how much is a first visit around here
Question · by weekend_only_on_bridgepointe · Member since Sep 2026 · 1 post · 7w7 weeks ago
Marshalls
UnclaimedDepartment store in San Mateo, CA
4.2 · 676 reviewsOpen today until 9:30 PMOpen until 9:30
Retail chain offering brand-name clothing, accessories, shoes & housewares.
Eligible to offer 20% cashback to customers who shop here.OrbitBack
Add your name so AI can say who owns the business
Unclaimed · Replies to reviews · Add the year you opened so AI can say how long you've been open
ConfirmedVisitor submittedAI guess
Updated Sep 14, 2026Last activity 1 month ago, a question from weekend_only_on_bridgepointe.
Locals
6 asked · 0 answered by Marshalls
walking in for a first visit, what happens
Question · by no_rush_on_bridgepointe · Member since Sep 2026 · 1 post · 7w7 weeks ago
Any membership pricing at Marshalls?
Question · by birthday_regular_downtown · Member since Jul 2026 · 95 posts · 7w7 weeks ago
budget options in San Mateo, what is decent
Question · by bridgepointe_owl · Member since Sep 2026 · 1 post · 8w8 weeks ago
address for the shop, anyone have it?
Question · by march_bride_downtown · Member since Jul 2026 · 69 posts · 7w7 weeks ago
What do shoppers most often mention buying at the shop?
Question · by winter_runner_east · Member since Jul 2026 · 78 posts · 8w8 weeks ago
Services
What Marshalls offers, what it costs, and what people come for.
Photos
Add media AI can read
No code detected[Photo 1]
No code detected[Photo 2]
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No code detected[Photo 4]Team
Who you'll see, and whether their licenses check out.Visit
When it's quiet, where to park, and what's nearby.
When to visit
Quiet right nowMonday or Thursday, before noon.
Busiest Saturday and Sunday from 1 to 8 PM.
Busy times
Foot traffic by day and hour. Darker is busier.SunMonTueWedThuFriSat
9 AM
10 AM
11 AM
12 PM
1 PM
2 PM
3 PM
4 PM
5 PM
6 PM
7 PM
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9 PM
BusyEmpty
Best place to park
Add your parking so AI can tell people where to parkGetting in
Add how to find your door so AI can walk people inAddress2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA
Phone(650) 573-9770
Websitemarshalls.com
Sun to Sat9:30 AM to 9:30 PM
Around San Mateo
Starbucks Coffee Company is a 2 minute walk for coffee. Atlas Bakery & More is a 3 minute walk for a cafe.
- 1Armadillo Willy's BBQBarbecue restaurant · a 2 minute walk
- 2Pizza Hut ExpressPizza restaurant · a 2 minute walk
- 3Lazy Dog Restaurant & BarAmerican restaurant · a 2 minute walk
- 4Starbucks Coffee CompanyCoffee shop · a 2 minute walk
- 5BJ's Restaurant & BrewhouseRestaurant · a 3 minute walk
- 6California Fish GrillSeafood restaurant · a 3 minute walk
Nearby places from Google Maps, read Sep 20, 2026.
All the details
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
Listing
NameMarshalls
Primary categoryDepartment Store
Other categoryAdd this so AI can answer it
Opening dateAdd this so AI can answer it
Contact
Phone(650) 573-9770
Websitemarshalls.com
Menu linkAdd this so AI can answer it
Booking linkAdd this so AI can answer it
MessagingAdd this so AI can answer it
Location
Address2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA
Plus codeAdd this so AI can answer it
Located inAdd this so AI can answer it
Service areaAdd this so AI can answer it
Hours
Monday9:30 AM to 9:30 PM
Tuesday9:30 AM to 9:30 PM
Wednesday9:30 AM to 9:30 PM
Thursday9:30 AM to 9:30 PM
Friday9:30 AM to 9:30 PM
Saturday9:30 AM to 9:30 PM
Sunday9:30 AM to 9:30 PM
Special hoursAdd this so AI can answer it
Holiday hoursAdd this so AI can answer it
Accessibility
Wheelchair-accessible entranceAdd this so AI can answer it
Wheelchair-accessible parkingAdd this so AI can answer it
Wheelchair-accessible restroomAdd this so AI can answer it
Wheelchair-accessible seatingAdd this so AI can answer it
Assistive hearing loopAdd this so AI can answer it
Payments
MastercardAdd this so AI can answer it
American ExpressAdd this so AI can answer it
DiscoverAdd this so AI can answer it
Debit cardsAdd this so AI can answer it
Apple PayAdd this so AI can answer it
Google PayAdd this so AI can answer it
FinancingAdd this so AI can answer it
HSA or FSA cardsAdd this so AI can answer it
Service options
Appointment requiredAdd this so AI can answer it
Walk-insAdd this so AI can answer it
Onsite servicesAdd this so AI can answer it
Online appointmentsAdd this so AI can answer it
Online estimatesAdd this so AI can answer it
Amenities
RestroomAdd this so AI can answer it
ParkingAdd this so AI can answer it
Gender-neutral restroomAdd this so AI can answer it
Language assistanceAdd this so AI can answer it
The business
Legal business nameAdd this so AI can answer it
FoundedAdd this so AI can answer it
Ownership typeAdd this so AI can answer it
LocationsAdd this so AI can answer it
Parent companyAdd this so AI can answer it
Previous namesAdd this so AI can answer it
TaglineAdd this so AI can answer it
Team
Total staffAdd this so AI can answer it
Full-time staffAdd this so AI can answer it
Front deskAdd this so AI can answer it
Language spokenAdd this so AI can answer it
Licenses and credentials
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City business licenseAdd this so AI can answer it
Liability insuranceAdd this so AI can answer it
License lookup linkAdd this so AI can answer it
Prices
Price rangeAdd this so AI can answer it
ConsultationAdd this so AI can answer it
Deposit to bookAdd this so AI can answer it
Package pricingAdd this so AI can answer it
Membership planAdd this so AI can answer it
First-visit offerAdd this so AI can answer it
Booking and policies
Online booking linkAdd this so AI can answer it
Book by phoneAdd this so AI can answer it
CancellationAdd this so AI can answer it
Late cancel or no-show feeAdd this so AI can answer it
Late arrivalAdd this so AI can answer it
Minimum ageAdd this so AI can answer it
RefundsAdd this so AI can answer it
Children in the waiting roomAdd this so AI can answer it
Offers and programs
Gift cardsAdd this so AI can answer it
Loyalty programAdd this so AI can answer it
Referral programAdd this so AI can answer it
Financing partnerAdd this so AI can answer it
Military or teacher discountAdd this so AI can answer it
Customers
Customers served a yearAdd this so AI can answer it
Repeat customer rateAdd this so AI can answer it
Average spend per visitAdd this so AI can answer it
Most popular first visitAdd this so AI can answer it
Customer satisfaction scoreAdd this so AI can answer it
Busiest monthAdd this so AI can answer it
Community and charity
CharityAdd this so AI can answer it
Donated last yearAdd this so AI can answer it
Volunteer hours a yearAdd this so AI can answer it
Local sponsorshipAdd this so AI can answer it
Free or reduced-cost servicesAdd this so AI can answer it
Recognition and memberships
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Chamber of commerceAdd this so AI can answer it
BBB profileAdd this so AI can answer it
Press linkAdd this so AI can answer it
Speaking or teachingAdd this so AI can answer it
Brands and products
Links
Websitemarshalls.com
InstagramAdd this so AI can answer it
FacebookAdd this so AI can answer it
YouTubeAdd this so AI can answer it
LinkedInAdd this so AI can answer it
Google reviewsAdd this so AI can answer it
Privacy policyAdd this so AI can answer it
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Newsletter signupAdd this so AI can answer it
Story and values
MissionAdd this so AI can answer it
Founder storyAdd this so AI can answer it
What makes it differentAdd this so AI can answer it
Eco practiceAdd this so AI can answer it
Local supplierAdd this so AI can answer it
Growth
New service this yearAdd this so AI can answer it
Open jobAdd this so AI can answer it
New location plannedAdd this so AI can answer it
Year-over-year growthAdd this so AI can answer it
Today9:30 AM to 9:30 PM
Phone(650) 573-9770
Busy times
9a
12p
3p
6p
9p
Usually quiet now. Busiest Sat and Sun, 1 to 8 PM.
Reputation
What reviews, press and directories say about Marshalls.
Reviews
Add reviews AI can read4.2from 676 reviews on Google
Marshalls offers a variety of merchandise but struggles with customer service and safety concerns, impacting the overall shopping experience. Customers report a mixed experience at Marshalls in San Mateo, with some praising the store's organization and variety of merchandise, while others express frustration over aggressive behavior from fellow shoppers and poor customer service. Issues with returns and unhelpful staff contribute to a feeling of discomfort for some visitors.
- 572%
- 420%
- 30%
- 20%
- 18%
Would go back92%92% of reviews give the visit 4 or 5 stars.Positive 92%, 4 or 5 stars · Neutral 0%, 3 stars · Negative 8%, 1 or 2 stars
The good
- Better organized than Ross next door
- Great variety of finds
- Fantastic deals on clothes and home decor
The bad
- Aggressive behavior from other customers
- Rude customer service and management
- Difficulties with returns and refunds
Press and awards
Add press AI can readDirectories
Add to directories AI readsUpdates
Post an updateHow AI sees Marshalls
The AI Score is out of 100, read from 8 signals across search and AI.
33out of 100
35 San Mateo avg
What the score is made of
Signal and how much it countsMarshalls
- Retrieval grounding 26%Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.0
- Off-property attestation 20%Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.40
- AI visibility 14%Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.42
- Reviews & response 12%The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.77
- Backlink & citation authority 8%Domain authority and editorial quality of the sources that attest to you.68
- Google Business Profile 8%Required and recommended fields; update cadence. The listing AI pulls from first.90
- Speed & mobile 7%Core Web Vitals at the 75th percentile, on a real phone.81
- Content freshness & schema 5%Crawl recency, intent alignment, valid JSON-LD, canonicals.38
Every business is scored the same way, and nobody can pay for a better score.
See exactly what AI says about you, and how to get picked
Marshalls, as AI sees it. Blue signals help Marshalls, and red ones hold it back.
- The questions people ask Gemini and ChatGPT about department stores in San Mateo, and who they name instead of you
- What AI gets wrong about you, next to what’s true
- What to change first so AI names you
Claiming your page is free.
What AI reads
The page ChatGPT, Gemini, Perplexity and Google read about Marshalls. The code version is exactly what their crawlers get.
Local AI Registry · Department stores in San Mateo, CA · Editorial
Marshalls, San Mateo CA: Reviews
By Steve Lee, founder and CEO of Local AI Registry. Updated September 14, 2026.
Published September 14, 2026 · Updated September 14, 2026 · Machine-readable version below
In short
Marshalls is a department store in San Mateo, CA. Its AI Score is 33 of 100, which is poor.
What each mark on this page means: https://localairegistry.com/methodology#marks
Key facts
| Fact | Value |
|---|---|
| Type | Department store |
| Address | 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA |
| Hours | Mon to Sun 9:30 AM to 9:30 PM |
| Phone | (650) 573-9770 |
| Rating | 4.2 across 676 reviews on Google |
| Quietest time | Monday |
| Updated | September 14, 2026 |
All the details
Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.
| Group | Fact | Value | Mark | Evidence |
|---|---|---|---|---|
| Location info | Address | 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA | Confirmed | Google Business Profile |
| Location info | Description | Retail chain offering brand-name clothing, accessories, shoes & housewares. | Confirmed | Google Business Profile |
| Location info | Hours | Mon to Sun 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Location info | Name | Marshalls | Confirmed | Google Business Profile |
| Location info | Phone | (650) 573-9770 | Confirmed | Google Business Profile |
| Hours | Monday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Tuesday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Wednesday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Thursday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Friday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Saturday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Hours | Sunday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile |
| Services | Service | Accessories sales | AI guess | |
| Services | Service | Clothing sales | AI guess | |
| Services | Service | Housewares sales | AI guess | |
| Services | Service | Shoe sales | AI guess | |
| Links | Website | https://www.marshalls.com/ | Confirmed | Google Business Profile |
Services and prices
Known for
The team
Visiting Marshalls
Address: 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA. Phone: (650) 573-9770. Hours: Mon to Sun 9:30 AM to 9:30 PM. (Confirmed, Google Business Profile.)
Location info from Google Business Profile
From Google Business Profile: "Retail chain offering brand-name clothing, accessories, shoes & housewares."
When to go
Quietest day: Monday. Busiest day: Saturday. From the popular times on its Google listing.
Parking and getting in
Add your parking so AI can tell people where to parkAdd how to find your door so AI can walk people in
Nearby
| Place | Type | Distance |
|---|---|---|
| Armadillo Willy's BBQ | Barbecue restaurant | 2 min walk |
| Pizza Hut Express | Pizza restaurant | 2 min walk |
| Lazy Dog Restaurant & Bar | American restaurant | 2 min walk |
| Starbucks Coffee Company | Coffee shop | 2 min walk |
| BJ's Restaurant & Brewhouse | Restaurant | 3 min walk |
| California Fish Grill | Seafood restaurant | 3 min walk |
Reputation
4.2 average across 676 reviews: Google 676. (Confirmed, read September 14, 2026.)
Marshalls offers a variety of merchandise but struggles with customer service and safety concerns, impacting the overall shopping experience. (AI guess, from 676 reviews.)
What people like
- Better organized than Ross next door
- Great variety of finds
- Fantastic deals on clothes and home decor
What people do not like
- Aggressive behavior from other customers
- Rude customer service and management
- Difficulties with returns and refunds
Press
Awards
Directories
Questions people ask
how much is a first visit around here
walking in for a first visit, what happens
address for the shop, anyone have it?
Any membership pricing at Marshalls?
budget options in San Mateo, what is decent
What do shoppers most often mention buying at the shop?
best department store in San Mateo
what else is on Bridgepointe around Marshalls?
Busiest day at Marshalls, anyone know?
where does the shop post updates
the good stuff about Marshalls, what is it?
Downsides nobody puts in a five star review?
opening hours at Marshalls in San Mateo, what are they these days?
Marshalls or Nordstrom?
walk ins, or is it booked solid
The AI Score: 33 of 100
It measures how likely AI engines are to recommend a business, and how accurately. San Mateo department stores run 26 to 44. Fair starts at 45, good at 65. Marshalls scores 33, below the San Mateo average of 35. The same method scores every business on the registry.
| Signal | Weight | Score | What it measures | Marshalls |
|---|---|---|---|---|
| Retrieval grounding | 26 | 0 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor |
| Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor |
| AI visibility | 14 | 42 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor |
| Reviews & response | 12 | 77 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good |
| Backlink & citation authority | 8 | 68 | Domain authority and editorial quality of the sources that attest to you. | Good |
| Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good |
| Speed & mobile | 7 | 81 | Core Web Vitals at the 75th percentile, on a real phone. | Good |
| Content freshness & schema | 5 | 38 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Poor |
Full method: https://localairegistry.com/methodology
How AI decides what to say about a department store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business
Entity map
Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.
| Entity | Type | ID on this page | Same as | Relationship to Marshalls |
|---|---|---|---|---|
| Marshalls | LocalBusiness | #business | https://www.marshalls.com/ | Subject of this page |
| San Mateo, California | City | #city | City Marshalls is in | |
| Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page |
| Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page |
Topical map
Where this page sits in the registry. It's one profile among the department stores in San Mateo, linked to the lists and towns around it.
Lists
- Best department stores in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo/department-store
- Best businesses in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo
Nearby
- /san-jose: https://localairegistry.com/leaderboards/ca/san-jose
- /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles
- /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco
- /san-diego: https://localairegistry.com/leaderboards/ca/san-diego
- /irvine: https://localairegistry.com/leaderboards/ca/irvine
- /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view
Every list
- Every leaderboard in California: https://localairegistry.com/leaderboards/ca
References
Show references (2)
Sources cited
- [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJH3rs4sOej4ARqWiirUOOT8g (accessed Sep 14, 2026)
- [2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026, https://localairegistry.com/methodology (accessed Sep 20, 2026)
The code behind this page
This is exactly what this page sends to Google, Bing, ChatGPT, Claude, Perplexity and Gemini. We publish it in the open for two reasons: so you can see nothing here is hidden or made up, and so any business or developer can copy it. Being a good local AI steward means the machine version says exactly what the human version says.
1. HTTP response headers
Sent before the page. They tell crawlers the canonical address and that a plain markdown copy exists.
HTTP/2 200 content-type: text/html; charset=utf-8 link: <https://localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca>; rel="canonical", <https://localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca.md>; rel="alternate"; type="text/markdown", <https://localairegistry.com/llms.txt>; rel="describedby"
2. Head tags
Title, description, canonical, robots and Open Graph tags. This is what shows in search results and link previews.
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3. Structured data (JSON-LD)
One connected graph. Every person and service has its own @id and links to the business, and a licensed person links to the license and the board that issued it.
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The article as plain text: the same headings, facts, marks and sources.
# Marshalls, San Mateo CA: Reviews Source: Local AI Registry, https://localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca. Free to reuse with a link back. By Steve Lee, founder and CEO of Local AI Registry. Updated 2026-09-14. Canonical: https://localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca ## Photos -  -  -  -  -  ## In short Marshalls is a department store in San Mateo, CA. Its AI Score is 33 of 100, which is poor. What each mark on this page means: https://localairegistry.com/methodology#marks ## Key facts | Fact | Value | | --- | --- | | Type | Department store | | Address | 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA | | Hours | Mon to Sun 9:30 AM to 9:30 PM | | Phone | (650) 573-9770 | | Rating | 4.2 across 676 reviews on Google | | Quietest time | Monday | | Updated | September 14, 2026 | ## All the details Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from. | Group | Fact | Value | Mark | Evidence | | --- | --- | --- | --- | --- | | Location info | Address | 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA | Confirmed | Google Business Profile | | Location info | Description | Retail chain offering brand-name clothing, accessories, shoes & housewares. | Confirmed | Google Business Profile | | Location info | Hours | Mon to Sun 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Location info | Name | Marshalls | Confirmed | Google Business Profile | | Location info | Phone | (650) 573-9770 | Confirmed | Google Business Profile | | Hours | Monday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Hours | Tuesday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Hours | Wednesday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Hours | Thursday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Hours | Friday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Hours | Saturday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Hours | Sunday | 9:30 AM to 9:30 PM | Confirmed | Google Business Profile | | Services | Service | Accessories sales | AI guess | | | Services | Service | Clothing sales | AI guess | | | Services | Service | Housewares sales | AI guess | | | Services | Service | Shoe sales | AI guess | | | Links | Website | https://www.marshalls.com/ | Confirmed | Google Business Profile | ## Services and prices Add your services so AI can say what you offer ### Known for Share your review link so AI can say what you're known for ## The team Add your team so AI can name who works here ## Visiting Marshalls Address: 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA. Phone: (650) 573-9770. Hours: Mon to Sun 9:30 AM to 9:30 PM. (Confirmed, Google Business Profile.) ### Location info from Google Business Profile From Google Business Profile: "Retail chain offering brand-name clothing, accessories, shoes & housewares." ### When to go Quietest day: Monday. Busiest day: Saturday. From the popular times on its Google listing. ### Parking and getting in Add your parking so AI can tell people where to park Add how to find your door so AI can walk people in ### Nearby | Place | Type | Distance | | --- | --- | --- | | Armadillo Willy's BBQ | Barbecue restaurant | 2 min walk | | Pizza Hut Express | Pizza restaurant | 2 min walk | | Lazy Dog Restaurant & Bar | American restaurant | 2 min walk | | Starbucks Coffee Company | Coffee shop | 2 min walk | | BJ's Restaurant & Brewhouse | Restaurant | 3 min walk | | California Fish Grill | Seafood restaurant | 3 min walk | ## Reputation 4.2 average across 676 reviews: Google 676. (Confirmed, read September 14, 2026.) Marshalls offers a variety of merchandise but struggles with customer service and safety concerns, impacting the overall shopping experience. (AI guess, from 676 reviews.) ### What people like - Better organized than Ross next door - Great variety of finds - Fantastic deals on clothes and home decor ### What people do not like - Aggressive behavior from other customers - Rude customer service and management - Difficulties with returns and refunds ### Press Add a press story so AI can say who's written about you ### Awards Add an award so AI can name it ### Directories Get listed in directories so AI can tell you're real ## Questions people ask ### how much is a first visit around here ### walking in for a first visit, what happens ### address for the shop, anyone have it? ### Any membership pricing at Marshalls? ### budget options in San Mateo, what is decent ### What do shoppers most often mention buying at the shop? ### best department store in San Mateo ### what else is on Bridgepointe around Marshalls? ### Busiest day at Marshalls, anyone know? ### where does the shop post updates ### the good stuff about Marshalls, what is it? ### Downsides nobody puts in a five star review? ### opening hours at Marshalls in San Mateo, what are they these days? ### Marshalls or Nordstrom? ### walk ins, or is it booked solid ## The AI Score: 33 of 100 It measures how likely AI engines are to recommend a business, and how accurately. San Mateo department stores run 26 to 44. Fair starts at 45, good at 65. Marshalls scores 33, below the San Mateo average of 35. The same method scores every business on the registry. | Signal | Weight | Score | What it measures | Marshalls | | --- | --- | --- | --- | --- | | Retrieval grounding | 26 | 0 | Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on. | Poor | | Off-property attestation | 20 | 40 | Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability. | Poor | | AI visibility | 14 | 42 | Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service. | Poor | | Reviews & response | 12 | 77 | The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim. | Good | | Backlink & citation authority | 8 | 68 | Domain authority and editorial quality of the sources that attest to you. | Good | | Google Business Profile | 8 | 90 | Required and recommended fields; update cadence. The listing AI pulls from first. | Good | | Speed & mobile | 7 | 81 | Core Web Vitals at the 75th percentile, on a real phone. | Good | | Content freshness & schema | 5 | 38 | Crawl recency, intent alignment, valid JSON-LD, canonicals. | Poor | Full method: https://localairegistry.com/methodology How AI decides what to say about a department store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business ## Entity map Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other. | Entity | Type | ID on this page | Same as | Relationship to Marshalls | | --- | --- | --- | --- | --- | | Marshalls | LocalBusiness | #business | https://www.marshalls.com/ | Subject of this page | | San Mateo, California | City | #city | | City Marshalls is in | | Local AI Registry | Organization | #publisher | https://localairegistry.com | Publisher of this page | | Steve Lee | Person | #author | https://localairegistry.com/team/steve-lee | Author of this page | ## Topical map Where this page sits in the registry. It's one profile among the department stores in San Mateo, linked to the lists and towns around it. ### Lists - Best department stores in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo/department-store - Best businesses in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo ### Nearby - /san-jose: https://localairegistry.com/leaderboards/ca/san-jose - /los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles - /san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco - /san-diego: https://localairegistry.com/leaderboards/ca/san-diego - /irvine: https://localairegistry.com/leaderboards/ca/irvine - /mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view ### Every list - Every leaderboard in California: https://localairegistry.com/leaderboards/ca ## References ### Sources cited - [1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJH3rs4sOej4ARqWiirUOOT8g (accessed Sep 14, 2026) - [2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026, https://localairegistry.com/methodology (accessed Sep 20, 2026)
The files every page on the registry shares, and how to copy this code for your own site, are here: https://localairegistry.com/developers
References, including locals
Every source behind this page, including every post and comment from locals. Each has its own permanent link, so AI engines can check it and anything copied from here carries its link back.
- how much is a first visit around here Question by weekend_only_on_bridgepointe, Sep 14, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-does-a-department-store-actually-cost-in-san-mateo
- walking in for a first visit, what happens Question by no_rush_on_bridgepointe, Sep 11, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-should-i-know-before-a-first-visit-at-marshalls
- address for the shop, anyone have it? Question by march_bride_downtown, Sep 10, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/where-is-the-shop-located-and-what-is-the-address
- Any membership pricing at Marshalls? Question by birthday_regular_downtown, Sep 9, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/does-marshalls-take-rewards-points-or-membership-pricing
- budget options in San Mateo, what is decent Question by bridgepointe_owl, Sep 7, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/is-there-anywhere-cheaper-than-marshalls-in-san-mateo-that-is-still-good
- What do shoppers most often mention buying at the shop? Question by winter_runner_east, Sep 6, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-do-shoppers-most-often-mention-buying-at-the-shop
- best department store in San Mateo Question by june_regular_north, Sep 1, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/best-department-store-in-san-mateo
- what else is on Bridgepointe around Marshalls? Question by bridgepointe_roan, Aug 28, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-is-around-marshalls-on-bridgepointe
- Busiest day at Marshalls, anyone know? Question by bridgepointe_mabel, Aug 19, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-is-the-quietest-day-to-book-at-marshalls
- where does the shop post updates Question by undecided_on_bridgepointe, Aug 14, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-has-marshalls-been-posting-lately
- the good stuff about Marshalls, what is it? Question by bridgepointe_kit, Aug 10, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-do-people-actually-like-about-marshalls
- Downsides nobody puts in a five star review? Question by spontaneous_on_bridgepointe, Aug 5, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/the-reviews-look-glowing-what-are-the-real-complaints
- opening hours at Marshalls in San Mateo, what are they these days? Question by reunion_reader_north, Jul 31, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/what-are-the-shops-hours-and-which-days-are-they-closed
- Marshalls or Nordstrom? Question by june_reader_south_94404, Jul 24, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/marshalls-or-target-for-clearance-sales-on-clothing-and-home-decor
- walk ins, or is it booked solid Question by autumn_local_west, Jul 21, 2026. localairegistry.com/biz/ca/san-mateo/marshalls-san-mateo-ca/q/does-marshalls-ever-have-last-minute-openings
You're free to copy anything on this page, as long as you keep the reference links. How to copy it or link to it
The whole page exactly as crawlers get it: head tags, one connected JSON-LD graph, and every section in semantic HTML.
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</head>
<body>
<main>
<article>
<header>
<p>Local AI Registry · Department stores in San Mateo, CA · Editorial</p>
<h2>Marshalls, San Mateo CA: Reviews</h2>
<p>By Steve Lee, founder and CEO of Local AI Registry. Updated September 14, 2026.</p>
<p>Published September 14, 2026 · Updated September 14, 2026 · Machine-readable version below</p>
</header>
<section id="ai-in-short">
<h3>In short</h3>
<p>Marshalls is a department store in San Mateo, CA. Its AI Score is 33 of 100, which is poor.</p>
<p>What each mark on this page means: https://localairegistry.com/methodology#marks</p>
</section>
<section id="ai-key-facts">
<h3>Key facts</h3>
<table>
<thead><tr><th scope="col">Fact</th><th scope="col">Value</th></tr></thead>
<tbody>
<tr><td>Type</td><td>Department store</td></tr>
<tr><td>Address</td><td>2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA</td></tr>
<tr><td>Hours</td><td>Mon to Sun 9:30 AM to 9:30 PM</td></tr>
<tr><td>Phone</td><td>(650) 573-9770</td></tr>
<tr><td>Rating</td><td>4.2 across 676 reviews on Google</td></tr>
<tr><td>Quietest time</td><td>Monday</td></tr>
<tr><td>Updated</td><td>September 14, 2026</td></tr>
</tbody>
</table>
</section>
<section id="ai-all-the-details">
<h3>All the details</h3>
<p>Every row is something the owner can add or correct. Each one is marked Confirmed, Visitor submitted or AI guess, with where it came from.</p>
<table>
<thead><tr><th scope="col">Group</th><th scope="col">Fact</th><th scope="col">Value</th><th scope="col">Mark</th><th scope="col">Evidence</th></tr></thead>
<tbody>
<tr><td>Location info</td><td>Address</td><td>2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Description</td><td>Retail chain offering brand-name clothing, accessories, shoes & housewares.</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Hours</td><td>Mon to Sun 9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Name</td><td>Marshalls</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Location info</td><td>Phone</td><td>(650) 573-9770</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Monday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Tuesday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Wednesday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Thursday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Friday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Saturday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Hours</td><td>Sunday</td><td>9:30 AM to 9:30 PM</td><td>Confirmed</td><td>Google Business Profile</td></tr>
<tr><td>Services</td><td>Service</td><td>Accessories sales</td><td>AI guess</td><td></td></tr>
<tr><td>Services</td><td>Service</td><td>Clothing sales</td><td>AI guess</td><td></td></tr>
<tr><td>Services</td><td>Service</td><td>Housewares sales</td><td>AI guess</td><td></td></tr>
<tr><td>Services</td><td>Service</td><td>Shoe sales</td><td>AI guess</td><td></td></tr>
<tr><td>Links</td><td>Website</td><td>https://www.marshalls.com/</td><td>Confirmed</td><td>Google Business Profile</td></tr>
</tbody>
</table>
</section>
<section id="ai-services-and-prices">
<h3>Services and prices</h3>
<h4>Known for</h4>
</section>
<section id="ai-the-team">
<h3>The team</h3>
</section>
<section id="ai-visiting-marshalls">
<h3>Visiting Marshalls</h3>
<p>Address: 2240 Bridgepointe Pkwy, San Mateo, CA 94404, USA. Phone: (650) 573-9770. Hours: Mon to Sun 9:30 AM to 9:30 PM. (Confirmed, Google Business Profile.)</p>
<h4>Location info from Google Business Profile</h4>
<p>From Google Business Profile: "Retail chain offering brand-name clothing, accessories, shoes & housewares."</p>
<h4>When to go</h4>
<p>Quietest day: Monday. Busiest day: Saturday. From the popular times on its Google listing.</p>
<h4>Parking and getting in</h4>
<h4>Nearby</h4>
<table>
<thead><tr><th scope="col">Place</th><th scope="col">Type</th><th scope="col">Distance</th></tr></thead>
<tbody>
<tr><td>Armadillo Willy's BBQ</td><td>Barbecue restaurant</td><td>2 min walk</td></tr>
<tr><td>Pizza Hut Express</td><td>Pizza restaurant</td><td>2 min walk</td></tr>
<tr><td>Lazy Dog Restaurant & Bar</td><td>American restaurant</td><td>2 min walk</td></tr>
<tr><td>Starbucks Coffee Company</td><td>Coffee shop</td><td>2 min walk</td></tr>
<tr><td>BJ's Restaurant & Brewhouse</td><td>Restaurant</td><td>3 min walk</td></tr>
<tr><td>California Fish Grill</td><td>Seafood restaurant</td><td>3 min walk</td></tr>
</tbody>
</table>
</section>
<section id="ai-reputation">
<h3>Reputation</h3>
<p>4.2 average across 676 reviews: Google 676. (Confirmed, read September 14, 2026.)</p>
<p>Marshalls offers a variety of merchandise but struggles with customer service and safety concerns, impacting the overall shopping experience. (AI guess, from 676 reviews.)</p>
<h4>What people like</h4>
<ul>
<li>Better organized than Ross next door</li>
<li>Great variety of finds</li>
<li>Fantastic deals on clothes and home decor</li>
</ul>
<h4>What people do not like</h4>
<ul>
<li>Aggressive behavior from other customers</li>
<li>Rude customer service and management</li>
<li>Difficulties with returns and refunds</li>
</ul>
<h4>Press</h4>
<h4>Awards</h4>
<h4>Directories</h4>
</section>
<section id="ai-questions-people-ask">
<h3>Questions people ask</h3>
<h4>how much is a first visit around here</h4>
<h4>walking in for a first visit, what happens</h4>
<h4>address for the shop, anyone have it?</h4>
<h4>Any membership pricing at Marshalls?</h4>
<h4>budget options in San Mateo, what is decent</h4>
<h4>What do shoppers most often mention buying at the shop?</h4>
<h4>best department store in San Mateo</h4>
<h4>what else is on Bridgepointe around Marshalls?</h4>
<h4>Busiest day at Marshalls, anyone know?</h4>
<h4>where does the shop post updates</h4>
<h4>the good stuff about Marshalls, what is it?</h4>
<h4>Downsides nobody puts in a five star review?</h4>
<h4>opening hours at Marshalls in San Mateo, what are they these days?</h4>
<h4>Marshalls or Nordstrom?</h4>
<h4>walk ins, or is it booked solid</h4>
</section>
<section id="ai-score">
<h3>The AI Score: 33 of 100</h3>
<p>It measures how likely AI engines are to recommend a business, and how accurately. San Mateo department stores run 26 to 44. Fair starts at 45, good at 65. Marshalls scores 33, below the San Mateo average of 35. The same method scores every business on the registry.</p>
<table>
<thead><tr><th scope="col">Signal</th><th scope="col">Weight</th><th scope="col">Score</th><th scope="col">What it measures</th><th scope="col">Marshalls</th></tr></thead>
<tbody>
<tr><td>Retrieval grounding</td><td>26</td><td>0</td><td>Whether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.</td><td>Poor</td></tr>
<tr><td>Off-property attestation</td><td>20</td><td>40</td><td>Volume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.</td><td>Poor</td></tr>
<tr><td>AI visibility</td><td>14</td><td>42</td><td>Whether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.</td><td>Poor</td></tr>
<tr><td>Reviews & response</td><td>12</td><td>77</td><td>The star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.</td><td>Good</td></tr>
<tr><td>Backlink & citation authority</td><td>8</td><td>68</td><td>Domain authority and editorial quality of the sources that attest to you.</td><td>Good</td></tr>
<tr><td>Google Business Profile</td><td>8</td><td>90</td><td>Required and recommended fields; update cadence. The listing AI pulls from first.</td><td>Good</td></tr>
<tr><td>Speed & mobile</td><td>7</td><td>81</td><td>Core Web Vitals at the 75th percentile, on a real phone.</td><td>Good</td></tr>
<tr><td>Content freshness & schema</td><td>5</td><td>38</td><td>Crawl recency, intent alignment, valid JSON-LD, canonicals.</td><td>Poor</td></tr>
</tbody>
</table>
<p>Full method: https://localairegistry.com/methodology</p>
<p>How AI decides what to say about a department store: https://localairegistry.com/methodology#how-ai-decides-local-business. What to check before you choose one: https://localairegistry.com/methodology#how-to-choose-local-business</p>
</section>
<section id="ai-entity-map">
<h3>Entity map</h3>
<p>Every person, place, organization and treatment named on this page, with a stable ID and a public reference. The JSON-LD below connects them to each other.</p>
<table>
<thead><tr><th scope="col">Entity</th><th scope="col">Type</th><th scope="col">ID on this page</th><th scope="col">Same as</th><th scope="col">Relationship to Marshalls</th></tr></thead>
<tbody>
<tr><td>Marshalls</td><td>LocalBusiness</td><td>#business</td><td>https://www.marshalls.com/</td><td>Subject of this page</td></tr>
<tr><td>San Mateo, California</td><td>City</td><td>#city</td><td></td><td>City Marshalls is in</td></tr>
<tr><td>Local AI Registry</td><td>Organization</td><td>#publisher</td><td>https://localairegistry.com</td><td>Publisher of this page</td></tr>
<tr><td>Steve Lee</td><td>Person</td><td>#author</td><td>https://localairegistry.com/team/steve-lee</td><td>Author of this page</td></tr>
</tbody>
</table>
</section>
<section id="ai-topical-map">
<h3>Topical map</h3>
<p>Where this page sits in the registry. It's one profile among the department stores in San Mateo, linked to the lists and towns around it.</p>
<h4>Lists</h4>
<ul>
<li>Best department stores in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo/department-store</li>
<li>Best businesses in San Mateo: https://localairegistry.com/leaderboards/ca/san-mateo</li>
</ul>
<h4>Nearby</h4>
<ul>
<li>/san-jose: https://localairegistry.com/leaderboards/ca/san-jose</li>
<li>/los-angeles: https://localairegistry.com/leaderboards/ca/los-angeles</li>
<li>/san-francisco: https://localairegistry.com/leaderboards/ca/san-francisco</li>
<li>/san-diego: https://localairegistry.com/leaderboards/ca/san-diego</li>
<li>/irvine: https://localairegistry.com/leaderboards/ca/irvine</li>
<li>/mountain-view: https://localairegistry.com/leaderboards/ca/mountain-view</li>
</ul>
<h4>Every list</h4>
<ul>
<li>Every leaderboard in California: https://localairegistry.com/leaderboards/ca</li>
</ul>
</section>
<section id="ai-references">
<h3>References</h3>
<h4>Sources cited</h4>
<ul>
<li>[1] Google Business Profile, https://www.google.com/maps/place/?q=place_id:ChIJH3rs4sOej4ARqWiirUOOT8g (accessed Sep 14, 2026)</li>
<li>[2] AI engine output: ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026, https://localairegistry.com/methodology (accessed Sep 20, 2026)</li>
</ul>
</section>
</article>
</main>
</body>
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References
Change historyConfirmedVisitor submittedAI guessShow references (2)
This is the evidence for every fact on this page, across Locals, Services, Team, Visit, Reputation and Updates. Each reference names the fact, the source, what kind of source it is, and the date it was checked, with a link and an archived copy so anyone can verify it. Visitor references are dated firsthand accounts. AI guesses record what an AI engine said on that date, not what is true.
- [1]VisitName, address, phone, hours and 2 other detailsGoogle Business Profile.Primary source · Accessed Sep 14, 2026 · https://www.google.com/maps/place/?q=place_id:ChIJH3rs4sOej4ARqWiirUOOT8g
- [2]Services4 servicesAI engine output: ChatGPT and Gemini, read by Local AI Registry on Sep 20, 2026.AI engine output · Accessed Sep 20, 2026 · https://localairegistry.com/methodology