the car?</h4>
<p>No answer yet</p>
<h4>Anything this place is known for doing well?</h4>
<p>No answer yet</p>
<h4>does this place ever have cancellations</h4>
<p>No answer yet</p>
<h4>Do they post anywhere?</h4>
<p>No answer yet</p>
<h4>Booking here, how does it work?</h4>
<p>No answer yet</p>
<h4>can I ask for numbing at Murphy without it being weird?</h4>
<p>No answer yet</p>
<h4>which one, Murphy or Vanguard?</h4>
<p>No answer yet</p>
<h4>is New Windsor expensive for this, or is it just here</h4>
<p>No answer yet</p>
<h4>people keep recommending Murphy, what for?</h4>
<p>No answer yet</p>
<h4>Saturdays at Murphy, are they open?</h4>
<p>No answer yet</p>
</section>
<section id="ai-what-ai-gets-wrong">
<h3>What AI gets wrong about Murphy</h3>
<p>We ask ChatGPT, Perplexity and Gemini about Murphy. These are the answers that disagree with the record.</p>
<p>ChatGPT and Perplexity, read by Local AI Registry on Sep 2, 2026. Gemini, read by Local AI Registry on Aug 24, 2026.</p>
<table>
<thead><tr><th scope="col">Fact</th><th scope="col">What AI says</th><th scope="col">What the record says</th></tr></thead>
<tbody>
<tr><td>Address</td><td>Perplexity, read by Local AI Registry on Sep 2, 2026: 448 Temple Hill Rd</td><td>819 Little Britain Rd #100, New Windsor, NY 12553, USA</td></tr>
<tr><td>Phone</td><td>Perplexity, read by Local AI Registry on Sep 2, 2026: (845) 567-3434</td><td>(845) 500-1985</td></tr>
</tbody>
</table>
</section>
<section id="ai-score">
<h3>The AI Score: 58 of 100</h3>
<p>The AI Score measures how likely AI engines are to recommend a business, and how accurately. New Windsor dermatologists run 38 to 58. Fair starts at 45, good at 65. Murphy scores 58, above the New Windsor average of 46. The same method scores every business on the registry.</p>
<table>
<thead><tr><th scope="col">Signal</th><th scope="col">Weight</th><th scope="col">Score</th><th scope="col">What it measures</th><th scope="col">Murphy</th></tr></thead>
<tbody>
<tr><td>Retrieval grounding</td><td>26</td><td>75</td><td>Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.</td><td>Good</td></tr>
<tr><td>Off-property attestation</td><td>20</td><td>41</td><td>Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.</td><td>Poor</td></tr>
<tr><td>AI visibility</td><td>14</td><td>33</td><td>Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.</td><td>Named in 1 of 3 answers that recommended anyone.</td></tr>
<tr><td>Reviews & response</td><td>12</td><td>92</td><td>The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.</td><td>Good</td></tr>
<tr><td>Backlink & citation authority</td><td>8</td><td>52</td><td>Domain authority and editorial quality of the sources that attest to you.</td><td>Fair</td></tr>
<tr><td>Google Business Profile</td><td>8</td><td>84</td><td>Required and recommended fields; update cadence. The listing AI pulls from first.</td><td>Good</td></tr>
<tr><td>Speed & mobile</td><td>7</td><td>57</td><td>Core Web Vitals at the 75th percentile, on a real phone.</td><td>Fair</td></tr>
<tr><td>Content freshness & schema</td><td>5</td><td>77</td><td>Crawl recency, intent alignment, valid JSON-LD, canonicals.</td><td>Good</td></tr>
</tbody>
</table>
<p>Full method: https://localairegistry.com/methodology</p>
</section>
<section id="ai-how-ai-decides-what-to-tell-you-about-a-dermatologist">
<h3>How AI decides what to tell you about a dermatologist</h3>
<p>When you ask ChatGPT, Gemini or Google for a med spa, the AI does not visit each business. It reads what is already written about it: the business website, its Google Business Profile, review sites like Yelp and RealSelf, news stories, licensing boards and directories like this one. Then it repeats what those sources agree on.</p>
<p>That is why AI gets small facts wrong. If Yelp says a place is open Mondays and the website says it is not, the AI has to pick one. The table above shows the answers that disagree with the record today.</p>
<p>The more sources agree, and the more specific they are, the more confidently AI recommends a business. A review that says "the nurse did half a syringe in my lips and it looks natural" is far more useful to an AI than one that says "great place."</p>
</section>
<section id="ai-how-to-choose-a-dermatologist-in-new-york-with-or-without-ai">
<h3>How to choose a dermatologist in New York, with or without AI</h3>
<p>A few checks take ten minutes and matter more than any rating. This is general information, not medical advice.</p>
<ul>
<li>Look up every injector. Doctors are listed by the New York medical board, and nurses and nurse practitioners by its nursing board. Both lookups are free.</li>
<li>Ask who does the injections, and check that person's license.</li>
<li>Ask for the price per unit of Botox and per syringe of filler, not per area.</li>
<li>Read reviews that name a provider and a treatment. Vague praise is easy to fake.</li>
<li>Check that the hours and phone number match on Google, Yelp and the website. Mismatches are how people end up at a locked door.</li>
<li>Ask whether they dissolve filler and when they would tell you not to add more.</li>
</ul>
</section>
<section id="ai-how-to-read-the-marks-on-this-page">
<h3>How to read the marks on this page</h3>
<ul>
<li>Confirmed (solid circle): from a known source. The business website, its Google Business Profile, review sites like Yelp, Healthgrades and RealSelf, a licensing board, or measured by Local AI Registry.</li>
<li>Visitor submitted (hollow circle): added or corrected by a person, with the date and how they know, like a phone call or a visit.</li>
<li>AI guess (hollow triangle): what AI engines are saying right now. Nobody has confirmed it.</li>
</ul>
</section>
<section id="ai-about-the-author">
<h3>About the author</h3>
<p>Steve Lee is the founder and CEO of Local AI Registry and sets its editorial standards. He is a former Google executive in Search and a former Microsoft executive, with more than 20 years in digital: search, local discovery, and how people find businesses online. He is based in Irvine.</p>
<ul>
<li>Expertise: search at Google and Microsoft, AI search, answer engine optimization, generative engine optimization, local SEO, structured data and entity mapping.</li>
<li>Industry: medical aesthetics, injectables, med spa operations and marketing.</li>
<li>Disclosure: Local AI Registry sells services to business owners, including Murphy if it claims this page. That does not change what this page says. Every fact carries its source.</li>
</ul>
</section>
<section id="ai-entity-map">
<h3>Entity map</h3>
<p>Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.</p>
<table>
<thead><tr><th scope="col">Entity</th><th scope="col">Type</th><th scope="col">ID on this page</th><th scope="col">Same as</th><th scope="col">Relationship to Murphy</th></tr></thead>
<tbody>
<tr><td>Murphy Dermatology Group</td><td>MedicalBusiness</td><td>#business</td><td>http://murphyderm.com/</td><td>Subject of this page</td></tr>
<tr><td>New Windsor, New York</td><td>City</td><td>#city</td><td>Nothing found</td><td>City Murphy is in</td></tr>
<tr><td>Local AI Registry</td><td>Organization</td><td>#publisher</td><td>https://localairegistry.com</td><td>Publisher of this page</td></tr>
<tr><td>Steve Lee</td><td>Person</td><td>#author</td><td>https://localairegistry.com/team</td><td>Author of this page</td></tr>
</tbody>
</table>
</section>
<section id="ai-topical-map">
<h3>Topical map</h3>
<p>Where this page sits in the registry. It's one profile among the dermatologists in New Windsor, linked to the lists and towns around it.</p>
<h4>Lists</h4>
<ul>
<li>Best dermatologists in New Windsor: https://localairegistry.com/leaderboards/ny/new-windsor/dermatologist</li>
<li>Best businesses in New Windsor: https://localairegistry.com/leaderboards/ny/new-windsor</li>
</ul>
<h4>Nearby</h4>
<ul>
<li>/new-york: https://localairegistry.com/leaderboards/ny/new-york</li>
<li>/poughkeepsie: https://localairegistry.com/leaderboards/ny/poughkeepsie</li>
<li>/middletown: https://localairegistry.com/leaderboards/ny/middletown</li>
<li>/flushing: https://localairegistry.com/leaderboards/ny/flushing</li>
<li>/kingston: https://localairegistry.com/leaderboards/ny/kingston</li>
<li>/huntington: https://localairegistry.com/leaderboards/ny/huntington</li>
</ul>
<h4>Every list</h4>
<ul>
<li>Every leaderboard in New York: https://localairegistry.com/leaderboards/ny</li>
</ul>
</section>
<section id="ai-frequently-asked-questions">
<h3>Frequently asked questions</h3>
<h4>What is AI search optimization for local business?</h4>
<p>Getting a business named when a neighbor asks ChatGPT, Gemini, or Perplexity for a recommendation. Some call it AI SEO, some call it generative engine optimization. Traditional SEO fights for ten blue links; this fights for the one answer an assistant says out loud. The AI Score on this page measures the eight signals that drive it.</p>
<h4>What is Local AI Registry?</h4>
<p>The public record of how AI sees local business. We score every business we list by one published method, we keep the questions people ask about it in one place, and we never sell rank. Looking up any business here is free.</p>
<h4>How does this page help a business get recommended by AI?</h4>
<p>Assistants read public pages before they answer. This one states what the business does, what people ask about it, and what the Record answers, in one place a machine can read. Correcting what is wrong here changes what an assistant repeats next.</p>
<h4>Who writes the answers here?</h4>
<p>Registry AI writes the first answer under every question, from the Record and the public sources named beneath it. Neighbors write the rest under pseudonyms. A registered owner can reply as the business, and their reply says so.</p>
<h4>I own Murphy Dermatology Group. How do I fix something or rank higher?</h4>
<p>Register the page. It is free, it takes about five minutes, and it lets you correct the Record and reply as the business. Nothing on this page is for sale, so the only thing that moves the score is the work.</p>
</section>
<section id="ai-references">
<h3>References</h3>
<h4>Sources cited</h4>
<ul>
<li>[1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJmxEw1aUt3YkRhB2vTAJLTHA (accessed Aug 24, 2026)</li>
<li>[2] murphyderm.com, https://www.murphyderm.com/articles/general/514669-moles-nevi (accessed Sep 19, 2026)</li>
<li>[3] murphyderm.com, https://www.murphyderm.com/services (accessed Sep 19, 2026)</li>
<li>[4] murphyderm.com, https://www.murphyderm.com/articles/general/514855-rosacea (accessed Sep 19, 2026)</li>
<li>[5] murphyderm.com, https://www.murphyderm.com/articles/general/515049-warts (accessed Sep 19, 2026)</li>
<li>[6] murphyderm.com, https://www.murphyderm.com/articles/general/514629-lumps-bumps-and-cysts (accessed Sep 19, 2026)</li>
<li>[7] AI engine output: ChatGPT and Perplexity, read by Local AI Registry on Sep 2, 2026; Gemini, read by Local AI Registry on Aug 24, 2026, https://localairegistry.com/methodology (accessed Sep 19, 2026)</li>
</ul>
</section>
</article>
</main>
</body>
</html>This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.