Local AI Registry

Law Firm

Northwest Justice Project

The public record of what AI assistants say about this business — the questions asked, the answers given, the omissions.

401 2nd Ave S #407

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24/100
Poor

65 or better is good. 45 to 64 is fair. Under 45 is poor.

Verified August 14, 2026

See where you rank

Northwest Justice Project — Seattle, Washington
Northwest Justice Project · 401 2nd Ave S #407

What AI says about Northwest.1

We ask the assistants the questions customers actually ask, and record what comes back — quoted verbatim, dated, with the capture kept as evidence.

ChatGPT

Not named

Asked best law firm in Seattle

ChatGPT answered with other businesses. Northwest Justice Project was not mentioned.

Checked August 14, 2026

Perplexity

No answer

We have no answer from Perplexity to show.

Gemini

Not named

Asked best law firm in Seattle

Gemini answered with other businesses. Northwest Justice Project was not mentioned.

Checked August 14, 2026

Named by 0 of 2 assistants as of August 14, 2026. We have no answer on record from 1 more.

Reputation

What they’re known for.2

Drawn from live Google search results — the searches this business surfaces for when people look nearby. What its customers say is a separate read, below.

Northwest Justice Project is best known for its extensive legal aid services in Washington, particularly in Seattle, where it supports vulnerable populations in navigating the legal system. Their clear hotline and commitment to communication make them a vital resource for those seeking assistance.

Clear Legal Aid in Washington
Seattle Legal Aid Services
Clear Hotline for Legal Help
Comprehensive Legal Services
NJP: A Trusted Resource

What people keep saying.3

Every review this business has, read and distilled — the mood, the consistent praise, and the recurring complaints.

The experience at Northwest Justice Project is marked by frustration and disappointment for many clients, with reports of unresponsive staff and inadequate legal support. While some attorneys, like Leticia Camacho and Beth Helm, receive praise for their dedication, overall, the organization struggles to meet the needs of those seeking help.

Consistently praised

Leticia Camacho's compassionate support
Beth Helm's effective representation
Sam Scott's commitment to tenant rights

Recurring complaints

Unresponsive front desk and long wait times
Inadequate legal support and guidance
Staff hanging up on clients

The bottom line: While some attorneys provide commendable support, many clients report significant issues with responsiveness and case management at Northwest Justice Project.

Northwest Justice Project — Seattle, Washington
Northwest Justice Project · 401 2nd Ave S #407

The score, explained

Why 24.4

Eight signals make up the AI Score. Weight is how much a signal counts; the score is how this entry measures on it. The same method for every business — never for sale.

89% of law firms in Seattle score higher.

Scanned August 14, 2026

SignalScore /100
Retrieval groundingWhether you appear in the ranked results AI retrieves and cites: AI-Overview citations, organic top-10 for your money queries, and the Bing index ChatGPT leans on.
0
Off-property attestationVolume and consistency of what others say about you: YouTube mentions, branded web mentions, third-party “best-of” lists. The cause of retrievability.
40
AI visibilityWhether ChatGPT, Gemini, Perplexity, and AI Overviews name you, and whether they name you for the right service.
0
Reviews & responseThe star average is only one input. We also read volume, velocity, the specificity of review language, and response cadence. Specific reviews are what AI quotes verbatim.
72
Backlink & citation authorityDomain authority and editorial quality of the sources that attest to you.
64
Google Business ProfileRequired and recommended fields; update cadence. The listing AI pulls from first.
90
Speed & mobileCore Web Vitals at the 75th percentile, on a real phone.
23
Content freshness & schemaCrawl recency, intent alignment, valid JSON-LD, canonicals.
37

What’s holding this entry back: retrieval grounding and ai visibility — the signals dragging the score below where the rest of the record sits.

Read the full methodology

Standing

Where the entry ranks.

Northwest Justice Project — Seattle, Washington
Northwest Justice Project · 401 2nd Ave S #407

The facts

Address401 2nd Ave S #407, Seattle, WA 98104, USA
Hours
Today (Mon) · 9:00 AM – 5:00 PM
  • Monday9:00 AM – 5:00 PM
  • Tuesday9:00 AM – 5:00 PM
  • Wednesday9:00 AM – 5:00 PM
  • Thursday9:00 AM – 5:00 PM
  • Friday9:00 AM – 5:00 PM
  • SaturdayClosed
  • SundayClosed
Map of the area around Northwest Justice Project
Open in Google Maps ↗© Mapbox © OpenStreetMap

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Questions

About Northwest Justice Project.

What are the hours of operation for Northwest Justice Project?

The firm operates Monday through Friday from 9:00 AM to 5:00 PM and is closed on Saturdays and Sundays.

Does Northwest Justice Project require reservations for consultations?

No, the firm does not require reservations for consultations.

What is Northwest Justice Project known for?

The firm is known for providing legal assistance in various areas, particularly focusing on housing justice and supporting individuals in need of legal representation.

Is there parking available at Northwest Justice Project?

The firm is located in Seattle, and while specific parking details are not provided, visitors are encouraged to check local parking options nearby.

What special features does Northwest Justice Project offer?

The firm offers free legal advice and support, focusing on clear communication and assisting clients in gathering evidence and navigating legal processes.

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What AI says about you today

The answer ChatGPT and Perplexity give when someone asks for the best in your category and city. Named, or left out.

Your fix list

Every problem we found, one row at a time, each with the written steps to do it yourself and an honest estimate of how long it takes. Tick them off as you go.

Correct the details AI reads

Hours, phone, email, booking link, socials and photos. You change them, they publish to this entry as soon as you save. Name, description, category, website, services and address need a paid plan.

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