What we do each week

Work on your business runs on a schedule, not on request. Every day we look at whether a Google post is due. Every three hours we read your reviews. Every day one of your photos can go to your listing. Every Sunday you get one email listing what was actually done. Once a month your score is re-scanned and the assistants are asked about you again, and on your own thirty-day clock a report lands.

This page describes a paid plan on a business whose Google Business Profile is connected. Registering alone still gets you the monthly re-scan of your score and your public page; the rest of it is the work a plan buys.

You are not expected to keep up with any of it. The only thing addressed to you is the approvals queue, and there is a defined outcome for leaving that alone too.

• Google posts: a drafting pass runs daily and asks whether your cadence says a post is due. You choose the cadence in settings: daily, a few times a week, weekly, or paused. A weekly cadence means one post a week, not one a day, because a post drafted inside the same window is not drafted again.
• Photos: one photo can go from your library to your Google listing. A photo you dated for today goes on that day. Otherwise the oldest one waiting goes, once at least three are queued, so a library of two is not drained by the drip before a post can use them.
• Approval reminders: anything still sitting in your queue after two days gets one reminder email. One, not a daily chase.

The review pass reads every review on your connected Google listing, not just the recent ones. It stores each one, drafts a reply to any unanswered review of three stars or more, and assesses every one and two star review from the last six months against Google policy. A low-star review is never answered in public under your name. How we handle reviews is the full account of that.

One email, from the expert assigned to you, covering the week that just ended: the posts that went up, the reviews answered, the photos that landed, the directory work, and any movement in your AI Score.

A week where nothing was delivered sends nothing. An email that says "no activity this week" is a worse thing to receive than silence, and it would train you to stop opening the ones that matter.

• On the first, your business is re-scanned end to end. Your published AI Score, your snapshot and your profile highlights are rebuilt from fresh data rather than carried forward.
• Near the end of the month, your own questions go to ChatGPT, Perplexity and Gemini again, and the answers are recorded. See what AI says about you.
• On your own thirty-day clock, counted from the day you started paying, a report is assembled. It is drafted three days early so the expert on your account can correct it, then sent on the day. See your monthly report.

Two of these passes are deliberately slow. Replies to old reviews are capped at five a day, so a listing arriving with nine years of unanswered reviews is worked through over a fortnight rather than answered in an afternoon. Photos go out one a day for the same reason.

A page that suddenly does a year of work in one morning reads to a customer, and to Google, as a machine clearing an archive. Done at the pace of a practice catching up, it reads as a practice catching up.

• Your work calendar shows the month on one grid: posts, replies, removal petitions, press, directory syncs.
• Your AI visibility page carries the same work as a dated list, each row linked to the live thing it produced.
• Your approvals queue holds anything waiting on you, and nothing else.